At a Glance
- Tasks: Lead a dynamic sales team and implement innovative strategies to drive growth in new homes.
- Company: Join Tilia Homes, a forward-thinking housebuilder focused on people and the planet.
- Benefits: Enjoy life assurance, 26 days holiday, and an employee assistance programme.
- Other info: Be part of a mission to create sustainable communities and affordable homes.
- Why this job: Make a real impact in the housing market while nurturing a passionate team.
- Qualifications: Proven experience in sales leadership within residential housebuilding and strong communication skills.
The predicted salary is between 60000 - 80000 £ per year.
Tilia Homes are an ambitious housebuilder.
As part of the ‘untypical Group’, we put people and the planet at the heart of everything we do.
We're dedicated to delivering the best possible standards in design, build quality, and service for our customers.
We’re looking for talented and enthusiastic individuals who will share this passion, to join our team
Our benefits package includes
- Life Assurance
- 26 days holiday with additional bank holidays pro rata
- Holiday Buy Scheme
- Employee Assistance Programme
Tilia Homes have an opportunity for Sales Director in our Northern regional team and based from our office in Warrington.
Reporting to our Regional Managing Director, this Senior post will lead a talented team and is responsible for planning and implementing sales strategies, managing sales teams, and driving regional growth to ensure that sales and profit targets are met while delivering a market leading customer experience
Duties and objectives
- Develop and implement effective sales strategies, tailored to individual sites
- Work closely with our group marketing team to ensure brand consistency across all content and channels
- Drive ongoing improvements and innovation in line with evolving customer needs and trends to drive growth, penetrate new demographics and delight customers
- Develop a clear pricing strategy for new sites to support land acquisition as well as continuously monitor and review existing prices and specifications to stay ahead of competitors
- Lead, nurture and develop regional sales teams to achieve sales and profit targets
- Maximise selling prices and create value whilst maintaining the required sales rate
- Prepare monthly, quarterly and annual sales forecasts and prepare sales reports for regional and group board meetings
- Continuously Monitor and analyse performance metrics and suggest improvement measures
- Manage sales progression to deliver our sales within the targeted timescales, providing our customers with clear communication throughout the purchasing process
- Maximise the use of our chosen referred IFA’s and Solicitors to help provide a seamless service to our customers
- Create strong working relationships with other members of the Senior Leadership team
- Work with other teams in the business to manage the site and individual home delivery timescales, costs associated with selling our homes, appearance of completed/stock product, quality of homes being handed to our customers
- Establish productive and professional relationships with key stakeholders across all relevant functions
- Provide thought leadership and act as the ‘Voice of the Customer’ in the Regional Sales Director forum to influence forward-looking actions that deliver an improving customer experience and using data and insights to drive more customer-focused thinking and behaviours
- Provide timely and effective solutions to customer needs in close liaison with customer service and site management teams
- Closely manage new site launches and provide the consistent sales support to delight customers and prospects
- Ensure sales team are updated on new legislation and Company policy is adhered to
- Establishing and closely manage the sales budget
- Play an active role in the policing of, and compliance with, legislation such as: The General Data Protection Regulation (GDPR) The Consumer Protection Act, the NHQB and The Consumer Code
- Help to ensure that our customers’ data is always treated with respect and diligence
- We’re looking for the following skills and experience
- Proven work experience as a Regional Sales Director or similar senior sales role, in residential housebuilding
- Demonstratable experience of implementing and meeting a strategic vison
- Proven history of achieving sales targets
- Familiarity with CRM software, preferably Hubspot
- Deep understanding of detailed sales performance metrics
- Experience of leading, coaching, developing, and guiding high performing sales teams
- Excellent stakeholder engagement and communication skills with a strong customer service attitude
- Success in driving projects to timescales, and budget, through to completion
- Extensive working knowledge of The Consumer Code, Consumer Protection Act and NHQB
- Curiosity, Openness to new ideas and willingness to learn
- Full UK Driving license
Bringing together two trusted housebuilding brands, Tilia Homes and Hopkins Homes, untypical aims to make a positive difference to the UK housebuilding market and help to provide greater access to homes which are affordable for buyers.
