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- Tasks: Craft compelling strategies for top brands and lead creative campaigns.
- Company: Award-winning creative comms agency with a heart-driven approach.
- Benefits: Inclusive culture, growth opportunities, and a chance to work with big-name clients.
- Why this job: Join a dynamic team and shape impactful narratives for iconic brands.
- Qualifications: 5-6 years in PR or integrated agency with strong storytelling skills.
- Other info: Embrace creativity and collaboration in a supportive environment.
The predicted salary is between 28800 - 48000 £ per year.
Tin Man is a multi-award winning, earned first, creative comms agency offering everything from brand consultancy to creative campaigns, press office and media relations to social media management, video content and experiential. All our work is designed to build brand reputation and create powerful, emotional connections with audiences.
Tin Man’s ‘communications with heart’ approach runs through everything we do. Our passion and expertise in building emotionally engaging communications has helped change behaviour, challenge perceptions, increase brand equity and enhance bottom lines for big household names including Tesco, Vodafone, Dunelm, Cadbury, OREO, Warner Bros. Studio Tour London, Guide Dogs, Innocent, Hilton, Kelloggs and Molson Coors. Tin Man was recently named Agency of the Year at the PRCA Awards 2025, PR Week Awards 2025 and Campaign’s AOY Awards 2025.
We’re on the hunt for a passionate, earned-focussed Strategist to join our rapidly growing creative team and play a pivotal role in bolstering our award winning work. The role is instrumental in shaping the strategic backbone behind our campaigns, ensuring our work is rooted in audience, brand and cultural insights, freshly creative, data driven and relevant.
You are an insight-led thinker with no less than 5/6 years experience who transforms research and data into inspiring ideas and sharp strategic narratives. Working closely with our PR, Social and Creative teams, you’ll shape briefs and craft communication strategies that will help brands tell their stories in the most powerful way.
Responsibilities
- Develop clear, compelling strategies for consumer brands across PR, earned media, social and integrated campaigns
- Lead audience, cultural and competitor insight to inform creative ideas and comms approaches
- Translate data, research and trends into creative and strategic narratives that clients will buy into
- Write strategic presentations and pitch decks including positioning, strategic platforms, messaging frameworks, campaign strategies
- Confidently present and pitch strategy in internal, new business and client meetings
- Collaborate with the creative, PR and social team to bring strategies to life
- Support new business pitches with data, insight, trends, sharp thinking and inspiring ideas
- Identify opportunities for new projects and added revenue from existing clients
The ideal candidate will have:
- Strong consumer brand experience within a PR or integrated agency
- Proven track record of working on brand challenges across multiple household-name clients
- Proven track record of working on winning pitch teams and as part of multi-agency groups
- Deep curiosity for consumer behaviour, culture and trends
- Skilled in using data, research and insights to shape ideas, challenge assumptions and unlock creative opportunities
- Excellent storytelling and presentation skills (written and verbal)
- A collaborative mindset
- Experience in identifying and converting new business opportunities
- Embody our Tin Man values of; inclusivity, tenacity, straight talking, insightful creativity, passion, agility and entrepreneurial spirit.
Due to the high volume of applications, we can only contact those shortlisted for the role. At Tin Man, we’re all about creativity, collaboration, and bringing out the best in people no matter who you are or where you’re from. We’re proud to be an equal opportunity employer and we’re building a workplace where everyone feels they belong and can grow.
If there’s anything (like neurodiversity, a disability, or a health condition) that might affect how you apply or take part in the hiring process, just let us know. We’ll work with you to make sure things feel fair, comfortable, and tailored to you. Sharing this won’t affect your application, we just want to set you up for success.
Strategist in City of London employer: Tin Man
Contact Detail:
Tin Man Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategist in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work and showcases your strategic thinking. Whether it’s case studies, presentations, or creative campaigns, make sure it reflects your unique approach and insights. This is your chance to shine!
✨Tip Number 3
Practice your pitch! When you land an interview, be ready to present your ideas confidently. Prepare to discuss how you would tackle specific challenges and bring your strategies to life. Remember, storytelling is key—make it engaging and relatable!
✨Tip Number 4
Apply through our website! We love seeing applications come directly from passionate candidates. Tailor your application to highlight how your experience aligns with our values and the role. Let’s make sure your enthusiasm for creativity and collaboration shines through!
We think you need these skills to ace Strategist in City of London
Some tips for your application 🫡
Know Your Audience: Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with Tin Man's values and the role of a Strategist. Show us that you get what we do and how you can contribute!
Craft a Compelling Narrative: Your application should tell a story about your experience and skills. Highlight your journey in the industry, focusing on how you've transformed insights into impactful strategies. We love a good story, so make it engaging!
Be Data-Driven: Since the role is all about insights and data, don’t shy away from showcasing your analytical skills. Include examples of how you've used data to shape strategies or campaigns. This will show us you’re not just creative but also strategic!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the Tin Man team!
How to prepare for a job interview at Tin Man
✨Know Your Audience
Before the interview, dive deep into understanding Tin Man's approach to 'communications with heart'. Familiarise yourself with their past campaigns and how they connect emotionally with audiences. This will help you tailor your responses and show that you're genuinely interested in their work.
✨Showcase Your Insights
As a Strategist, you'll need to demonstrate your ability to transform data into compelling narratives. Prepare examples of how you've used insights to shape successful campaigns in the past. Be ready to discuss specific metrics or trends that influenced your strategies.
✨Collaborative Spirit
Tin Man values collaboration, so be prepared to discuss how you've worked with cross-functional teams in previous roles. Share stories that highlight your teamwork skills and how you’ve contributed to collective success, especially in PR or integrated campaigns.
✨Craft Your Story
Your storytelling skills are crucial for this role. Practice articulating your career journey and how it aligns with Tin Man's values. Make sure to weave in your passion for consumer behaviour and how it drives your strategic thinking, ensuring your narrative is both engaging and relevant.
