At a Glance
- Tasks: Support new sellers on TikTok Shop, driving their growth and success through hands-on guidance.
- Company: Join the dynamic TikTok E-commerce team focused on empowering small businesses.
- Benefits: Gain valuable experience in a fast-paced environment with potential for career growth.
- Other info: Temporary role with a third-party agency, offering unique insights into e-commerce operations.
- Why this job: Make a real impact by helping sellers thrive on one of the world's biggest platforms.
- Qualifications: Degree holder with experience in data analytics and strong communication skills.
The predicted salary is between 51750 - 63250 £ per year.
The UK MAI (Merchant Acquisition and Incubation) team operates within the SMB pillar of TikTok E-commerce, spearheading the acquisition and onboarding journey for new sellers. The team is responsible for UK TikTok Shop merchants and merchandise growth, aiming to onboard, incubate, educate merchants from scratch and drive their business success.
We are looking for a Seller Activation & Incubation Manager to own sellers from onboarding through early growth and activation, with the goal of accelerating them to their first meaningful GMV milestone (≈£4.5K) before handing over to Account Strategists. As a key operator and architect of our early-stage incubation engine, you will act as an early-stage account owner, supporting sellers hands-on with operational readiness while driving scalable incubation through webinars, educational content, and horizontal programs. You will manage cohorts of newly onboarded and high-potential sellers, diagnose growth blockers, and deploy systematic treatments that shorten time-to-activation and improve early retention. This role blends account management, operations knowledge, and scalable enablement.
You will work closely with Account Strategists, BPOs, and cross-functional teams to ensure sellers receive the right support at the right stage, and that learnings from early-stage sellers are translated into repeatable playbooks and programs.
- Own high potential sellers from onboarding through early activation (0 → ~£4.5K GMV), acting as the primary point of contact during the incubation phase
- Support sellers on operational readiness, policies, and execution fundamentals to unblock early growth
- Design and run scalable incubation initiatives, including webinars, education content, and mass activation programs
- Segment early-stage sellers by profile and readiness, and apply targeted incubation treatments
- Track seller progress, activation metrics, and handover readiness to Account Strategists
- Partner with Account Strategists, Strategy, Acquisition, BPOs, and XFN teams to ensure smooth handovers and aligned seller journeys
- Turn early-stage insights into repeatable playbooks, SOPs, and program improvements
Qualifications
Minimum Qualifications
- Bachelor's Degree or above, 1+ years experience in data analytics, business intelligence, or strategic operations, ideally in e-commerce or high-growth tech
- Proficient in SQL, Excel/Sheets, and BI tools such as Tableau, Looker, or DataStudio
- Strong analytical and problem-solving skills with a sharp business acumen
- Experience turning data into narratives that influence decision-making across stakeholders
- Clear communicator who can translate complex data into simple insights and actionable next steps
Preferred qualifications
- Over 2 years of working experiences with both project management and BD/Sales/Account management experiences
TikTok Shop UK - Seller Incubation -Targeted Seller Activation & Growth Manager (Third-party Associate) in London employer: TikTok Inc.
At TikTok, we pride ourselves on being a dynamic and innovative employer that fosters creativity and collaboration in the heart of London. Our inclusive work culture encourages personal and professional growth, offering employees the chance to thrive in a fast-paced environment while contributing to a mission that inspires joy and connection globally. With a commitment to diversity and a focus on meaningful impact, joining our team means being part of a community that values your unique perspective and empowers you to make a difference.
StudySmarter Expert Advice🤫
We think this is how you could land TikTok Shop UK - Seller Incubation -Targeted Seller Activation & Growth Manager (Third-party Associate) in London
✨Get to Know the E-commerce Scene
Dive into online communities where e-commerce enthusiasts hang out, like e-commerce Facebook groups or Reddit forums. You'll get the scoop on job openings and trends that are crucial for landing temporary roles.
✨Attend E-commerce Events and Job Fairs
Keep an eye out for local e-commerce networking events and job fairs. These are golden opportunities to meet hiring managers in person, and you can really showcase your enthusiasm and skills face-to-face.
✨Leverage Seasonal Opportunities
With temporary roles, there's a lot of seasonal hiring in e-commerce, especially around Black Friday and Christmas. Make sure you're applying during these peak times and check if TikTok Inc. is gearing up for the holiday rush.
✨Get Your Hands Dirty on Platforms
Familiarise yourself with popular e-commerce platforms like Shopify or WooCommerce and maybe even create a little project of your own. Showing practical knowledge will impress potential employers like TikTok Inc. and demonstrate your commitment to the field.
We think you need these skills to ace TikTok Shop UK - Seller Incubation -Targeted Seller Activation & Growth Manager (Third-party Associate) in London
Some tips for your application 🫡
Show Off Your E-commerce Savvy:For a role in e-commerce like TikTok Shop UK - Seller Incubation -Targeted Seller Activation & Growth Manager (Third-party Associate) at TikTok Inc., really highlight any experience you have with online retail platforms. Have you worked with Shopify, WooCommerce, or Amazon? Mention these specifics in your CV to show you understand the landscape and the tools of the trade.
Data Skills are a Winner:E-commerce thrives on data. If you've got experience analysing customer behaviour or tracking sales metrics, make sure to weave that into your application. Include any relevant certifications or courses that show your skills in data analysis – this could set you apart!
Catch Their Attention in Your Cover Letter:Since this is a temporary role, your motivation is key. Use your cover letter to convey your enthusiasm for the e-commerce industry and your eagerness to contribute quickly. Let them know how you can hit the ground running – they’ll appreciate your proactiveness!
Keep it Concise and Relevant:Temporary positions often move fast, so keep your CV and cover letter clear and to the point. Focus on the experiences that most directly relate to TikTok Shop UK - Seller Incubation -Targeted Seller Activation & Growth Manager (Third-party Associate) at TikTok Inc.. A tight, well-structured application shows you value their time and makes a good impression right off the bat!
How to prepare for a job interview at TikTok Inc.
✨Show Off Your E-Commerce Know-How
Don't just tell them you're familiar with e-commerce; bring concrete examples! Talk about specific platforms like Shopify or WooCommerce that you've used, or any success stories from past projects. They'll love hearing about how you've navigated challenges or optimised sales strategies.
✨Be Ready for Real-Time Problem Solving
Expect questions that put you in the hot seat regarding customer experience scenarios or inventory management. They might ask you how you would handle a sudden stock shortage or a spike in demand. Practice thinking on your feet so you can show off your problem-solving chops!
✨Demonstrate Your Flexibility and Adaptability
Since this is a temporary role, it's all about being quick on the uptake. Highlight experiences where you've had to learn on the job or adapt to new systems quickly. They’ll want to see that you can hit the ground running without needing too much hand-holding.
✨Keep Your Digital Toolkit Sharp
Familiarise yourself with the latest e-commerce tools and trends, like SEO practices for online stores or analytics tools like Google Analytics. If you have experience with A/B testing or managing online promotions, be ready to talk about it. This kind of knowledge will set you apart from other candidates!
