At a Glance
- Tasks: Analyse marketing performance data to drive insights and support commercial outcomes.
- Company: Join TikTok, a leading platform in the digital space, based in Greater London.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and creativity.
- Why this job: Make an impact by transforming data into actionable marketing strategies.
- Qualifications: Strong SQL and Python skills, with experience in data visualisation tools like Looker and Tableau.
The predicted salary is between 40000 - 50000 £ per year.
TikTok is looking for a Marketing Performance Analyst in Greater London to drive marketing intelligence and support commercial outcomes from performance data. This role requires an analytical mindset and the ability to translate data into actionable insights, working closely with cross-functional teams.
The ideal candidate has strong SQL and Python skills, alongside experience in building visualizations with tools like Looker and Tableau. You will contribute to maintaining measurement frameworks and help inform marketing strategies.
Marketing Insights & Performance Analyst employer: TikTok
At TikTok, we pride ourselves on fostering a dynamic and inclusive work culture that encourages creativity and innovation. As a Marketing Insights & Performance Analyst in Greater London, you will have access to cutting-edge tools and technologies, alongside ample opportunities for professional growth and development. Join us to be part of a vibrant team that values your contributions and supports your career aspirations in the fast-paced world of digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Insights & Performance Analyst
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal project that highlights your SQL, Python, and visualisation skills. It’s a great way to demonstrate what you can do beyond the application.
✨Tip Number 3
Prepare for interviews by practising common questions related to data analysis and marketing strategies. We can help you with mock interviews to boost your confidence!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed and shows you're serious about joining the team.
We think you need these skills to ace Marketing Insights & Performance Analyst
Some tips for your application 🫡
Show Off Your Analytical Skills:Make sure to highlight your analytical mindset in your application. We want to see how you can translate data into actionable insights, so share examples of your experience with SQL and Python!
Visualisation is Key:If you've got experience with tools like Looker or Tableau, flaunt it! We love seeing how you can build visualisations that tell a story with data, so include any relevant projects in your application.
Tailor Your Application:Don’t just send a generic application our way. Take the time to tailor your CV and cover letter to the role. We appreciate when candidates show they understand what we’re looking for and how they fit into our team.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at TikTok
✨Know Your Data Tools
Make sure you brush up on your SQL and Python skills before the interview. Be ready to discuss how you've used these tools in past projects, and maybe even prepare a few examples of how you've translated data into actionable insights.
✨Visualisation is Key
Familiarise yourself with Looker and Tableau if you haven't already. Bring along some visualisations you've created in the past, and be prepared to explain your thought process behind them. This will show your potential employer that you can effectively communicate data findings.
✨Understand Marketing Metrics
Dive deep into marketing performance metrics and measurement frameworks. Be ready to discuss how you would approach maintaining these frameworks and how they inform marketing strategies. Showing that you understand the bigger picture will impress the interviewers.
✨Cross-Functional Collaboration
Since this role involves working closely with cross-functional teams, think of examples where you've successfully collaborated with others. Highlight your communication skills and how you’ve used data to influence decisions across different departments.
