At a Glance
- Tasks: Lead seller growth programs and enhance buyer experiences on TikTok Shop UK.
- Company: Join TikTok, a global leader in short-form mobile video and e-commerce innovation.
- Benefits: Gain valuable experience in a fast-paced, creative environment with diverse teams.
- Other info: Temporary role with potential for growth in a dynamic tech company.
- Why this job: Make a real impact by helping sellers thrive and improving customer satisfaction.
- Qualifications: Degree in Business or related field; experience in e-commerce operations preferred.
The predicted salary is between 58500 - 71500 £ per year.
Responsibilities
The UK MAI (Merchant Acquisition and Incubation) team operates within the SMB pillar of Tik Tok E-commerce, spearheading the acquisition and onboarding journey for new sellers.
The team is responsible for UK Tik Tok Shop merchants and merchandise growth, aiming to onboard, incubate, educate merchants from scratch and drive their business success.
We are seeking a Senior Program Manager – Seller Growth, Fulfilment & Buyer Experience to design and execute scalable, data-driven growth programs across the full seller lifecycle on Tik Tok Shop UK.
This role sits within the Seller Incubation / Mass Growth team and plays a critical role in accelerating seller maturity while safeguarding fulfilment quality, buyer experience, and marketplace compliance.
The ideal candidate combines strong analytical capability, program ownership, and cross-functional leadership, using data as the foundation for every decision.
- Own data-driven, full-funnel seller growth programs from onboarding to maturity.
- Drive seller fulfilment and E2E lead time improvements, including dispatch SLA and delivery performance.
- Own and improve buyer experience and aftersales metrics (late dispatch rate, complaints, refunds, returns, NPS).
- Improve seller listing quality and IPR compliance through metrics-led governance and scalable education.
- Build and use dashboards and analysis to track seller health, identify root causes, and guide decisions.
- Identify and accelerate high-potential sellers through lifecycle-based strategies and enablement.
- Partner cross-functionally to deliver end-to-end program impact and act as a seller operations SME.
Qualifications
- Minimum Qualifications
- Bachelor’s degree in Business, Marketing, Communications, or a related field.
- At least 1+ year of experience in e-commerce operations, seller success, or commercial/operations roles in a fast-paced digital environment
- Demonstrated experience in designing and executing operational or commercial programs from concept through implementation
- Hands-on data analysis skills: SQL, advanced Excel/Sheets, and BI tools (Tableau, Looker, Power BI).
- Solid understanding of e-commerce fulfilment processes, including dispatch SLAs, delivery performance, and core buyer experience metrics
- Proven ability to use data and metrics to drive decisions, perform root-cause analysis, and measure program impact
- Strong project management and cross-functional collaboration skills, with the ability to influence without direct authority
- Results-oriented mindset with the ability to thrive in fast-paced, ambiguous, high-growth environments
- Preferred Qualifications
- Experience with Tik Tok Shop, content-driven e-commerce, or marketplace platforms, particularly in SMB or seller-facing roles
- Hands-on experience managing the seller lifecycle, from onboarding and incubation to maturity and scale
- Proven track record in fulfilment and E2E lead time optimization, including delivery experience improvements
- Familiarity with listing quality governance, intellectual property (IPR) compliance, or marketplace risk management, supported by data-driven approaches
- Background in Program Management, Business Operations, or Strategy & Operations roles
This is a 6-12 month temporary assignment managed by a third-party agency, who will be your employer.
While you may be assigned to work at Tik Tok, you will not be a Tik Tok employee.
All contractual terms, including payroll and benefits, will be handled by a third-party agency.
About Tik Tok
Tik Tok is the leading destination for short-form mobile video.
At Tik Tok, our mission is to inspire creativity and bring joy.
Tik Tok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of Tik Tok's mission.
Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible.
Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people.
We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company.
Every challenge is an opportunity to learn and innovate as one team.
We're resilient and embrace challenges as they come.
By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users.
When we create and grow together, the possibilities are limitless.
Join us.
Diversity & Inclusion
Tik Tok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives.
Our platform connects people from across the globe and so does our workplace.
At Tik Tok, our mission is to inspire creativity and bring joy.
To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.
We are passionate about this and hope you are too.
