Monetization Strategy and Operations Manager, UKI & Benelux - GBS in London

Monetization Strategy and Operations Manager, UKI & Benelux - GBS in London

London Full-Time 36000 - 44000 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Drive strategic initiatives and analyses for TikTok's advertising business in UKI & Benelux.
  • Company: Join TikTok, the leading platform for short-form mobile video.
  • Benefits: Be part of a diverse team with opportunities for growth and creativity.
  • Other info: Embrace challenges and learn in a dynamic tech company.
  • Why this job: Shape the future of advertising strategy while collaborating with innovative minds.
  • Qualifications: Experience in fast-paced environments and strong analytical skills required.

The predicted salary is between 36000 - 44000 £ per year.

The Global Monetization Strategy and Operations (MSO) team enables sustainable growth in TikTok's advertising business. We partner with business leaders on strategy setting, revenue planning, and pricing and incentive policy, and we improve the tools and processes sales teams rely on every day. We turn complex business decisions into operating models that scale, protecting both customer outcomes and long-term profitability. You will shape the strategy and the operating models behind TikTok's advertising business.

You will be joining the UK, Ireland, and Benelux team within the broader MSO team as a Strategy & Operations Manager, focusing on driving key strategic initiatives and analyses for the UK, Ireland, and Benelux business. It will be at the intersection of strategy setting, product research, data analytics, and project management to gain a deep understanding of our business and product, uncover growth opportunities, and lead execution in collaboration with sales and cross-functional partners.

What You Will Do

  • Serve as a strategic partner for sales leadership in UKI and Benelux focusing on the Enterprise advertiser segment.
  • Identify revenue opportunities and translate them into concrete go-to-market levers by conducting deep, rigorous internal quantitative & qualitative analyses on our business and products.
  • Lead market research on industry trends, business models, competitor benchmarking, as well as ad products and emerging tech to generate new insights and develop growth strategies.
  • Deep dive into data and build analytics tools and dashboards to support recurring reporting cadences.
  • Partner with sales leadership and cross-functional teams to implement strategies and programs, track progress and measure impact.
  • Lead/support on additional ad hoc projects as required.

Qualifications

Minimum Qualifications:

  • Experience in a fast-paced company (high growth start-up, management consulting, tech platforms, etc.) in a project and program management capacity.
  • Fast learner, ability to independently multi-task, prioritize, and manage time effectively.
  • Experience working cross-functionally with various internal teams, including Product, Sales, Finance, etc.
  • Self-starter and execution mindset, capable of delivering on changes with minimal supervision.

Preferred Qualifications:

  • Experience in media, digital advertising, business intelligence, revenue strategy/operations is a plus.
  • Proficient in Microsoft Office and/or Google Suite, especially Excel and Google Sheets. Experience with data visualization software, BI tools, or SQL is a plus.
  • Familiarity with major sales CRM platforms (e.g. SalesForce), Order Management Systems (Operative, FatTail, Prisma, etc.) and Ads Platforms (Google Ads Manager, Facebook, etc.) is a plus.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an 'Always Day 1' mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

Ready for a career at TikTok? Discover a career that energizes and excites you every day.

Monetization Strategy and Operations Manager, UKI & Benelux - GBS in London employer: TikTok

At TikTok, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. As a Global Procurement Manager in London, you will benefit from competitive compensation, comprehensive professional development opportunities, and the chance to work in a vibrant city known for its innovation and creativity. Join us to make a meaningful impact while collaborating with diverse teams across the globe.

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Contact Details:

TikTok Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Monetization Strategy and Operations Manager, UKI & Benelux - GBS in London

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for TikTok and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like TikTok are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with TikTok on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at TikTok. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Monetization Strategy and Operations Manager, UKI & Benelux - GBS in London

Strategic Planning
Revenue Analysis
Market Research
Data Analytics
Project Management
Cross-Functional Collaboration
Business Intelligence

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit TikTok. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of TikTok:Show us that you’ve done your homework! In your application, briefly mention what you admire about TikTok’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at TikTok

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at TikTok will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At TikTok, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.