At a Glance
- Tasks: Manage and grow beauty seller accounts on TikTok Shop with data-driven strategies.
- Company: Join TikTok, a leading platform for creativity and social commerce.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Work in a fast-paced, innovative team that values creativity and diversity.
- Why this job: Be at the forefront of social commerce in the booming beauty industry.
- Qualifications: 2+ years in account management, strong analytical skills, and a passion for beauty.
The predicted salary is between 51750 - 63250 £ per year.
The TikTok commerce team builds the solutions that help businesses engage audiences, inspire product discovery, and create commercial experiences on a platform where brands and merchants connect meaningfully with creators and communities. We work closely with merchants, creators, and partners to support sustainable business growth while keeping the experience safe and trusted for the community. As the business scales across global markets, we take on complex challenges across content, commerce, trust, and the differing needs of each local market.
You will help shape the future of AI-native commerce, where discovery, entertainment, and buying happen in the same place. The Beauty & Personal Care team manages businesses across one of TikTok Shop’s highest-growth and leading categories in the UK. The team identifies, acquires and incubates emerging and established beauty brands, and builds long-term strategies to grow existing businesses on TikTok Shop. We manage hundreds of accounts across skincare, makeup, haircare, fragrance, and personal care, from indie and DTC founders to global beauty houses and leading retailers. Beauty is at the forefront of social commerce, and the team is set for continued growth, with a strong commitment to our partners and customer experience.
This role is based in our London office. The Beauty team is seeking an Account Manager to own and grow a portfolio of established beauty sellers on TikTok Shop. This is an individual contributor role for a data-driven, seller-centric operator who builds growth strategies from the numbers up. You’ll be the go-to partner for your brands: you’ll translate TikTok Shop’s priorities into plans that serve their commercial goals, and find the space where both win.
In this role, you will manage the day-to-day and long-term growth of your seller portfolio. You’ll analyse performance across GMV, traffic, conversion, content and creator output to spot opportunities and diagnose issues early. You’ll turn those insights into clear, actionable growth plans across affiliate and creator programmes, live commerce, campaigns and paid media, and you’ll track delivery against them. You’ll lead regular business reviews with your partners and keep internal teams informed with sharp, data-backed updates.
The ideal candidate has strong account management experience, ideally from an e-commerce platform, marketplace or fast-scaling business. They are highly analytical, confident working with large data sets, and comfortable building their own reporting. They pair this with excellent communication and relationship skills. You’ll work autonomously in a fast-moving environment and take full ownership of hitting business OKRs. You’ll have the resilience to stay steady through ambiguity and change.
This role gives you broad exposure to TikTok methodologies and the chance to bring original, creative ideas to one of the most dynamic categories on the platform. Key success will be measured by the GMV growth of your seller portfolio, how effectively your sellers adopt TikTok Shop’s growth levers, and the quality of your partner relationships.
Qualifications
- 2+ years of account management experience, ideally at an e-commerce platform, online marketplace, fast-growing scale-up or agency
- Strong analytical skills, with confidence turning data into insight and insight into action (advanced Excel or Google Sheets required)
- Practical understanding of social commerce, content marketing and creator or influencer partnerships
- Strong commercial acumen and an understanding of seller economics
- Great at building trusted, long-term relationships with brand partners, and at aligning internal and partner priorities
- A growth mindset: a fast learner with sound judgement and original thinking
- Resilient, adaptable and able to thrive in ambiguity
- Excellent communication and presentation skills, including presenting data to senior stakeholders
Preferred Qualifications
- UK market experience
- Experience with SQL, BI or dashboarding tools (e.g. Tableau, Looker, Power BI)
- Experience in affiliate or creator marketing
- Experience in paid media or performance marketing
- Insight into the beauty landscape, including trends, consumer behaviour and the competitive set
- A degree in business, economics, or a related analytical field
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.
TikTok Shop - Account Manager, UK Beauty (6-Month Fixed-term Contract) in London employer: TikTok
At TikTok, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. As a Global Procurement Manager in London, you will benefit from competitive compensation, comprehensive professional development opportunities, and the chance to work in a vibrant city known for its innovation and creativity. Join us to make a meaningful impact while collaborating with diverse teams across the globe.
StudySmarter Expert Advice🤫
We think this is how you could land TikTok Shop - Account Manager, UK Beauty (6-Month Fixed-term Contract) in London
✨Get to Know the E-commerce Scene
Dive into online communities where e-commerce enthusiasts hang out, like e-commerce Facebook groups or Reddit forums. You'll get the scoop on job openings and trends that are crucial for landing temporary roles.
✨Attend E-commerce Events and Job Fairs
Keep an eye out for local e-commerce networking events and job fairs. These are golden opportunities to meet hiring managers in person, and you can really showcase your enthusiasm and skills face-to-face.
✨Leverage Seasonal Opportunities
With temporary roles, there's a lot of seasonal hiring in e-commerce, especially around Black Friday and Christmas. Make sure you're applying during these peak times and check if TikTok is gearing up for the holiday rush.
✨Get Your Hands Dirty on Platforms
Familiarise yourself with popular e-commerce platforms like Shopify or WooCommerce and maybe even create a little project of your own. Showing practical knowledge will impress potential employers like TikTok and demonstrate your commitment to the field.
We think you need these skills to ace TikTok Shop - Account Manager, UK Beauty (6-Month Fixed-term Contract) in London
Some tips for your application 🫡
Show Off Your E-commerce Savvy:For a role in e-commerce like TikTok Shop - Account Manager, UK Beauty (6-Month Fixed-term Contract) at TikTok, really highlight any experience you have with online retail platforms. Have you worked with Shopify, WooCommerce, or Amazon? Mention these specifics in your CV to show you understand the landscape and the tools of the trade.
Data Skills are a Winner:E-commerce thrives on data. If you've got experience analysing customer behaviour or tracking sales metrics, make sure to weave that into your application. Include any relevant certifications or courses that show your skills in data analysis – this could set you apart!
Catch Their Attention in Your Cover Letter:Since this is a temporary role, your motivation is key. Use your cover letter to convey your enthusiasm for the e-commerce industry and your eagerness to contribute quickly. Let them know how you can hit the ground running – they’ll appreciate your proactiveness!
Keep it Concise and Relevant:Temporary positions often move fast, so keep your CV and cover letter clear and to the point. Focus on the experiences that most directly relate to TikTok Shop - Account Manager, UK Beauty (6-Month Fixed-term Contract) at TikTok. A tight, well-structured application shows you value their time and makes a good impression right off the bat!
How to prepare for a job interview at TikTok
✨Show Off Your E-Commerce Know-How
Don't just tell them you're familiar with e-commerce; bring concrete examples! Talk about specific platforms like Shopify or WooCommerce that you've used, or any success stories from past projects. They'll love hearing about how you've navigated challenges or optimised sales strategies.
✨Be Ready for Real-Time Problem Solving
Expect questions that put you in the hot seat regarding customer experience scenarios or inventory management. They might ask you how you would handle a sudden stock shortage or a spike in demand. Practice thinking on your feet so you can show off your problem-solving chops!
✨Demonstrate Your Flexibility and Adaptability
Since this is a temporary role, it's all about being quick on the uptake. Highlight experiences where you've had to learn on the job or adapt to new systems quickly. They’ll want to see that you can hit the ground running without needing too much hand-holding.
✨Keep Your Digital Toolkit Sharp
Familiarise yourself with the latest e-commerce tools and trends, like SEO practices for online stores or analytics tools like Google Analytics. If you have experience with A/B testing or managing online promotions, be ready to talk about it. This kind of knowledge will set you apart from other candidates!