Guided by an innovative approach and a commitment to excellence, untypical focuses on creating sustainable, inclusive communities, delivering homes across the UK that people want to live in and are good for the planet.
Our people are at the heart of what we do and crucial for us to succeed in becoming the UK’s most customer-centric housebuilder.
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Locations
Sales and Marketing Director - New Homes in Cheshire, Warrington employer: Tilia Homes
Tilia Homes is an exceptional employer that prioritises both its people and the planet, fostering a collaborative and innovative work culture. With a comprehensive benefits package, including life assurance and generous holiday allowances, employees are supported in their personal and professional growth. Located in Warrington, this role offers the opportunity to lead a talented team in a dynamic environment, driving meaningful change in the housebuilding sector while ensuring a market-leading customer experience.
StudySmarter Expert Advice🤫
We think this is how you could land Sales and Marketing Director - New Homes in Cheshire, Warrington
✨Get Involved in Local Property Events
Dive into local property expos and networking events! Real estate thrives on connections, so attending these events helps us meet potential employers and industry leaders, plus it's a chance to show off your enthusiasm for the field.
✨Connect with Local Agents on Social Media
Follow and engage with local real estate agents and firms on platforms like Instagram and LinkedIn. Sharing their posts and commenting with your insights can put you on their radar and might even lead to job opportunities at companies like Tilia Homes.
✨Don’t Underestimate the Power of Cold Outreach
Got your eye on a specific company like Tilia Homes? Don't hesitate to send a direct message or an email expressing your interest. Personalise your approach, maybe mentioning a recent listing or project of theirs, and it could set you apart from other candidates.
✨Utilise Property Management Platforms
Check out property management platforms and job boards tailored for the real estate sector. They often have exclusive listings, especially for full-time roles. Don't forget to visit Tilia Homes's careers page directly; we love seeing passionate candidates applying through our website!
We think you need these skills to ace Sales and Marketing Director - New Homes in Cheshire, Warrington
Some tips for your application 🫡
Show Your Real-Estate Savvy:When crafting your CV and cover letter, make sure to highlight any relevant experience in the real estate sector. If you've done internships, assistant roles, or even relevant coursework, lay it out clearly. We want to see your familiarity with market trends, property management, or any sales experience you've got under your belt!
Quantify Your Achievements:In real estate, numbers speak volumes! When detailing your past roles, use concrete figures to demonstrate your achievements. For example, mention how many properties you sold, the percentage increase in client satisfaction, or any successful negotiations. These metrics can give your application that extra punch it needs!
Tailor Your Documents for the Job:Every application should feel personal. When applying for the Sales and Marketing Director - New Homes role at Tilia Homes, tweak your CV to focus on aspects that are important to them. If they value client relationships, emphasise your interpersonal skills. We want to see you aligning your experiences with what they're looking for!
Keep It Professional Yet Approachable:While we want you to show off your expertise, don't forget to let your personality shine through in your cover letter. A touch of friendliness can set you apart, especially in real estate where client interaction is key. Show that you're ready not just to work with the property but also with people!
How to prepare for a job interview at Tilia Homes
✨Know Your Market Trends
In real estate, it’s all about staying ahead of the curve. Make sure we brush up on the latest market trends in the area where Tilia Homes operates. Being able to discuss local property values, demand, and upcoming developments will show that we’re not just interested in the job, but genuinely invested in the industry.
✨Prepare for Scenario Questions
Expect some scenario-based questions during the interview. We might get asked how we’d handle different client situations or property evaluations. Preparing our responses for common real estate scenarios not only demonstrates our problem-solving skills but also shows that we can think on our feet in a client-facing role.
✨Showcase Your Connections
In full-time real estate, networking is key! Let’s think about our connections in the industry and what we can bring to Tilia Homes. Whether it’s insights on prospective clients or relationships with local contractors, talking about these experiences can set us apart from other candidates.
✨Demonstrate Technical Savvy
Familiarity with different real estate software tools is a big plus. We should be ready to discuss any platforms we've used, whether it's for property management, CRM, or data analysis. Being comfortable with technology not only makes us more efficient, but also shows that we’re adaptable to the tools used at Tilia Homes.
