TikTok Shop - Business Management Strategy Manager, Germany

TikTok Shop - Business Management Strategy Manager, Germany

Full-Time No working from home possible
TikTok

At a Glance

  • Tasks: Drive creator growth and optimise product matchmaking in the vibrant TikTok Shop ecosystem.
  • Company: Join TikTok, a leading platform for creativity and connection.
  • Benefits: Competitive salary, diverse team culture, and opportunities for personal growth.
  • Other info: Embrace challenges and innovate in a fast-paced tech environment.
  • Why this job: Be part of a dynamic team shaping the future of e-commerce in Germany.
  • Qualifications: Bachelor's degree and experience in e-commerce or creator operations required.

Discover a career that energizes and excites you every day.

@2026 TikTok

Global Operations

TikTok Shop - Business Management Strategy Manager, Germany

Location:

London

Employment Type:

Regular

Job Code:

A74050A

Responsibilities

  • About the TeamThe DE TikTok Shop team is responsible for accelerating seller growth and building sustainable revenue growth in one of Europe’s key e-commerce markets. The team works closely with sellers and cross-functional partners across operations, product, strategy and other functions to identify growth opportunities and turn them into measurable business results.
  • About the roleCreator Operations and Incubation
  • Identify high-potential creators/KOLs by analyzing on-platform and off-platform data.
  • Support creator growth and progression through task-based programs, incentives, and other operational mechanisms.
  • Continuously monitor creator-related performance metrics and conduct analysis to support creator management and operational decision-making.
  • Germany Matchmaking and Hit-Product Incubation
  • Manage and prioritize the Germany product pool based on business priorities, product potential, and creator fit.
  • Map the relationship between different product pools and suitable creators/KOLs to improve matchmaking efficiency.
  • Design matchmaking-related tasks and manage budget allocation and spending for Germany matchmaking initiatives.
  • Cross-Functional Collaboration
  • Work closely with industry teams and Category Management teams to help resolve supply-side challenges, such as shortages in creator talent or mismatched creator profiles.

Qualifications

  • Minimum Qualifications:- Bachelor's degree or above, with a preference for majors in Marketing, Business Analytics, Statistics, Data Science, or related fields.
  • 2+ years of experience in creator/KOL operations, e-commerce operations, marketplace operations, business analytics, or a related function.
  • 1+ years of experience using on-platform and off-platform data to identify creator/KOL potential, monitor operational performance metrics, and produce data-driven analysis or business recommendations.
  • 1+ years of experience conducting structured, data-driven analysis, including product pool review, prioritization, segmentation, or opportunity assessment.
  • 1+ years of experience working cross-functionally with business, category management, commercial, or operations teams to deliver creator/KOL-related projects or business initiatives.
  • 1+ years of experience managing multiple operational projects or workstreams simultaneously, including task planning, execution tracking, and delivery against agreed timelines.
  • Professional working proficiency in English.
  • Preferred Qualifications:- Experience in e-commerce, live commerce, creator/KOL operations, affiliate operations, or marketplace growth.
  • Familiarity with creator segmentation, creator incubation, product-creator matchmaking, and GMV growth mechanisms.
  • Experience supporting hero product incubation, product pool management, or category-level creator supply improvement initiatives.

Job Information

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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TikTok Shop - Business Management Strategy Manager, Germany employer: TikTok

At TikTok, we pride ourselves on being an exceptional employer in Greater London, offering a vibrant and inclusive work culture that celebrates diversity and creativity. Our employees benefit from extensive growth opportunities, including workshops and mentorship programmes, designed to enhance their skills and career progression. Join us to be part of a dynamic team that values unique perspectives and fosters meaningful relationships within the livestream ecosystem.

TikTok

Contact Details:

TikTok Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land TikTok Shop - Business Management Strategy Manager, Germany

Get to Know Your E-commerce Community

Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like TikTok are looking for when hiring for a TikTok Shop - Business Management Strategy Manager, Germany.

Showcase Your Skills with an Online Portfolio

In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to TikTok for the TikTok Shop - Business Management Strategy Manager, Germany, a tangible demonstration of your skills could make a huge difference.

Attend E-commerce Events and Conferences

Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at TikTok as a TikTok Shop - Business Management Strategy Manager, Germany, rub shoulders with their representatives when possible!

Utilise Company Resources

Don’t forget to check out TikTok’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a TikTok Shop - Business Management Strategy Manager, Germany.

We think you need these skills to ace TikTok Shop - Business Management Strategy Manager, Germany

Data Analysis
Creator/KOL Operations
E-commerce Operations
Business Analytics
Cross-Functional Collaboration
Project Management
Performance Metrics Monitoring

Some tips for your application 🫡

Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at TikTok, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.

Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with TikTok's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.

Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.

Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at TikTok. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.

How to prepare for a job interview at TikTok

Show Off Your E-commerce Know-How

In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that TikTok uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.

Portfolio Power: Showcase Your Results

For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.

Technical Questions: Prep for the Specifics

Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!

Engage in a Conversational Style

Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at TikTok. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!