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- Tasks: Drive user growth and monetization for TikTok LIVE through data-driven strategies.
- Company: Join the dynamic TikTok team in London, focused on innovation and community.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborate with creative minds and thrive in a fast-paced environment.
- Why this job: Be at the forefront of social media evolution and make a real impact.
- Qualifications: Experience in user operations and strong analytical skills required.
The predicted salary is between 50000 - 70000 £ per year.
The LIVE Operations team is focused on building a scalable, healthy, and high-performing TikTok LIVE ecosystem. By working closely with creators, agencies, and partners, we drive long-term growth through content innovation, monetization enablement, and community development. We are looking for a data-driven User Operations Manager to drive user growth and monetization for TikTok LIVE in the UK. You will own end-to-end user strategy, leveraging data to improve user engagement, retention, and revenue performance.
- Define and execute user growth strategy (acquisition, retention, monetization)
- Analyze user behavior (viewing, gifting, conversion funnels) and generate actionable insights
- Build and optimize user segmentation & lifecycle strategies
- Design and iterate data-driven campaigns (e.g., gifting incentives, activation programs)
- Conduct A/B testing and evaluate performance
- Collaborate with cross-functional teams (product, creator ops, data) to drive impact
Minimum Qualifications
- Experience in user ops / growth / data / strategy roles
- Strong analytical skills; proficient in SQL, Excel, and BI tools
- Experience in data analysis, funnel optimization, and experimentation
- Ability to turn insights into execution
- Fluent in English both written and spoken to communicate with UK team
Preferred Qualifications
- Experience in live streaming / social / creator platforms
- Familiar with monetization (gifting, subscriptions, etc.)
User Growth Manager - TikTok LIVE - London employer: TikTok
Contact Detail:
TikTok Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land User Growth Manager - TikTok LIVE - London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those working at TikTok or similar platforms. Use LinkedIn to connect and engage with them; you never know who might help you land that interview!
✨Tip Number 2
Show off your data skills! Prepare to discuss how you've used data to drive user growth in past roles. Bring examples of campaigns you've designed or optimised, and be ready to talk about the results.
✨Tip Number 3
Get familiar with TikTok LIVE! Spend some time on the platform, understand its features, and think about how you would enhance user engagement. This will not only help you in interviews but also show your genuine interest in the role.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows initiative and gives us a chance to see your enthusiasm for the User Growth Manager position.
We think you need these skills to ace User Growth Manager - TikTok LIVE - London
Some tips for your application 🫡
Show Your Data Skills: Make sure to highlight your analytical skills in your application. We want to see how you've used data to drive user growth and engagement in your previous roles. Don't just say you're good with SQL and Excel; give us examples of how you've applied these tools to achieve results.
Tailor Your Experience: When writing your application, tailor it to the User Growth Manager role. Mention any experience you have with live streaming or social platforms, and how you've contributed to user acquisition and retention strategies. We love seeing how your background aligns with what we're looking for!
Be Creative with Campaigns: If you've designed any data-driven campaigns before, share those experiences! Talk about the strategies you implemented, the A/B tests you conducted, and the outcomes. We’re keen on innovative thinkers who can bring fresh ideas to our TikTok LIVE ecosystem.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications better and ensures you don’t miss out on any important updates. Plus, it’s super easy to do!
How to prepare for a job interview at TikTok
✨Know Your Data
As a User Growth Manager, you'll need to demonstrate your analytical skills. Brush up on SQL and Excel before the interview. Be ready to discuss how you've used data to drive user engagement and retention in past roles.
✨Showcase Your Campaigns
Prepare to talk about specific campaigns you've designed or optimised. Highlight any A/B testing you've conducted and the insights you gained from those experiments. This will show your ability to turn data into actionable strategies.
✨Understand the TikTok Ecosystem
Familiarise yourself with TikTok LIVE and its monetisation strategies. Be prepared to discuss how you would approach user growth and retention specifically for this platform. Showing that you understand the unique challenges and opportunities will set you apart.
✨Collaborate Like a Pro
Since the role involves working with cross-functional teams, think of examples where you've successfully collaborated with others. Whether it's product teams or creators, being able to communicate effectively and work together is key to driving impact.