At a Glance
- Tasks: Drive user growth and enhance user experience through innovative marketing strategies.
- Company: Join TikTok, the leading platform for short-form mobile video.
- Benefits: Full-time role with opportunities for creativity and collaboration in a dynamic environment.
- Why this job: Make a real impact on user engagement and growth in a global tech company.
- Qualifications: 3+ years in tech, strong analytical skills, and knowledge of EU market trends.
- Other info: Embrace challenges and grow with a diverse team committed to creativity and joy.
The predicted salary is between 36000 - 60000 Β£ per year.
Responsibilities
- Responsible for driving key metrics for incentive product operations in the EU region, including but not limited to user growth, localization, content expansion, and user experience.
- Track and analyze regional campaign data to assess the quality and effectiveness of incentive campaigns.
- Deeply understand user needs and preferences by translating metric fluctuations into localized insights to inform and optimize product team strategies.
- Execute/Implement a marketing strategy to drive user growth uplift, leveraging a diverse range of channels such as partnerships, go-to-market initiatives, influencer marketing, SMS campaigns, paid advertising, OOH, and more.
- Work closely and collaboratively with product managers, data delivery teams, XFN stakeholders, and regional teams to achieve ambitious targets and ensure alignment across all departments.
- Closely manage regional user feedback for incentive campaigns, taking swift action when necessary.
- Document and analyse feedback cases to identify trends and continuously improve user experience.
Qualifications
- Minimum Qualifications
- Knowledge of the EU market is essential, ideally with previous working knowledge in the market and familiarity with local preferences.
- A bachelor's degree or above, as well as knowledge in fields such as Product Operations, Marketing, Content Strategy, or a related discipline.
- 3+ years of proven experience in the tech industry, with a focus on areas like content creation, product operations, incentive growth, marketing, digital marketing, or related fields.
- Strong analytical skills with the ability to interpret data, identify trends and communicate insights effectively.
- Experience in project management and data analysis tools is preferred.
- Proven ability to work collaboratively with multiple international stakeholders across various business units.
- Familiar with user acquisition strategies and popular social media platforms, including but not limited to TikTok.
- Team player, goal-oriented, ready to embrace change and challenges, able to work in a global team efficiently.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.
User Growth Operation Manager - TikTok - London employer: TikTok
Contact Detail:
TikTok Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land User Growth Operation Manager - TikTok - London
β¨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities you might not find on job boards.
β¨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your achievements and projects. This gives potential employers a taste of what you can bring to the table.
β¨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience aligns with their goals, especially in user growth and marketing strategies.
β¨Tip Number 4
Donβt forget to apply through our website! Itβs the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace User Growth Operation Manager - TikTok - London
Some tips for your application π«‘
Know Your Audience: Before you start writing, take a moment to understand TikTok's vibe and the EU market. Tailor your application to show how your experience aligns with their mission of inspiring creativity and driving user growth.
Show Off Your Skills: Highlight your analytical skills and project management experience in your application. Use specific examples from your past roles to demonstrate how you've successfully driven user growth or improved user experience.
Be Collaborative: Since this role involves working with various stakeholders, make sure to mention your teamwork skills. Share instances where you've collaborated effectively with different teams to achieve common goals.
Apply Through Our Website: We encourage you to apply directly through our website. Itβs the best way for us to see your application and get to know you better. Plus, it shows you're serious about joining our team!
How to prepare for a job interview at TikTok
β¨Know Your Metrics
Make sure you understand the key metrics related to user growth and incentive campaigns. Brush up on how to analyse data and translate it into actionable insights, as this will be crucial in your role.
β¨Showcase Your Local Knowledge
Since knowledge of the EU market is essential, prepare examples of how you've successfully navigated local preferences in previous roles. This will demonstrate your ability to tailor strategies effectively.
β¨Collaborative Spirit
Highlight your experience working with diverse teams and stakeholders. Be ready to discuss specific projects where collaboration led to successful outcomes, as teamwork is key in this position.
β¨Embrace Change
Prepare to talk about how you've adapted to challenges in fast-paced environments. TikTok values resilience and innovation, so share examples that showcase your ability to thrive under pressure.