At a Glance
- Tasks: Drive media strategy and optimise advertising campaigns for top beauty brands.
- Company: Join TikTok, a leading platform for creativity and innovation.
- Benefits: Competitive salary, diverse team culture, and opportunities for growth.
- Why this job: Make an impact in the beauty industry while working with cutting-edge technology.
- Qualifications: Experience in digital marketing and strong analytical skills required.
- Other info: Dynamic environment with a focus on creativity and collaboration.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Overview
Who are we? Client Solutions are the trusted advocates connecting key stakeholders, providing inspiration and insights, driving collaboration that translate into long term client partnerships and growth! We are responsible for the day to day relationship and for ensuring success of advertiser investment. As trusted partners, we proactively advise our clients of opportunity and solutions to exceed their expectations, securing future investment.
We are currently looking for a highly skilled and motivated Performance manager to help scale our growing advertising business. The Performance Manager is a key member of the Advertising Team, working with sales, product, and other business partners to analyse and improve advertisers’ performance on TikTok, in support of their marketing initiatives. They will work with our unique data and translate it into high-quality and actionable insights and recommendations to improve the effectiveness of advertiser campaigns and unlock business opportunities. Day to day, their activities include analysing metrics of success for a business or category, developing data-driven insights and recommendations for C-suite client leadership, and communicating recommendations in a clear and compelling fashion.
Responsibilities
- Driving media strategy, planning, and implementation of campaigns to deliver against clients\’ business goals
- Support and work with the sales team on pre-sale research and pitch
- Educate other teams on TikTok for Business offerings and keep them engaged by delivering learning sessions, writing training documentation and whitepapers for internal and external use
- Outline and oversee measurement strategy, tracking, and results delivery
- Increase adoption and engagement of TikTok’s auction platform and auction-based tools, providing ongoing technical support and real time analysis
- Manage and grow post-sale client relationships with advertisers of all sizes
- Present findings and insights in a consultative way to the client and collaborate with the relevant internal teams in order to provide a complete solution
- Monitor and analyse ad campaigns, to identify optimisation opportunities for improving and scaling performance
- Investigate and work directly with product & engineering teams to help them troubleshoot client issues on the platform
- Analyse campaign performance data to offer clients data-driven business insights and at the same time, use those insights to improve our advertising offerings
- Share marketplace feedback and guide our advertising strategy
- Conduct regular business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with the sales team
- Demonstrate deep analytical ability, and develop great expertise in TikTok’s proprietary metrics, working to constantly evolve how we analyse and communicate data driven insights to our advertisers
Qualifications
Minimum Qualifications:
- Demonstrated experience of account management/performance experience in digital marketing
- Tangible experience executing on a biddable network
- Knowledge and understanding of tracking, attribution and measurement (Pixel, Events API (CAPI), MMP, SKAN etc)
- Experience managing brand advertisers with a deep understanding of their challenges across full funnel objectives
- Ability to analyse data and identify insights to assess campaign performance
Preferred Qualifications:
- Results oriented with high attention to detail and strong organisational skills
- Proactive attitude with excellent project management, organisational, and analytical skills
- Strong verbal and written communication skills, ability to effectively translate technical language to non-technical stakeholders
- Experience diagnosing and solving technical problems with product and engineering teams
- Experience using Excel or Google Sheets essential, familiarity with visualisation tools (Tableau, QlikView, Power BI, etc.) a plus
- Comfortable presenting complex analysis in a simple, easy to digest way to C-suite level stakeholders
- Experience working within the Beauty vertical
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok\’s global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok\’s mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We\\\’re resilient and embrace challenges as they come. By constantly iterating and fostering an \”Always Day 1\” mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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Client Solutions Manager, Beauty - Global Business Solutions - London employer: TikTok
Contact Detail:
TikTok Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Client Solutions Manager, Beauty - Global Business Solutions - London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those already working at TikTok. A friendly chat can open doors and give you insider info on what they're looking for.
✨Tip Number 2
Prepare for interviews by practising your pitch. Know your stuff about TikTok's advertising solutions and be ready to discuss how you can drive client success with data-driven insights.
✨Tip Number 3
Showcase your analytical skills! Bring examples of how you've used data to improve campaign performance in past roles. This will demonstrate your ability to deliver actionable insights.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're serious about joining the team!
We think you need these skills to ace Client Solutions Manager, Beauty - Global Business Solutions - London
Some tips for your application 🫡
Show Your Passion for Beauty: When writing your application, let your love for the beauty industry shine through! Share any relevant experiences or insights that demonstrate your enthusiasm and understanding of the market.
Highlight Your Analytical Skills: Since the role involves analysing campaign performance, make sure to showcase your analytical abilities. Use specific examples from your past work where you turned data into actionable insights that drove results.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific requirements of the Client Solutions Manager role. Mention how your skills align with the responsibilities outlined in the job description.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of being noticed. It’s the easiest way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at TikTok
✨Know Your Metrics
Familiarise yourself with key performance metrics relevant to the role. Be ready to discuss how you’ve used data to drive campaign success in the past. This shows you understand the importance of analytics in optimising advertising strategies.
✨Showcase Your Communication Skills
Prepare to demonstrate your ability to translate complex data into simple insights. Think of examples where you've presented findings to non-technical stakeholders, especially at the C-suite level. Clear communication is crucial for this role!
✨Understand the Beauty Vertical
Research current trends and challenges within the beauty industry. Be prepared to discuss how these factors influence advertising strategies on platforms like TikTok. Showing your knowledge here can set you apart from other candidates.
✨Be Proactive and Solution-Oriented
Think of instances where you’ve taken initiative to solve problems or improve processes. Highlight your proactive attitude and how it has led to successful outcomes in previous roles. This aligns perfectly with the consultative approach they value.