At a Glance
- Tasks: Drive growth for TikTok Shop Ads by partnering with agencies and optimising campaigns.
- Company: Join TikTok's innovative Scaled Growth Agency team in a dynamic environment.
- Benefits: Competitive salary, flexible work options, and opportunities for professional development.
- Other info: Fast-paced role with excellent career growth potential and a collaborative culture.
- Why this job: Be at the forefront of e-Commerce and help brands thrive on TikTok.
- Qualifications: Experience in advertising sales or e-Commerce, with strong relationship-building skills.
The predicted salary is between 54000 - 66000 £ per year.
TikTok's Scaled Growth Agency team partners with agencies across Europe and Israel to help businesses and brands of all sizes unleash their creative side, connect with audiences, or be discovered on TikTok. As TikTok Shop continues to scale rapidly, we are building a dedicated team focused on accelerating Shop Ads adoption. From designing scaled sales and service delivery programs to ensuring our agency partners have tailored e-Commerce tools and products at their fingertips, our team combines operational expertise with a partner-centric mindset to drive merchant and agency growth on TikTok Shop.
We're looking for a dynamic, passionate Agency Partner Manager to join our growing Scaled Growth Agency team, focusing on TikTok Shop Ads. You will be a crucial member of a team partnering with a high-volume book of agencies, with the goal of driving Shop Ads revenue, agency education, merchant incubation, and long-term relationships at scale. This position requires strong consultative sales skills, e-Commerce acumen, and a passion for partnerships to drive growth. Our ideal candidate will thrive in a dynamic work environment, have a passion for growing revenue, and the desire to help shape and scale solutions that support Shop agency partners across EUI.
Responsibilities
- Be results-focused, grow Shop Ads revenue, and lead commercial conversations with agencies across your book of business.
- Serve as a TikTok Shop Ads subject matter expert, providing strategic guidance on product adoption, campaign strategy, and optimization to align marketing objectives with e-Commerce business outcomes.
- Identify and create compelling sales propositions using internal and external data that can be pitched at scale with minimal customization.
- Grow a deep, up-to-date understanding of TikTok Shop's product developments, market trends, vertical dynamics, and competitor activities to provide clients with a holistic view of success strategies.
- Demonstrate expertise in all matters relevant to your book of business, including escalation and troubleshooting to resolve agency and merchant issues.
- Lead end-to-end engagement activities for TikTok Shop merchants, including prospecting, onboarding, project planning, and supporting activation and incubation programs to ensure a strong start and sustainable growth.
- Oversee campaign setup, performance monitoring, and ongoing optimization; deliver actionable insights and recommendations to maximize ROI and client satisfaction.
- Drive net-new advertiser activation through your agencies and identify programmatic ways to do this at scale.
- Have a growth mindset: learning when you don't understand, accepting challenges and solutions-oriented feedback; viewing the fast-evolving e-Commerce landscape and uncertainty as an opportunity to thrive.
- Seek to support new team members as they learn about our products and processes. Share your knowledge and empower your peers.
- Build strong relationships and liaise with cross-functional teams (including direct sales, TTS AMs, TSP Managers, and GMPT) on structuring and executing operational and strategic initiatives to drive client success and revenue impact.
Minimum Qualification(s)
- Experience in advertising sales, business development, digital marketing, or eCommerce account management/client services with direct client management experience.
- Experience working with agencies, TSPs (TikTok Shop Partners), or in an agency partnership-type role.
- Ability to influence buy-in, build strong relationships, and establish trust with stakeholders while prioritising and managing a high-volume book of business, tasks, and projects within a fast-paced environment.
Preferred Qualification(s)
- Solid knowledge of online advertising and e-Commerce fundamentals (campaign setup, optimization, KPIs, ROAS, GMV).
- Commercially minded and self-driven with strong instincts to identify and drive revenue opportunities, with a proven track record of achieving quantitative targets.
- Strong problem-solving skills, able to independently analyse situations and deliver client-focused solutions in a scaling organization.
- Entrepreneurial mindset - quick learner with a proactive mindset, eager to take initiative, adapt quickly, and deliver results in a fast-paced environment.
- Creative, outside-the-box thinker and strategist with a team player and collaborator mentality.
Agency Partner Manager, TikTok Shop Ads - Scaled Growth in London employer: TikTok
At TikTok, we pride ourselves on being an exceptional employer in Greater London, offering a vibrant and inclusive work culture that celebrates diversity and creativity. Our employees benefit from extensive growth opportunities, including workshops and mentorship programmes, designed to enhance their skills and career progression. Join us to be part of a dynamic team that values unique perspectives and fosters meaningful relationships within the livestream ecosystem.
StudySmarter Expert Advice🤫
We think this is how you could land Agency Partner Manager, TikTok Shop Ads - Scaled Growth in London
✨Get to Know Your E-commerce Community
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✨Showcase Your Skills with an Online Portfolio
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✨Attend E-commerce Events and Conferences
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✨Utilise Company Resources
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We think you need these skills to ace Agency Partner Manager, TikTok Shop Ads - Scaled Growth in London
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at TikTok, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with TikTok's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at TikTok. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at TikTok
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that TikTok uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at TikTok. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
