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- Tasks: Drive user growth and monetization for TikTok LIVE through data-driven strategies.
- Company: Join the dynamic TikTok team in London, shaping the future of live streaming.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborate with creative minds and make a real impact in the social media landscape.
- Why this job: Be at the forefront of content innovation and community development on a global platform.
- Qualifications: Experience in user operations, strong analytical skills, and proficiency in SQL and Excel.
The predicted salary is between 50000 - 70000 £ per year.
The LIVE Operations team is focused on building a scalable, healthy, and high-performing TikTok LIVE ecosystem. By working closely with creators, agencies, and partners, we drive long-term growth through content innovation, monetization enablement, and community development. We are looking for a data-driven User Operations Manager to drive user growth and monetization for TikTok LIVE in the UK. You will own end-to-end user strategy, leveraging data to improve user engagement, retention, and revenue performance.
- Define and execute user growth strategy (acquisition, retention, monetization)
- Analyze user behavior (viewing, gifting, conversion funnels) and generate actionable insights
- Build and optimize user segmentation & lifecycle strategies
- Design and iterate data-driven campaigns (e.g., gifting incentives, activation programs)
- Conduct A/B testing and evaluate performance
- Collaborate with cross-functional teams (product, creator ops, data) to drive impact
Qualifications
- Minimum Qualifications
- Experience in user ops / growth / data / strategy roles
- Strong analytical skills; proficient in SQL, Excel, and BI tools
- Experience in data analysis, funnel optimization, and experimentation
- Ability to turn insights into execution
- Fluent in English both written and spoken to communicate with UK team
- Preferred Qualifications
- Experience in live streaming / social / creator platforms
- Familiar with monetization (gifting, subscriptions, etc.)
User Growth Manager – (United Kingdom) - TikTok LIVE - London employer: TikTok
Contact Detail:
TikTok Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land User Growth Manager – (United Kingdom) - TikTok LIVE - London
✨Tip Number 1
Get to know TikTok LIVE inside out! Spend some time on the platform, engage with creators, and understand what makes content pop. This will not only help you in interviews but also show your genuine interest in the role.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. A friendly chat can sometimes lead to insider tips or even a referral, which can give you a leg up in the application process.
✨Tip Number 3
Prepare for data-driven discussions. Brush up on your analytical skills and be ready to discuss how you've used data to drive user growth in past roles. Bring examples of successful campaigns or strategies you've implemented.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the TikTok LIVE team!
We think you need these skills to ace User Growth Manager – (United Kingdom) - TikTok LIVE - London
Some tips for your application 🫡
Show Your Data Skills: Make sure to highlight your analytical skills in your application. We want to see how you've used data to drive user growth and engagement in your previous roles. Don't just say you're good with numbers; give us examples!
Tailor Your Experience: When writing your application, tailor it to the User Growth Manager role. Mention any relevant experience in user operations, growth strategies, or live streaming platforms. We love seeing how your background aligns with what we're looking for!
Be Creative with Campaigns: If you've designed any innovative campaigns or A/B tests in the past, share those stories! We’re keen on candidates who can think outside the box and bring fresh ideas to the table, especially when it comes to user engagement.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you're serious about joining our team!
How to prepare for a job interview at TikTok
✨Know Your Data
Since the role is heavily data-driven, make sure you brush up on your analytical skills. Be prepared to discuss how you've used data in previous roles to drive user growth or improve engagement. Familiarise yourself with SQL and Excel, and think of specific examples where your insights led to actionable results.
✨Understand User Behaviour
Dive deep into user behaviour analysis. Before the interview, review case studies or examples of how user behaviour impacts growth strategies. Be ready to talk about how you would approach analysing viewing patterns or conversion funnels for TikTok LIVE specifically.
✨Showcase Your Campaign Experience
Think about any campaigns you've designed or optimised in the past. Be prepared to discuss your experience with A/B testing and how you evaluated performance. Highlight any successful gifting incentives or activation programmes you've implemented, as this will resonate well with the role.
✨Collaboration is Key
This position requires working closely with cross-functional teams. Prepare examples of how you've collaborated with different departments in the past, whether it's product, data, or creator operations. Emphasise your ability to communicate effectively and drive impact through teamwork.