At a Glance
- Tasks: Lead merchant acquisition and growth strategies for TikTok Shop across Europe.
- Company: Join TikTok, the leading platform for short-form mobile video.
- Benefits: Be part of a creative team with opportunities for innovation and diversity.
- Other info: Embrace creativity and collaboration in a rapidly growing global company.
- Why this job: Make an impact in e-commerce while working in a dynamic tech environment.
- Qualifications: 5+ years in digital marketing or e-commerce; strong communication and leadership skills.
The predicted salary is between 45000 - 55000 £ per year.
- Tik Tok Shop - Seller Growth Lead, Europe
- Be among the first 25 applicants 2 days ago
Responsibilities
About the Team
MAI (Merchant Acquisition & Incubation) team is responsible for EU merchant growth, aiming to onboard, incubate, educate merchants from scratch, and drive their business success.
Responsibilities
- Responsible for Tik Tok Shop merchant acquisition in EU regions, aiming to grow merchant lead pools and increase new merchant scale and quality.
- Build key business metrics and targets, lead short-term to long-term business planning, formulate innovative strategies to reach out to sellers and onboard them to the platform.
- Understand EU markets, define the target lead pool, develop and manage lead strategies to cultivate new seller opportunities and improve market penetration.
- Work closely with the Product team and other cross-functions to optimise the merchant onboarding journey, build robust product features, ensure a smooth experience, and improve growth conversion funnels.
- Lead and develop a strong acquisition team to facilitate business growth.
Qualifications
Minimum Qualifications
- Bachelor’s Degree or above, 5+ years experience in digital marketing, growth strategy, or e-Commerce.
- Proficient in English, capable of speaking Mandarin with internal and external stakeholders.
- Good data sense, ability to deal with complex business analysis and intelligence in defining goals and opportunities.
- Excellent written and verbal communication skills, experience in result-oriented environments with external client interaction.
- Experience managing teams, with good cross-team collaboration skills and project driving ability.
Preferred Qualifications
- Structured and original thinking, ability to thrive in ambiguous environments, and explain complex concepts simply.
- Quick learner, proactive, resilient, and able to cope well under pressure.
- Strong knowledge of the European e-Commerce landscape, consumer demands, digital evolution, and mobile transformation is a plus.
- Hands-on and grounded approach.
- About Tik Tok
Tik Tok is the leading destination for short-form mobile video.
Our mission is to inspire creativity and bring joy.
Our headquarters are in Los Angeles and Singapore, with offices worldwide.
Why Join Us
We foster creativity, innovation, and diversity.
Our goal is to create value for communities, inspire creativity, and bring joy.
Join us to do great things with great people in a rapidly growing tech environment.
Diversity & Inclusion
Tik Tok is committed to creating an inclusive environment that values skills, experiences, and perspectives from diverse communities worldwide.
TikTok Shop - Seller Growth Lead, Europe in London employer: TikTok Inc.
At TikTok, we pride ourselves on being a dynamic and innovative employer that fosters creativity and collaboration in the heart of London. Our inclusive work culture encourages personal and professional growth, offering employees the chance to thrive in a fast-paced environment while contributing to a mission that inspires joy and connection globally. With a commitment to diversity and a focus on meaningful impact, joining our team means being part of a community that values your unique perspective and empowers you to make a difference.
StudySmarter Expert Advice🤫
We think this is how you could land TikTok Shop - Seller Growth Lead, Europe in London
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like TikTok Inc. are looking for when hiring for a TikTok Shop - Seller Growth Lead, Europe.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to TikTok Inc. for the TikTok Shop - Seller Growth Lead, Europe, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at TikTok Inc. as a TikTok Shop - Seller Growth Lead, Europe, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out TikTok Inc.’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a TikTok Shop - Seller Growth Lead, Europe.
We think you need these skills to ace TikTok Shop - Seller Growth Lead, Europe in London
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at TikTok Inc., make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with TikTok Inc.'s goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at TikTok Inc.. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at TikTok Inc.
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that TikTok Inc. uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at TikTok Inc.. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
