Campaign Build Specialist - FTC (maternity cover) in Newbury

We are looking for someone to help us build and deploy personalised customer communications that make a real difference to our customers. As a Campaign Build Specialist, you will work closely with your team to create and deliver targeted campaigns that drive engagement and loyalty.

What you’ll do:

• Collaborate with stakeholders to understand campaign briefs and bring them to life using Adobe Campaign Classic.
• Work with customer data to create personalised and relevant communications across various channels including email, SMS, app and social media.
• Build and execute campaigns using our toolset including automation and personalisation capabilities.
• Ensure campaigns are set up for success with a focus on data quality management and compliance with regulations like GDPR.
• Monitor campaign performance and identify areas for improvement.

Qualifications:

Who you are:

• Someone who is curious and analytical with a passion for understanding customer behaviour and campaign performance.
• Experience in delivering targeted and personalised campaigns using Adobe Campaign Classic.
• Familiarity with marketing automation tools, digital marketing and campaign management.
• Strong analytical skills with an understanding of data structures and tools.
• Ability to work with data segmentation logic, customer permissions and targeting rules.

Worried that you don’t meet all the desired criteria exactly? We know that everyone is unique with multiple aspects to their identity and different experiences behind them. We are passionate about Inclusion for All and creating a workplace where everyone can thrive whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description or you require a more flexible working pattern, we encourage you to apply – you may be the right candidate for this role or another role and our recruitment team can help you see how your skills fit in.

Additional Information:

What we offer: We care about our people's success by offering great pay, bonuses, up to 28 days off plus bank holidays and paid personal days for moments that truly matter (pro-rata). You can personalise our benefits for you and your family like discounts, vouchers, a pension plan and loads more. We help with your career through our amazing learning & development tools.

Need to know: We are regulated by the Financial Conduct Authority and all offers of employment for this role are subject to background checks including criminal (DBS) and financial checks to meet the regulator’s standards. We believe everyone should have the opportunity to interview for a role that matches their collaboration with our Talent Diversity & Inclusion teams and our employee-led DEI Networks. We have identified a range of reasonable adjustments to help you feel comfortable and perform at your best during the interview process. If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey (for example, extended time or breaks in between online assessments, a sign language interpreter or assistive technology) please contact your recruiter directly or email for guidance.

We use AI in different parts of our business to boost innovation, improve efficiency and create new opportunities. We know many candidates use AI to fine-tune their CVs or prepare for interviews but what we really care about is your unique experiences and achievements. During the interview, we want you to rely on your own knowledge and skills to show us who you really are – your personality, creativity and abilities. Above all, we’re looking for authenticity and can’t wait to get to know the real you.

Remote Work: No

Employment Type: Full-time