Outreach Executive in Poole

ThruDark is a leading outdoor performance brand founded by former UK Special Forces operators. Built on the ethos of "Endeavour Through Adversity", we design world‑class technical apparel for those who demand more – from themselves and their kit. The Outreach Executive supports the Outreach Lead in the planning and execution of ThruDark’s influencer and ambassador activity. This is a hands‑on, relationship‑focused role that requires strong communication skills, attention to detail, and a genuine passion for the outdoor and lifestyle space. You’ll be central to keeping campaigns on track, talent well‑supported, and outreach activity running smoothly. You’ll be both relationship‑ and results‑driven, combining creative instincts with strong organisational and communication skills to deliver impactful influencer activity that reinforces ThruDark’s brand values.

Key Responsibilities

• Talent Acquisition & Relationship Support: Assist in researching and identifying new influencers, athletes, and creators aligned with ThruDark’s ethos. Support the management of existing influencer and ambassador relationships, acting as a key day‑to‑day contact. Help coordinate communications between influencers, agents, and internal teams. Maintain and update influencer databases, tracking partnership status, deliverables, and performance.
• Campaign Execution: Support end‑to‑end campaign delivery – from initial briefing and product coordination through to content collection and reporting. Coordinate product gifting and seeding programs, ensuring timely delivery, presentation, and follow‑up. Collaborate with Marketing, Social, and Creative teams to support shoots, events, and content activations.
• Performance Monitoring: Track influencer deliverables and campaign KPIs, ensuring performance standards are met. Track engagement, reach, and content performance across platforms. Compile regular performance reports to support campaign analysis and optimisation. Stay ahead of competitor activity, emerging talent, and platform trends to identify opportunities.
• Administrative Support: Assist with influencer budget tracking and spend reporting. Liaise with Finance to ensure timely payment of influencer and agency fees. Help maintain outreach workflows, tools, and internal processes to improve team efficiency. Participate in departmental planning, meetings, and internal collaboration initiatives.

Requirements

• Passionate about influencer marketing, social media, and the outdoor/lifestyle sector.
• Confident communicator with excellent written and verbal skills.
• Organised, proactive, and detail‑oriented with strong multitasking ability.
• Skilled relationship builder with a professional yet personable approach.
• Knowledge of influencer marketing platforms, talent negotiation, and campaign tracking tools.
• Comfortable working in a fast‑paced, dynamic brand environment.
• Prior experience in influencer or talent management, PR, or social media is advantageous.

Benefits

• Be part of a passionate, friendly, and driven team.
• ThruDark kit contribution, paid quarterly.
• Access to the latest tech and software required for your role.
• A starter bundle of ThruDark kit to get you going from day one.
• Flexible working hours and hybrid‑working options.
• Enhanced self‑sacrifice pension scheme.
• Regular team events and outings.
• Onsite gym for personal use.
• Private medical cover to support your health and wellbeing.
• Life assurance and critical illness cover for peace of mind.