At a Glance
- Tasks: Lead and develop the sales team while driving revenue growth and exceptional customer service.
- Company: Join Tiny Rebel, an award-winning brewery known for creativity and bold flavours.
- Benefits: Be part of a B Corp committed to doing business the right way.
- Other info: Passion for customer experience and a love for the drinks industry is a plus.
- Why this job: Make a real impact in a dynamic environment with a focus on growth and collaboration.
- Qualifications: Experience in sales operations and leading high-performing teams is essential.
The predicted salary is between 40000 - 50000 £ per year.
Tiny Rebel is an award-winning independent brewery and hospitality company based in South Wales. We’re known for our creativity, bold flavours, and standout brand — and as a proud B Corp, we’re committed to doing business the right way. We’re on the lookout for people who want to grow with us.
The Sales Operations Manager is responsible for leading and developing Tiny Rebel's internal sales function, delivering exceptional customer service, efficient sales operations, and proactive revenue growth across Wholesale, Direct Dray, SIBA and Export channels. As the key link between Sales and Supply Chain, the role ensures customer demand, stock availability, forecasting and operational execution are aligned to support commercial objectives. The successful candidate will inspire a high-performing team, drive continuous improvement and champion the Tiny Rebel culture and values.
Key Responsibilities
- Leadership & Team Development: Lead, coach and develop the Sales Executive team. Conduct regular 1:1s, performance reviews and development planning. Set clear objectives and KPIs, creating a culture of accountability, collaboration and commercial excellence.
- Sales Operations & Customer Experience: Oversee order processing, CRM management and sales administration. Ensure accurate customer data, efficient processes and outstanding customer service. Manage new customer onboarding to maximise retention and long-term value.
- Commercial Performance: Drive outbound sales activity and support delivery of volume, revenue and profit targets. Increase customer basket spend through proactive selling of packaged beer, cask, keg and seasonal products. Lead pre-selling campaigns, monthly focus products and new product launches. Deliver win-back programmes and support the strategic growth of cask sales outside National customers.
- Customer & Business Development: Build strong relationships with wholesale customers to increase frequency, distribution and retention. Identify opportunities within existing and lapsed accounts and generate qualified leads for the field sales team. Conduct customer feedback initiatives to improve service and drive continuous improvement.
- Cross-Functional Collaboration: Act as the primary link between Sales, Commercial Operations and Supply Chain, providing demand insight and communicating promotional activity and volume forecasts. Coordinate field sales support, POS requests, customer activations and installation requirements. Manage export relationships through third-party partners and support national tenders, range reviews and commercial proposals.
- Reporting & Analysis: Produce weekly sales performance reports, highlighting trends, risks and growth opportunities. Monitor KPIs, customer performance, retention and telesales effectiveness. Maintain CRM data integrity and provide actionable commercial insights to support decision making.
About You
You will bring:
- Proven experience in Sales Operations, Internal Sales, Telesales or Customer Development.
- Experience leading and developing high-performing teams.
- Strong commercial awareness with the ability to identify growth opportunities.
- Excellent organisation, communication and relationship-building skills.
- A data-driven mindset with experience using CRM systems and sales reporting.
- The ability to work collaboratively across Sales, Supply Chain, Finance and Marketing.
- A passion for delivering exceptional customer experiences.
- Experience within the beer, drinks, FMCG or hospitality sector is highly desirable.
Above all, you'll lead by example and embody the energy, ambition and values that make Tiny Rebel different.
Sales Operations Manager in Newport employer: Tiny Rebel
Tiny Rebel is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and collaboration thrive. As a proud B Corp, we prioritise doing business responsibly while offering our employees ample opportunities for growth and development within the dynamic brewery and hospitality sector. Located in South Wales, our team enjoys a supportive environment that champions innovation and celebrates success, making it an ideal place for those looking to make a meaningful impact.
