At a Glance
- Tasks: Champion TikTok LIVE by recruiting and coaching Music Creators to go LIVE consistently.
- Company: Join the dynamic TikTok team in London, focused on creativity and community.
- Benefits: Gain valuable experience in a fast-paced environment with opportunities for growth.
- Other info: Collaborate with industry contacts and design exciting campaigns for creators.
- Why this job: Make an impact in the music industry while working with talented creators.
- Qualifications: 4+ years in talent management, strong data analysis skills, and a passion for music.
The predicted salary is between 50000 - 60000 £ per year.
The LIVE Operations team is obsessed with everything to do with Tik Tok LIVE.
Our focus is to continually champion and optimize Tik Tok LIVE through working with creators to ensure a creative, fun and safe space for all of our users.
The LIVE Operations team is looking for an enthusiastic UK Tik Tok LIVE Vertical Creator Manager to help us acquire & grow our Music Creators, influencing them and coaching them to go LIVE consistently.
Responsibilities
- Research and map the current Tik Tok LIVE Music ecosystem to refine our SOP for Music creator recruitment, onboarding, and growth.
Define clear timelines, goals, and KPIs including creators recruited, revenue growth, and market share.
- Partner with the Acquisitions & Community Music Manager to recruit Music talent on and off platform, with primary focus on on-platform.
Execute the full SOP post-recruitment: deliver 1:1 and group training, educational workshops, and ongoing account support to improve content quality, livestream performance, and monetisation within the Music vertical.
- Partner with the Acquisitions & Community Music Manager and Tik Tok agencies to train agency managers on best practices for managing Music creators.
Equip agencies with the tools, frameworks, and knowledge to operate in alignment with Tik Tok's standards, helping to grow both the Music creator ecosystem and the wider community.
- Develop Music‑specific education tailored to creators building a livestreaming career rather than a traditional Music career, recognising that the latter cohort requires targeted motivation to stream consistently.
- Analyse creator performance data on a regular cadence, identify trends, and iterate the SOP accordingly to drive continuous improvement.
- Collaborate with EU regional teams and the Campaigns team to design Music vertical campaigns that incentivise consistent LIVE activity and complement existing market initiatives.
- Develop events and projects that maximise livestreaming time and energise both creators and their audiences.
Where possible, leverage existing music industry contacts and source partnerships with music industry partners to deliver tailored experiences for top Music creators.
- Minimum Qualifications
- 4+ years of experience in talent, influencer, or creator management, ideally on a content platform or in an acquisitions‑focused role.
An existing creator network or connections within the amateur music industry is a strong plus.
- Ambitious and results‑driven, with solid data analysis skills.
- Comfortable operating in a fast‑paced, startup‑style environment with stretch revenue targets and competing priorities.
- Excellent verbal and written communication skills in English.
- Preferred Qualifications
- Proven project and process management skills with the ability to parse data quickly and translate it into clear decisions.
- Hands‑on experience working within a livestream platform or ecosystem.
- Skilled relationship builder with the professionalism and patience to earn creator trust quickly.
- Strong understanding of the Music industry, ideally with direct experience working alongside music creators or artists, and established knowledge and connections within the industry.
- #J-18808-Ljbffr
StudySmarter Expert Advice🤫
We think this is how you could land Vertical Creator Manager (Music) 12 Month Fixed-term Contract - TikTok LIVE - London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for TikTok and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like TikTok are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with TikTok on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at TikTok. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Vertical Creator Manager (Music) 12 Month Fixed-term Contract - TikTok LIVE - London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit TikTok. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of TikTok:Show us that you’ve done your homework! In your application, briefly mention what you admire about TikTok’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at TikTok
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at TikTok will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At TikTok, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
