At a Glance
- Tasks: Manage event sales and brand activations for vibrant food markets in New York.
- Company: Join Time Out Market, a leader in food and cultural experiences.
- Benefits: Attractive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Work on-site in iconic locations with a passionate team.
- Why this job: Be at the forefront of exciting events and brand collaborations in a lively setting.
- Qualifications: Experience in event sales and strong communication skills are essential.
The predicted salary is between 100000 - 100000 £ per year.
Department: Marketing
Reporting to: Director of Marketing, New York Markets
Location: New York (on-site across Time Out Market DUMBO and Time Out Market Union Square)
Salary: $100,000 per annum (existing position, expanded scope)
Role Overview
We love what we do, and it shows. Time Out Market is the division of Time Out that brings our food and cultural experiences to life for our guests, readers and clients. This role combines two distinct revenue streams into a single regional position: event sales (private hire, corporate buyouts, ticketed events) and brand activations (liquor partnerships, sponsorship-led events, beverage and lifestyle brand collaborations). The role works across both Time Out Market DUMBO and Time Out Market Union Square.
The role reports hard line to the Director of Marketing, New York Markets, who owns the integrated commercial marketing strategy across both sites including the brand activations and sponsorship programme. A strong dotted line to both site General Managers ensures operational coordination on event sales delivery and commercial alignment with site trading. This is an expansion of the existing Regional Event Sales Manager role. The event sales scope is unchanged. The brand activations scope is new and reflects the commercial opportunity to convert relationships with liquor, beverage and lifestyle brands into incremental site revenue through sponsorship, hosted events and themed activations. The role works in close partnership with the Marketing Operations and Activations Manager, who owns the day-to-day execution of activations across both sites.
Key Responsibilities
- Handle all incoming event inquiries for Time Out Market DUMBO and Time Out Market Union Square and ensure follow-up the same business day.
- Cultivate new event streams by interacting with local businesses to cater to their event needs. Consistently strive to increase customer base.
- Coordinate all administrative event details with clients from inquiry to close, including negotiating, executing proposals, contracts, credit card authorisation forms, processing payments and deposits, developing floor plans, post event follow-up and lost business reports.
- Work with the chefs and operators of each concession to develop competitive, exciting and diverse catering and event offerings.
- Coordinate with the Time Out Market Operations Team and both site General Managers on logistical event details, including site inspections, tastings, vendor meetings and day-of on-site client contact.
- Build and maintain the client database to ensure repeat business.
- Conduct weekly BEO meetings with both site management teams.
- Manage the Triple Seat program including conversion of inquiries and lost.
Regional Event Sales and Brand Activations Manager employer: Time Out
Time Out Group is an exceptional employer, offering a vibrant work culture that champions diversity and creativity. As an Agency Partnerships Manager, you'll thrive in a collaborative environment that encourages innovative thinking and professional growth, all while working within one of the world's most influential cultural brands located in the dynamic West End. With a focus on building meaningful partnerships and delivering engaging campaigns, you'll have the opportunity to make a significant impact while enjoying the benefits of a supportive team and a commitment to social justice.
StudySmarter Expert Advice🤫
We think this is how you could land Regional Event Sales and Brand Activations Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Time Out and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Time Out are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Time Out on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Time Out. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Regional Event Sales and Brand Activations Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Time Out. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Time Out:Show us that you’ve done your homework! In your application, briefly mention what you admire about Time Out’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Time Out
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Time Out will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Time Out, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
