At a Glance
- Tasks: Build partnerships with iconic brands and shape brand storytelling on TikTok.
- Company: Join TikTok, the leading platform for short-form mobile video.
- Benefits: Diverse teams, creative environment, and opportunities for personal growth.
- Other info: Fast-paced environment with a focus on innovation and collaboration.
- Why this job: Make a real impact in the world of advertising and creativity.
- Qualifications: Experience in media sales or digital marketing with strong communication skills.
The predicted salary is between 45000 - 55000 £ per year.
Responsibilities
At Tik Tok, our Brand Partnerships Managers sit at the forefront of building long-term partnerships with some of the world’s most iconic brands.
Within the Retail - Multi-Category team, you will help shape the future of brand and performance storytelling on Tik Tok, partnering with the biggest brands in the world to unlock innovation, cultural relevance, and measurable business impact through our most creative and effective advertising solutions.
Key Responsibilities
- Own and grow full-funnel marketing and product strategies across a portfolio of business, identifying new opportunities to scale advertiser investment.
- Lead local and multi-market client and agency relationships, driving adoption of Tik Tok’s advertising products, creative solutions, and strategic best practices.
- Engage C-suite stakeholders to build trusted partnerships and unlock revenue growth.
- Monitor campaign performance and market trends, delivering data-led insights that drive continuous improvement and tangible business outcomes.
- Shape Tik Tok’s external narrative in the category through thought leadership and proactive client engagement.
- Provide education and insights on platform trends, creative excellence, and performance strategies.
- Deliver a best-in-class client service model in close partnership with Client Solutions and cross-functional teams, including Marketing Science, Product, and Creative Operations.
Qualifications
- Minimum Qualifications
- Media sales, agency leadership and / or performance marketing with experience in digital marketing, social or brand partnerships.
- Track record of managing client and agency relationships, including C-suite engagement.
- Proven ability to meet and exceed commercial goals across a book of business in partnership with cross-functional teams.
- Analytical and strategic thinker with a solutions-oriented mindset.
- Excellent communication and presentation skills, with a flair for storytelling.
- Collaborative, entrepreneurial, and culturally curious.
- Solid understanding of advertiser tracking, attribution and measurement frameworks.
- Preferred Qualifications
- Experience managing globally important brand relationships across Retail and global/multi-market remit for enterprise brands.
- Understanding of the Retail sector and key players in the Multi-Category space
- Experience creating video-first creative strategies that leverage creators, trends, and community insights.
- Comfortable working in a fast-paced environment with evolving priorities.
- About Tik Tok
Tik Tok is the leading destination for short-form mobile video.
At Tik Tok, our mission is to inspire creativity and bring joy.
Tik Tok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of Tik Tok's mission.
Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible.
Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
- We strive to do great things with great people. We lead with curiosity …
- Diversity & Inclusion
Tik Tok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives.
Our platform connects people from across the globe and so does our workplace.
At Tik Tok, our mission is to inspire creativity and bring joy.
To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.
We are passionate about this and hope you are too.
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Brand Partnerships Manager, Retail Multi-Category - Global Business Solutions (London) employer: TikTok
At TikTok, we pride ourselves on being an exceptional employer in Greater London, offering a vibrant and inclusive work culture that celebrates diversity and creativity. Our employees benefit from extensive growth opportunities, including workshops and mentorship programmes, designed to enhance their skills and career progression. Join us to be part of a dynamic team that values unique perspectives and fosters meaningful relationships within the livestream ecosystem.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Partnerships Manager, Retail Multi-Category - Global Business Solutions (London)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for TikTok and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like TikTok are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with TikTok on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at TikTok. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Partnerships Manager, Retail Multi-Category - Global Business Solutions (London)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit TikTok. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of TikTok:Show us that you’ve done your homework! In your application, briefly mention what you admire about TikTok’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at TikTok
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at TikTok will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At TikTok, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
