At a Glance
- Tasks: Drive user growth and monetization for TikTok LIVE through data-driven strategies.
- Company: Join the dynamic TikTok team in London, shaping the future of live streaming.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborate with creative minds and make a real impact in the social media landscape.
- Why this job: Be at the forefront of content innovation and community development on a global platform.
- Qualifications: Experience in user operations or growth roles with strong analytical skills.
The predicted salary is between 50000 - 70000 £ per year.
The LIVE Operations team is focused on building a scalable, healthy, and high-performing TikTok LIVE ecosystem. By working closely with creators, agencies, and partners, we drive long-term growth through content innovation, monetization enablement, and community development. We are looking for a data-driven User Operations Manager to drive user growth and monetization for TikTok LIVE in the UK. You will own end-to-end user strategy, leveraging data to improve user engagement, retention, and revenue performance.
- Define and execute user growth strategy (acquisition, retention, monetization)
- Analyze user behavior (viewing, gifting, conversion funnels) and generate actionable insights
- Build and optimize user segmentation & lifecycle strategies
- Design and iterate data-driven campaigns (e.g., gifting incentives, activation programs)
- Conduct A/B testing and evaluate performance
- Collaborate with cross-functional teams (product, creator ops, data) to drive impact
Minimum Qualifications
- Experience in user ops / growth / data / strategy roles
- Strong analytical skills; proficient in SQL, Excel, and BI tools
- Experience in data analysis, funnel optimization, and experimentation
- Ability to turn insights into execution
- Fluent in English both written and spoken to communicate with UK team
Preferred Qualifications
- Experience in live streaming / social / creator platforms
- Familiar with monetization (gifting, subscriptions, etc.)
User Growth Manager - TikTok LIVE - London employer: TikTok
Contact Detail:
TikTok Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land User Growth Manager - TikTok LIVE - London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those working at TikTok or similar platforms. Use LinkedIn to connect and engage with them; you never know who might help you land that interview!
✨Tip Number 2
Show off your data skills! Prepare to discuss how you've used data to drive user growth in past roles. Bring examples of campaigns you've designed or optimised, and be ready to talk about the results.
✨Tip Number 3
Get familiar with TikTok LIVE! Spend some time on the platform, understand its features, and think about how you would enhance user engagement. This will not only help you in interviews but also show your genuine interest in the role.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows you're serious about joining us and makes it easier for us to track your progress. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace User Growth Manager - TikTok LIVE - London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the User Growth Manager role. Highlight your experience in user ops, data analysis, and any relevant campaigns you've worked on. We want to see how your skills align with our mission at TikTok LIVE!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about user growth and how you can contribute to our team. Be sure to mention any specific experiences that relate to live streaming or monetization strategies.
Show Off Your Analytical Skills: Since this role is all about data-driven decisions, don’t forget to showcase your analytical prowess. Mention any tools you’ve used like SQL or Excel, and share examples of how you've turned insights into actionable strategies in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications better and ensures you’re considered for the role. Plus, it’s super easy – just follow the prompts!
How to prepare for a job interview at TikTok
✨Know Your Data
As a User Growth Manager, you'll need to demonstrate your analytical skills. Brush up on SQL and Excel before the interview. Be ready to discuss how you've used data to drive user engagement and retention in past roles.
✨Showcase Your Campaigns
Prepare to talk about specific campaigns you've designed or optimised. Highlight any A/B testing you've conducted and the insights you gained from those experiments. This will show your ability to turn data into actionable strategies.
✨Understand the TikTok Ecosystem
Familiarise yourself with TikTok LIVE and its monetisation strategies. Be prepared to discuss how you would approach user growth and retention specifically for this platform. Showing that you understand the unique challenges and opportunities will set you apart.
✨Collaborate Like a Pro
Since the role involves working with cross-functional teams, think of examples where you've successfully collaborated with others. Whether it's product teams or creators, being able to communicate effectively and work together is key to driving impact.