At a Glance
- Tasks: Drive creative strategies and nurture agency partnerships to boost brand success on TikTok.
- Company: Join a dynamic team at the forefront of creativity and technology.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Work in a fast-paced, international environment with endless learning opportunities.
- Why this job: Be a key player in shaping the future of advertising on TikTok.
- Qualifications: 5+ years in digital advertising with strong agency relationship management skills.
The predicted salary is between 60000 - 80000 € per year.
Our Global Monetization Product and Technology (GMPT) team is at the intersection of creativity and product. We are responsible for building high-impact ecosystems that empower brands to show up authentically on our platform. As a Creative Agency Partner (CAP), you will be a strategic pillar within the UK market, focused on navigating and nurturing the full creative and media landscape. This isn't just about managing accounts; it's about scaling creative products, leading high-stakes pilots, and serving as a bridge between TikTok's innovative tools and the agency world. You will work within a dynamic, international team to drive revenue growth by ensuring agencies (whether creative, media, or specialized partners) are equipped to deliver world-class business results on TikTok.
Responsibilities
- Ecosystem Orchestration: Manage and influence the entire agency ecosystem (Creative, Media, and Platform Partners) to ensure a holistic approach to brand success on TikTok.
- GTM Strategy & Revenue Scaling: Lead the GTM strategy for TikTok Ad Creative products specifically for Agencies. Directly contribute to revenue growth by scaling creative solutions, driving the adoption of new features, and overseeing the execution of innovative pilot programs.
- Strategic Advisory: Act as a senior consultant to agencies, providing both creative direction and business strategy to help them navigate the TikTok landscape.
- Account Planning: Lead the strategic planning process, aligning agency capabilities with TikTok's roadmap to maximize long-term partnership value.
- Education & Evangelism: Spearhead high-level workshops and educational sessions for agency leadership, focusing on how creative excellence translates into measurable business outcomes.
- Cross-Functional Collaboration: Partner closely with internal Sales, Product, and Measurement teams to troubleshoot complex challenges and identify new opportunities for product improvement.
- Business Acumen: Utilize data and industry insights to build compelling business cases that justify increased investment and creative experimentation on the platform.
Qualifications
Minimum Qualifications
- 5+ years of experience in digital advertising, media sales, or creative strategy.
- Proven track record of managing complex professional relationships with large-scale advertising agencies.
- Deep understanding of the UK advertising landscape and the interplay between creative and media buying.
- Strong strategic thinking and the ability to translate technical product features into business value.
Preferred Qualifications
- Direct Agency Experience: Having worked inside a creative or media agency is highly preferred, providing a deep empathy for agency workflows and client pressures.
- Business Acumen: Experience exceeding revenue targets and managing a high-growth book of business.
- Creative Intuition: A strong "eye" for what works on TikTok, with the ability to guide agencies on content structure, creator collaborations, and community-led trends.
- International Mindset: Experience working within diverse, multi-market teams and a passion for a fast-paced, "day one" environment.
- Self-Starter Mentality: Ability to navigate ambiguity and build processes where they don't yet exist.
Creative Agency Partner, Global Monetization Product and Technology, EUI in London employer: TikTok
As a Creative Agency Partner at TikTok, you will thrive in a vibrant and innovative work culture that champions creativity and collaboration. With a focus on employee growth, TikTok offers extensive training opportunities and the chance to work alongside a diverse international team, all while driving impactful results in the dynamic UK advertising landscape. Join us to be part of a forward-thinking company that values your contributions and empowers you to shape the future of digital advertising.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Agency Partner, Global Monetization Product and Technology, EUI in London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. Building relationships can open doors that a CV just can’t.
✨Show Off Your Skills
Create a portfolio that highlights your best work and showcases your understanding of the creative landscape. Whether it’s case studies or innovative projects, let your creativity shine through!
✨Ace the Interview
Prepare for interviews by researching the company and its culture. Be ready to discuss how your experience aligns with their goals, especially in terms of driving revenue and scaling creative products. Confidence is key!
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Creative Agency Partner, Global Monetization Product and Technology, EUI in London
Some tips for your application 🫡
Show Your Creative Side:When you're crafting your application, let your creativity shine through! Use engaging language and examples that reflect your understanding of the creative landscape. We want to see how you can bring ideas to life, just like you'll be doing in the role.
Tailor Your Experience:Make sure to highlight your relevant experience in digital advertising and media sales. We’re looking for someone who understands the UK advertising scene, so connect your past roles to the responsibilities listed in the job description. This will help us see how you fit into our team!
Be Strategic:In your application, demonstrate your strategic thinking skills. Share examples of how you've successfully managed complex relationships or led initiatives that drove revenue growth. We love seeing candidates who can think big and act strategically!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our dynamic team!
How to prepare for a job interview at TikTok
✨Know Your TikTok Inside Out
Make sure you’re well-versed in TikTok's creative tools and features. Familiarise yourself with recent campaigns and trends on the platform, as this will help you demonstrate your understanding of how to leverage TikTok for agency success.
✨Showcase Your Strategic Thinking
Prepare examples that highlight your ability to develop and execute GTM strategies. Think about times when you've successfully scaled creative products or led innovative pilots, and be ready to discuss the impact of your actions on revenue growth.
✨Demonstrate Your Agency Experience
If you have direct experience working within a creative or media agency, share specific stories that illustrate your understanding of agency workflows and client pressures. This will show that you can empathise with their challenges and provide valuable strategic advice.
✨Be Ready for Cross-Functional Collaboration
Think about how you’ve partnered with different teams in the past. Be prepared to discuss how you’ve tackled complex challenges by collaborating with sales, product, or measurement teams, and how this has led to successful outcomes.