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- Tasks: Connect with clients, analyse data, and drive advertising success on TikTok.
- Company: Join TikTok, the leading platform for short-form mobile video.
- Benefits: Be part of a creative team with growth opportunities and a vibrant culture.
- Why this job: Make an impact in digital marketing while working with top brands.
- Qualifications: Experience in account management and digital marketing is essential.
- Other info: Diverse and inclusive workplace that values creativity and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Responsibilities
About the team: Client Solutions are the trusted advocates connecting key stakeholders, providing inspiration and insights, driving collaboration that translate into long term client partnerships and growth. We are responsible for the day to day relationship and for ensuring success of advertiser investment. As trusted partners, we proactively advise our clients of opportunity and solutions to exceed their expectations, securing future investment.
We are currently looking for a highly skilled and motivated Client Solutions Manager to help scale our growing advertising business. The Client Solutions Manager is a key member of the Advertising Team, working with sales, product, and other business partners to analyse and improve advertisers’ performance on TikTok, in support of their marketing initiatives. They will work with our unique data and translate it into high-quality and actionable insights and recommendations to improve the effectiveness of advertiser campaigns and unlock business opportunities.
- Drive adoption of TikTok's performance solutions and scale performance spend for some of the UK's largest advertisers.
- Increase adoption of all auction-based tools, providing ongoing technical support and proactive analysis.
- Drive full funnel media strategy, planning, and implementation of campaigns to deliver against clients' business goals.
- Expertise in advanced measurement solutions, such as Conversion Lift Studies, with a strong understanding of their methodologies and application in the advertising ecosystem.
- Ability to analyze and interpret study outcomes to drive actionable insights and optimize campaign performance.
- Outline and oversee measurement strategy, tracking, and results delivery.
- Present findings and insights in a consultative way to the client and collaborate with the relevant internal teams in order to provide a complete solution.
- Support and work with the sales team on pre-sale research and pitch.
- Educate other teams on TikTok for Business offerings and keep them engaged by delivering learning sessions, writing training documentation and whitepapers for internal and external use.
- Manage and grow post-sale client relationships with advertisers of all sizes.
- Monitor and analyse ad campaigns, to identify optimisation opportunities for improving and scaling performance.
- Investigate and work directly with product & engineering teams to help them troubleshoot client issues on the platform.
- Analyse campaign performance data to offer clients data-driven business insights and at the same time, use those insights to improve our advertising offerings.
- Share marketplace feedback and guide our advertising strategy.
- Conduct regular business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with the sales team.
Qualifications
Minimum Qualifications:
- Demonstrated experience of account management/performance experience in digital marketing.
- Tangible experience executing on a biddable network.
- Knowledge and understanding of tracking, attribution and measurement (Pixel, Events API (CAPI), MMP, SKAN etc).
- Experience managing brand advertisers with a deep understanding of their challenges across full funnel objectives.
- Ability to analyse data and identify insights to assess campaign performance.
Preferred Qualifications:
- Results oriented with high attention to detail and strong organisational skills.
- Proactive attitude with excellent project management, organisational, and analytical skills.
- Ability to effectively translate technical language to non-technical stakeholders.
- Experience diagnosing and solving technical problems with product and engineering teams.
- Experience using Excel or Google Sheets essential, familiarity with visualisation tools (Tableau, QlikView, Power BI, etc.) a plus.
- Comfortable presenting complex analysis in a simple, easy to digest way to C-suite level stakeholders.
- Retail experience and knowledge to support the growth of this category at TikTok.
- Performance agency background a plus.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an 'Always Day 1' mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
Client Solutions Manager (Retail) - Global Business Solutions - London employer: TikTok
Contact Detail:
TikTok Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Client Solutions Manager (Retail) - Global Business Solutions - London
✨Tip Number 1
Network like a pro! Reach out to current employees at TikTok or in the advertising industry on LinkedIn. Ask them about their experiences and any tips they might have for landing a role like the Client Solutions Manager. You never know who might put in a good word for you!
✨Tip Number 2
Prepare for the interview by diving deep into TikTok's advertising solutions. Familiarise yourself with their performance tools and how they can benefit clients. Being able to discuss these confidently will show you're not just interested, but also knowledgeable about what they do.
✨Tip Number 3
Showcase your analytical skills! Bring examples of how you've used data to drive campaign success in previous roles. Be ready to discuss specific metrics and outcomes, as this is crucial for a role focused on optimising advertiser performance.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team and are familiar with the process.
We think you need these skills to ace Client Solutions Manager (Retail) - Global Business Solutions - London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Client Solutions Manager role. Highlight your experience in digital marketing and account management, and show how your skills align with what we're looking for at StudySmarter.
Showcase Your Analytical Skills: Since this role involves analysing campaign performance data, be sure to include examples of how you've used data to drive insights and improve results in your previous roles. We love numbers, so don't hold back!
Be Proactive in Your Approach: Demonstrate your proactive attitude by sharing instances where you took the initiative to solve problems or improve processes. We value team members who can think ahead and drive solutions, so let that shine through in your application.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application and get to know you better. Plus, it shows you're serious about joining our team at StudySmarter!
How to prepare for a job interview at TikTok
✨Know Your Numbers
As a Client Solutions Manager, you'll need to demonstrate your ability to analyse data and derive insights. Brush up on key metrics related to campaign performance and be ready to discuss how you've used data to drive results in past roles.
✨Master the Art of Storytelling
When presenting findings or insights, it's crucial to communicate complex information simply. Prepare examples of how you've translated technical language for non-technical stakeholders, and practice telling those stories in a compelling way.
✨Showcase Your Proactivity
This role requires a proactive attitude, so come prepared with examples of how you've taken initiative in previous positions. Think about times when you identified opportunities for improvement and how you acted on them to benefit clients.
✨Familiarise Yourself with TikTok's Ecosystem
Understanding TikTok's advertising solutions is key. Research their performance tools and be ready to discuss how you would drive adoption among clients. Showing that you've done your homework will impress the interviewers and demonstrate your genuine interest in the role.
