Technical Sales Representative
Technical Sales Representative

Technical Sales Representative

Full-Time 35000 - 45000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive sales, conduct equipment demos, and build lasting customer relationships.
  • Company: Join a top-tier brand in the automotive equipment sector.
  • Benefits: Competitive salary, attractive commission, company car, and enhanced benefits.
  • Other info: Dynamic role with extensive travel and opportunities for personal growth.
  • Why this job: Kickstart your career with a respected leader and make a real impact.
  • Qualifications: Sales experience in technical B2B environments and a passion for automotive tools.

The predicted salary is between 35000 - 45000 £ per year.

An exciting opportunity has arisen for a mechanically minded, commercially driven Technical Sales Representative to join a market-leading and highly respected brand supplying premium capital equipment to the automotive sector. Renowned as the UK's number one in their field, this company boasts a long-standing team, a well-established client base, and a strong pipeline of future business. This is the ideal role for a technically competent sales professional who is customer-focused, enthusiastic, and ready to take their career to the next level.

Whether you're from a bodyshop equipment or garage tools background, or technical capital sales across agricultural, construction, off-highway, marine, mining…we'd love to hear from you!

The Role
  • Develop and grow sales in line with company targets
  • Carry out demonstrations of equipment and total repair solutions
  • Conduct new installations and start-up training to ensure seamless onboarding
  • Build long-term partnerships with customers, conducting regular site visits and reviews
  • Work in tandem with internal teams to manage orders, delivery, installations, and post-sales support
  • Maintain accurate CRM records of all activities, sales leads, and customer updates
  • Provide an outstanding customer experience from initial contact through to ongoing service
  • Collaborate with your mentor and leadership to review performance, pipeline, and strategy
Qualifications
  • Ideally Experience In Technical B2B Sales, High-value Equipment Preferred
  • Mechanically minded, confident around automotive tools and workshop environments
  • Enthusiastic, sales-driven, and keen to build a long-term career
  • Experience or understanding of ROI (Return on Investment), TCO (total cost of ownership), or value-based selling is a plus
  • Confident communicator who enjoys meeting clients and presenting solutions
  • Strong PC skills (Microsoft Office, CRM systems)
  • Full UK driving licence
  • Willingness to travel extensively across the region
Personal Attributes
  • Proactive, self-motivated and organised
  • Comfortable working independently while also collaborating with a wider support team
  • Professional and courteous - a true ambassador of the brand
  • A strong desire to learn, grow, and succeed
  • Socially adaptable
  • Passionate about helping customers work more efficiently, safely, and profitably

To apply for this Technical Sales Representative role, please send your CV to Kayleigh Bradley, Senior Recruiter at Glen Callum Associates Ltd. For a confidential chat, call Kayleigh directly on (phone number removed).

Technical Sales Representative employer: TieTalent

Join a market-leading brand in the automotive sector as a Technical Sales Representative, where you will benefit from a competitive salary, attractive commission structure, and a company car. With a strong focus on employee growth and a collaborative work culture, this role offers the chance to develop long-term customer relationships while working independently across Northern UK. Enjoy enhanced benefits and the opportunity to be part of a respected team that values your contributions and supports your career advancement.
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Contact Detail:

TieTalent Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Technical Sales Representative

✨Tip Number 1

Network like a pro! Reach out to your connections in the automotive sector and let them know you're on the hunt for a Technical Sales Representative role. You never know who might have a lead or can put in a good word for you.

✨Tip Number 2

Get ready for those interviews! Research the company and their products thoroughly. Be prepared to discuss how your mechanical knowledge and sales experience can help them grow their business. Show them you're not just another candidate, but the right fit!

✨Tip Number 3

Practice your pitch! Whether it's demonstrating equipment or explaining ROI, make sure you can communicate your ideas clearly and confidently. Role-play with a friend or record yourself to refine your delivery.

✨Tip Number 4

Don't forget to apply through our website! It's the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the team and ready to take your career to the next level.

We think you need these skills to ace Technical Sales Representative

Technical B2B Sales
High-value Equipment Sales
Mechanical Aptitude
Customer Relationship Management (CRM)
Demonstration Skills
Installation and Training
Sales Strategy Development
Communication Skills
Microsoft Office
Proactive Problem Solving
Organisational Skills
Adaptability
Customer Experience Focus
Willingness to Travel

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the Technical Sales Representative role. Highlight your experience with high-value equipment and any relevant sales achievements. We want to see how you can bring value to our team!

Show Off Your Technical Skills: Since this role is all about being mechanically minded, don’t shy away from showcasing your technical knowledge. Mention any experience with automotive tools or workshop environments that makes you a great fit for us.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to express your enthusiasm for the role and the company. Tell us why you’re passionate about helping customers and how you plan to build long-term partnerships.

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Let’s get started on this journey together!

How to prepare for a job interview at TieTalent

✨Know Your Product Inside Out

As a Technical Sales Representative, you need to be well-versed in the automotive equipment you'll be selling. Research the products thoroughly, understand their features, benefits, and how they solve customer problems. This knowledge will help you answer questions confidently and demonstrate your expertise during the interview.

✨Showcase Your Sales Skills

Prepare to discuss your previous sales experiences and successes. Use specific examples that highlight your ability to meet targets, build relationships, and provide excellent customer service. Be ready to explain how you approach value-based selling and ROI discussions, as these are crucial in this role.

✨Demonstrate Your Mechanical Knowledge

Since the role requires a mechanically minded individual, be prepared to talk about your experience with automotive tools and equipment. If possible, bring along any relevant certifications or training you've completed. This will show your potential employer that you have the technical background needed to succeed.

✨Ask Insightful Questions

Interviews are a two-way street, so come prepared with questions that show your interest in the company and the role. Ask about the team dynamics, the company's growth plans, or how they measure success in this position. This not only demonstrates your enthusiasm but also helps you gauge if the company is the right fit for you.

Technical Sales Representative
TieTalent

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