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- Tasks: Lead TikTok Shop's merchant growth in Europe and develop innovative strategies.
- Company: Join TikTok, a global leader in short-form mobile video.
- Benefits: Be part of a creative team with diverse opportunities and a vibrant culture.
- Why this job: Make a real impact on e-commerce while working in a fast-paced environment.
- Qualifications: 5+ years in digital marketing or e-commerce, strong communication skills.
- Other info: Dynamic role with excellent career growth and a focus on creativity.
The predicted salary is between 36000 - 60000 £ per year.
Be among the first 25 applicants 2 days ago
Responsibilities
About the Team
MAI (Merchant Acquisition & Incubation) team is responsible for EU merchant growth, aiming to onboard, incubate, educate merchants from scratch, and drive their business success.
Responsibilities:
- Responsible for TikTok Shop merchant acquisition in EU regions, aiming to grow merchant lead pools and increase new merchant scale and quality.
- Build key business metrics and targets, lead short-term to long-term business planning, formulate innovative strategies to reach out to sellers and onboard them to the platform.
- Understand EU markets, define the target lead pool, develop and manage lead strategies to cultivate new seller opportunities and improve market penetration.
- Work closely with the Product team and other cross-functions to optimise the merchant onboarding journey, build robust product features, ensure a smooth experience, and improve growth conversion funnels.
- Lead and develop a strong acquisition team to facilitate business growth.
Qualifications
Minimum Qualifications:
- Bachelor’s Degree or above, 5+ years experience in digital marketing, growth strategy, or e-Commerce.
- Proficient in English, capable of speaking Mandarin with internal and external stakeholders.
- Good data sense, ability to deal with complex business analysis and intelligence in defining goals and opportunities.
- Excellent written and verbal communication skills, experience in result-oriented environments with external client interaction.
- Experience managing teams, with good cross-team collaboration skills and project driving ability.
Preferred Qualifications:
- Structured and original thinking, ability to thrive in ambiguous environments, and explain complex concepts simply.
- Quick learner, proactive, resilient, and able to cope well under pressure.
- Strong knowledge of the European e-Commerce landscape, consumer demands, digital evolution, and mobile transformation is a plus.
- Hands-on and grounded approach.
About TikTok
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. Our headquarters are in Los Angeles and Singapore, with offices worldwide.
Why Join Us
We foster creativity, innovation, and diversity. Our goal is to create value for communities, inspire creativity, and bring joy. Join us to do great things with great people in a rapidly growing tech environment.
Diversity & Inclusion
TikTok is committed to creating an inclusive environment that values skills, experiences, and perspectives from diverse communities worldwide.
TikTok Shop - Seller Growth Lead, Europe employer: TikTok
Contact Detail:
TikTok Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land TikTok Shop - Seller Growth Lead, Europe
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more connections you make, the better your chances of landing that dream role.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your achievements and projects. This is your chance to shine and demonstrate what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their values and how you can contribute to their mission. Tailor your answers to reflect what they’re looking for in a Seller Growth Lead.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace TikTok Shop - Seller Growth Lead, Europe
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Seller Growth Lead. Highlight your experience in digital marketing and e-commerce, and don’t forget to showcase any relevant achievements that demonstrate your ability to grow merchant pools.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about TikTok Shop and how your skills align with the responsibilities outlined in the job description. Keep it engaging and personal!
Showcase Your Data Skills: Since the role requires a good data sense, make sure to include examples of how you've used data to drive business decisions in your previous roles. This will show us that you can handle complex analysis and contribute to our growth strategies.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at TikTok
✨Know Your Numbers
As a Seller Growth Lead, you'll need to demonstrate your understanding of key business metrics. Brush up on relevant data points related to merchant acquisition and growth strategies in the EU market. Be ready to discuss how you've used data to drive decisions in your previous roles.
✨Showcase Your Communication Skills
Given the importance of collaboration with cross-functional teams, practice articulating complex ideas simply. Prepare examples of how you've successfully communicated with stakeholders in the past, especially in high-pressure situations. This will highlight your ability to thrive in ambiguous environments.
✨Demonstrate Market Knowledge
Familiarise yourself with the European e-Commerce landscape and current consumer trends. Be prepared to discuss how these factors influence seller acquisition strategies. Showing that you understand the market will set you apart from other candidates.
✨Be Ready to Lead
Since this role involves leading a team, think about your leadership style and be ready to share examples of how you've managed teams in the past. Highlight your experience in driving projects and fostering collaboration, as this will be crucial for success in the role.
