Senior B2B Marketing Lead - ABM & Growth
Senior B2B Marketing Lead - ABM & Growth

Senior B2B Marketing Lead - ABM & Growth

Full-Time 43200 - 72000 £ / year (est.) No home office possible
Thought Machine

At a Glance

  • Tasks: Lead multi-channel B2B marketing campaigns to drive measurable results.
  • Company: A leading fintech company with a focus on innovation and growth.
  • Benefits: Competitive salary, flexible working options, and opportunities for professional development.
  • Why this job: Make a real impact in a dynamic fintech environment while shaping marketing strategies.
  • Qualifications: Proven B2B marketing experience and strong analytical skills required.
  • Other info: Collaborate with industry leaders and influence sales outcomes.

The predicted salary is between 43200 - 72000 £ per year.

A leading fintech company is seeking an experienced B2B marketer to lead multi-channel campaigns aimed at generating measurable pipeline impact. This role will involve strategic ownership and hands-on execution across various channels, including digital and content marketing, while collaborating closely with the Global Head of Marketing.

The successful candidate should have significant experience in B2B marketing, strong analytical skills, and a proven ability to influence sales and pipeline outcomes.

Senior B2B Marketing Lead - ABM & Growth employer: Thought Machine

As a leading fintech company, we pride ourselves on fostering a dynamic and innovative work culture that empowers our employees to thrive. With a strong focus on professional development, we offer numerous growth opportunities and encourage collaboration across teams to drive impactful marketing strategies. Located in a vibrant area, our workplace not only provides competitive benefits but also promotes a healthy work-life balance, making it an excellent choice for those seeking meaningful and rewarding employment.
Thought Machine

Contact Detail:

Thought Machine Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior B2B Marketing Lead - ABM & Growth

✨Tip Number 1

Network like a pro! Reach out to your connections in the fintech space and let them know you're on the lookout for opportunities. You never know who might have the inside scoop on a role that’s perfect for you.

✨Tip Number 2

Showcase your skills! Create a personal website or portfolio that highlights your B2B marketing successes, especially any multi-channel campaigns you've led. This will give potential employers a taste of what you can bring to the table.

✨Tip Number 3

Prepare for interviews by brushing up on your analytical skills. Be ready to discuss how you've influenced sales and pipeline outcomes in previous roles. Use specific examples to demonstrate your impact!

✨Tip Number 4

Don’t forget to apply through our website! We’ve got some fantastic opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in joining our team!

We think you need these skills to ace Senior B2B Marketing Lead - ABM & Growth

B2B Marketing
Multi-Channel Campaign Management
Digital Marketing
Content Marketing
Analytical Skills
Sales Influence
Pipeline Management
Strategic Ownership
Collaboration
Execution Skills

Some tips for your application 🫡

Show Your B2B Marketing Expertise: Make sure to highlight your experience in B2B marketing in your application. We want to see how you've successfully led campaigns and influenced sales outcomes in the past.

Be Specific About Your Achievements: When detailing your previous roles, use specific metrics and examples to showcase your impact. We love numbers that demonstrate measurable pipeline growth!

Tailor Your Application: Don’t just send a generic CV and cover letter. We appreciate when candidates take the time to tailor their applications to our job description, showing us why you’re the perfect fit for this role.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates from our team!

How to prepare for a job interview at Thought Machine

✨Know Your B2B Marketing Inside Out

Make sure you brush up on the latest trends and strategies in B2B marketing, especially around Account-Based Marketing (ABM). Be ready to discuss specific campaigns you've led and the measurable outcomes they achieved. This shows your hands-on experience and strategic thinking.

✨Showcase Your Analytical Skills

Prepare to talk about how you've used data to drive decisions in your previous roles. Bring examples of how your analytical skills have influenced sales and pipeline outcomes. This will demonstrate your ability to not just execute but also measure and optimise marketing efforts.

✨Collaboration is Key

Since this role involves working closely with the Global Head of Marketing, be ready to discuss your experience in cross-functional collaboration. Share examples of how you've successfully partnered with sales teams or other departments to achieve common goals.

✨Prepare Thoughtful Questions

Think of insightful questions to ask during the interview that show your interest in the company's goals and challenges. This could include inquiries about their current marketing strategies or how they measure success in their campaigns. It demonstrates your proactive mindset and genuine interest in the role.

Senior B2B Marketing Lead - ABM & Growth
Thought Machine

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