At a Glance
- Tasks: Plan and execute creative marketing campaigns that make a real impact.
- Company: Join Nuveen, a global investment leader with a collaborative culture.
- Benefits: Competitive salary, professional development, and a dynamic work environment.
- Other info: Great opportunities for career growth and learning experiences.
- Why this job: Be part of innovative projects that shape the future of finance.
- Qualifications: 3-5 years in marketing, strong analytical skills, and a creative mindset.
The predicted salary is between 40500 - 49500 £ per year.
Nuveen is seeking an enthusiastic and solutions-oriented Campaign Manager to join its UK Client Marketing team at AVP level. This is a collaborative, execution-focused role for an individual who thrives in a multi-stakeholder environment and brings both creative energy and analytical rigour to delivering impactful marketing campaigns. Working closely with the Head of UK Client Marketing, the broader UK Client Marketing team and the wider Marketing & Communications function, the successful candidate will play a hands-on role in planning, executing and measuring integrated campaigns that support Nuveen's UK distribution objectives. This individual will be comfortable working across teams, managing multiple workstreams simultaneously and communicating campaign results clearly and compellingly to stakeholders at all levels.
Key Responsibilities and Duties
- Support the planning, development and end-to-end execution of integrated marketing campaigns in partnership with UK Client Marketing colleagues, the wider Marketing & Communications team, and UK distribution.
- Bring a creative and solutions-oriented approach to campaign development, identifying fresh and effective ways to engage target audiences and deliver against go-to-market objectives.
- Assist in the delivery of journey mapping and audience segmentation activity, contributing to the delivery in market, prioritisation and execution across channels, products and client segments.
- Work closely with functional marketing teams including digital, social, content, brand and events to coordinate and activate campaigns in a timely and effective manner.
- Support the execution of product launches, thought leadership campaigns and client communications, ensuring all activity is appropriately positioned for the intended audience.
Collaboration & Stakeholder Engagement
- Build and maintain strong, collaborative working relationships across the UK Client Marketing team, the wider Marketing & Communications function and key business partners including distribution, investments and product.
- Act as a dependable and proactive team player, supporting senior colleagues and contributing positively to a collaborative team culture.
- Liaise with internal writers, creative teams and external agencies as needed to ensure campaign materials are delivered to brief, on time and to a high standard.
- Communicate clearly and confidently with stakeholders at all levels, providing regular updates on campaign progress, timelines and deliverables.
Performance, Measurement & Reporting
- Apply a consistent and analytical approach to measuring campaign effectiveness, developing and tracking appropriate KPIs aligned to business goals and the 2026 go-to-market strategy.
- Working with the analytics team, produce clear, well-structured campaign performance reports and dashboards that communicate results in a way that is accessible and meaningful to both marketing and distribution stakeholders.
- Share campaign learnings proactively across the team, using insight and data to make recommendations for optimisation and continuous improvement.
- Support the development of marketing scorecards that demonstrate return on investment and the commercial contribution of campaign activity.
Skills & Experience
- A minimum of 3 to 5 years of experience in a campaign or client marketing role, ideally within asset management or financial services.
- Demonstrable experience of planning and delivering integrated, multi-channel marketing campaigns with measurable outcomes.
- A creative thinker with the ability to bring fresh ideas to campaign planning and content development.
- Strong analytical skills with experience of building performance reports and communicating results to a range of audiences.
- A natural collaborator who enjoys working as part of a team and can manage relationships effectively across multiple functions.
- Highly organised, with the ability to manage competing priorities and deadlines in a fast-paced environment.
- A degree in marketing, business, communications or a related discipline is preferred.
Marketing, Campaign Manager, UK Client Marketing AVP, Based in London employer: TIAA
Nuveen is an exceptional employer that fosters a collaborative and innovative work culture, particularly for the Campaign Manager role based in London. With a strong emphasis on employee growth, associates are equipped with future-focused skills and AI tools, ensuring they thrive in a dynamic environment. The company's commitment to meaningful learning experiences and a shared purpose empowers employees to make a lasting impact on clients and communities alike.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing, Campaign Manager, UK Client Marketing AVP, Based in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for TIAA and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like TIAA are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with TIAA on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at TIAA. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing, Campaign Manager, UK Client Marketing AVP, Based in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit TIAA. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of TIAA:Show us that you’ve done your homework! In your application, briefly mention what you admire about TIAA’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at TIAA
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at TIAA will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At TIAA, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