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TikTok Shop UK - Seller Incubation - Strategic Program Manager (Seller Growth, Fulfilment & Buyer Experience) - (Third-party Associate) employer: TikTok
At TikTok, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. As a Global Procurement Manager in London, you will benefit from competitive compensation, comprehensive professional development opportunities, and the chance to work in a vibrant city known for its innovation and creativity. Join us to make a meaningful impact while collaborating with diverse teams across the globe.
StudySmarter Expert Advice🤫
We think this is how you could land TikTok Shop UK - Seller Incubation - Strategic Program Manager (Seller Growth, Fulfilment & Buyer Experience) - (Third-party Associate)
✨Get to Know the E-commerce Scene
Dive into online communities where e-commerce enthusiasts hang out, like e-commerce Facebook groups or Reddit forums. You'll get the scoop on job openings and trends that are crucial for landing temporary roles.
✨Attend E-commerce Events and Job Fairs
Keep an eye out for local e-commerce networking events and job fairs. These are golden opportunities to meet hiring managers in person, and you can really showcase your enthusiasm and skills face-to-face.
✨Leverage Seasonal Opportunities
With temporary roles, there's a lot of seasonal hiring in e-commerce, especially around Black Friday and Christmas. Make sure you're applying during these peak times and check if TikTok is gearing up for the holiday rush.
✨Get Your Hands Dirty on Platforms
Familiarise yourself with popular e-commerce platforms like Shopify or WooCommerce and maybe even create a little project of your own. Showing practical knowledge will impress potential employers like TikTok and demonstrate your commitment to the field.
We think you need these skills to ace TikTok Shop UK - Seller Incubation - Strategic Program Manager (Seller Growth, Fulfilment & Buyer Experience) - (Third-party Associate)
Some tips for your application 🫡
Show Off Your E-commerce Savvy:For a role in e-commerce like TikTok Shop UK - Seller Incubation - Strategic Program Manager (Seller Growth, Fulfilment & Buyer Experience) - (Third-party Associate) at TikTok, really highlight any experience you have with online retail platforms. Have you worked with Shopify, WooCommerce, or Amazon? Mention these specifics in your CV to show you understand the landscape and the tools of the trade.
Data Skills are a Winner:E-commerce thrives on data. If you've got experience analysing customer behaviour or tracking sales metrics, make sure to weave that into your application. Include any relevant certifications or courses that show your skills in data analysis – this could set you apart!
Catch Their Attention in Your Cover Letter:Since this is a temporary role, your motivation is key. Use your cover letter to convey your enthusiasm for the e-commerce industry and your eagerness to contribute quickly. Let them know how you can hit the ground running – they’ll appreciate your proactiveness!
Keep it Concise and Relevant:Temporary positions often move fast, so keep your CV and cover letter clear and to the point. Focus on the experiences that most directly relate to TikTok Shop UK - Seller Incubation - Strategic Program Manager (Seller Growth, Fulfilment & Buyer Experience) - (Third-party Associate) at TikTok. A tight, well-structured application shows you value their time and makes a good impression right off the bat!
How to prepare for a job interview at TikTok
✨Show Off Your E-Commerce Know-How
Don't just tell them you're familiar with e-commerce; bring concrete examples! Talk about specific platforms like Shopify or WooCommerce that you've used, or any success stories from past projects. They'll love hearing about how you've navigated challenges or optimised sales strategies.
✨Be Ready for Real-Time Problem Solving
Expect questions that put you in the hot seat regarding customer experience scenarios or inventory management. They might ask you how you would handle a sudden stock shortage or a spike in demand. Practice thinking on your feet so you can show off your problem-solving chops!
✨Demonstrate Your Flexibility and Adaptability
Since this is a temporary role, it's all about being quick on the uptake. Highlight experiences where you've had to learn on the job or adapt to new systems quickly. They’ll want to see that you can hit the ground running without needing too much hand-holding.
✨Keep Your Digital Toolkit Sharp
Familiarise yourself with the latest e-commerce tools and trends, like SEO practices for online stores or analytics tools like Google Analytics. If you have experience with A/B testing or managing online promotions, be ready to talk about it. This kind of knowledge will set you apart from other candidates!
