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- Tasks: Drive user growth and monetisation for TikTok LIVE through data-driven strategies.
- Company: Join TikTok, a leading platform in social media innovation.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborate with creative minds and make an impact in the digital space.
- Why this job: Be part of a dynamic team shaping the future of live streaming.
- Qualifications: Experience in user operations and strong analytical skills required.
The predicted salary is between 50000 - 70000 £ per year.
The LIVE Operations team is focused on building a scalable, healthy, and high-performing TikTok LIVE ecosystem. By working closely with creators, agencies, and partners, we drive long-term growth through content innovation, monetization enablement, and community development. We are looking for a data-driven User Operations Manager to drive user growth and monetization for TikTok LIVE in the UK. You will own end-to-end user strategy, leveraging data to improve user engagement, retention, and revenue performance.
- Define and execute user growth strategy (acquisition, retention, monetization)
- Analyze user behavior (viewing, gifting, conversion funnels) and generate actionable insights
- Build and optimize user segmentation & lifecycle strategies
- Design and iterate data-driven campaigns (e.g., gifting incentives, activation programs)
- Conduct A/B testing and evaluate performance
- Collaborate with cross-functional teams (product, creator ops, data) to drive impact
Minimum Qualifications
- Experience in user ops / growth / data / strategy roles
- Strong analytical skills; proficient in SQL, Excel, and BI tools
- Experience in data analysis, funnel optimization, and experimentation
- Ability to turn insights into execution
- Fluent in English both written and spoken to communicate with UK team
Preferred Qualifications
- Experience in live streaming / social / creator platforms
- Familiar with monetization (gifting, subscriptions, etc.)
User Growth Manager – (United Kingdom) - TikTok LIVE - London employer: TikTok
Contact Detail:
TikTok Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land User Growth Manager – (United Kingdom) - TikTok LIVE - London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those working at TikTok or similar platforms. Use LinkedIn to connect and engage with them; you never know who might help you land that interview!
✨Tip Number 2
Show off your data skills! Prepare to discuss how you've used data to drive user growth in past roles. Bring examples of your analytical work and be ready to talk about how you can apply those insights to TikTok LIVE.
✨Tip Number 3
Get creative with your approach! Think about innovative strategies for user engagement and retention that you could propose during interviews. This will show you're not just a fit for the role but also a forward-thinker.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at TikTok LIVE.
We think you need these skills to ace User Growth Manager – (United Kingdom) - TikTok LIVE - London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the User Growth Manager role. Highlight your experience in user ops, data analysis, and any relevant campaigns you've worked on. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about TikTok LIVE and how you can drive user growth. Be specific about your achievements and how they relate to the responsibilities outlined in the job description.
Show Off Your Analytical Skills: Since this role is all about data-driven decisions, make sure to showcase your analytical prowess. Mention any tools you're proficient in, like SQL or Excel, and provide examples of how you've used data to improve user engagement or retention in past roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best chance to be seen by our hiring team. Plus, it’s super easy!
How to prepare for a job interview at TikTok
✨Know Your Data
As a User Growth Manager, you'll need to showcase your analytical skills. Brush up on SQL and Excel before the interview. Be ready to discuss how you've used data to drive user engagement and retention in past roles.
✨Understand TikTok LIVE
Familiarise yourself with TikTok LIVE and its ecosystem. Research recent trends, successful campaigns, and monetisation strategies. This will help you demonstrate your passion for the platform and your understanding of its unique challenges.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills. Think about how you would approach user segmentation or design a data-driven campaign. Practising these scenarios can help you articulate your thought process clearly.
✨Showcase Collaboration Skills
Collaboration is key in this role. Be prepared to share examples of how you've worked with cross-functional teams in the past. Highlight your communication skills and how you’ve driven impact through teamwork.