Founding GTM Lead/Enterprise Account Exec | AI | Tier 1 Investment | £220K+ OTE | London

Founding GTM Lead/Enterprise Account Exec | AI | Tier 1 Investment | £220K+ OTE | London

London Full-Time 80000 - 95000 £ / year (est.) Home office (partial)
Tipped Recruitment

At a Glance

  • Tasks: Build and scale the sales engine for a fast-growing AI startup.
  • Company: Exciting AI startup with a dynamic and ambitious team.
  • Benefits: Competitive salary, equity, bonuses, and significant growth opportunities.
  • Other info: Join at a pivotal stage and work directly with founders.
  • Why this job: Be the first GTM hire and shape the future of the company.
  • Qualifications: 4-8+ years in B2B SaaS sales, preferably in startups.

The predicted salary is between 80000 - 95000 £ per year.

We're hiring for an ambitious AI startup that's already gaining traction and is now looking for its first GTM hire to help scale revenue towards $5M+ ARR and beyond.

Working directly with the founders, you'll build the commercial engine from the ground up, owning everything from outbound strategy and pipeline generation through to closing deals and shaping the future GTM team.

What you'll be doing:

  • Building and scaling outbound across email, LinkedIn, cold calling, ABM, and events
  • Owning the full sales cycle from prospecting to close
  • Implementing sales processes, playbooks, and forecasting frameworks
  • Generating pipeline and turning founder-led traction into predictable revenue
  • Working closely with founders on messaging, positioning, content, and GTM strategy
  • Helping build the future sales team as the company grows

You'll thrive if you:

  • Have 4–8+ years of B2B SaaS sales experience in a startup or scale-up
  • Have sold complex Mid-Market or Enterprise software solutions
  • Love building from scratch and thrive in fast-moving environments
  • Are obsessed with AI, modern GTM tactics, and continuous experimentation
  • Can engage technical buyers and senior business stakeholders alike

Why this role?

  • Be the first GTM hire and shape the company's commercial future
  • Work directly with founders and influence strategy
  • Meaningful equity and significant growth opportunities
  • Join at a pivotal stage in a fast-growing AI business

If you're a commercially-minded builder looking for a genuine founding opportunity, we'd love to hear from you. Apply now and let's talk.

Founding GTM Lead/Enterprise Account Exec | AI | Tier 1 Investment | £220K+ OTE | London employer: Tipped Recruitment

Join an ambitious AI startup in London as the Founding GTM Lead, where you'll have the unique opportunity to shape the commercial future of a fast-growing company. With a competitive salary, meaningful equity, and a collaborative work culture that values innovation and experimentation, this role offers significant growth opportunities while working directly with the founders. Be part of a dynamic team that is passionate about building from the ground up and driving success in the AI space.

Tipped Recruitment

Contact Details:

Tipped Recruitment Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Founding GTM Lead/Enterprise Account Exec | AI | Tier 1 Investment | £220K+ OTE | London

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Founding GTM Lead/Enterprise Account Exec | AI | Tier 1 Investment | £220K+ OTE | London at Tipped Recruitment, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including Tipped Recruitment. Tailor your message to explain why you’re drawn to them and how you can contribute as a Founding GTM Lead/Enterprise Account Exec | AI | Tier 1 Investment | £220K+ OTE | London. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Founding GTM Lead/Enterprise Account Exec | AI | Tier 1 Investment | £220K+ OTE | London

B2B SaaS Sales Experience
Outbound Strategy Development
Pipeline Generation
Full Sales Cycle Management
Sales Process Implementation
Forecasting Frameworks
Messaging and Positioning

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for Tipped Recruitment:When writing your cover letter, make sure to tailor your message specifically for Tipped Recruitment. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at Tipped Recruitment

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Tipped Recruitment that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Tipped Recruitment that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with Tipped Recruitment’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.