At a Glance
- Tasks: Create and manage exciting digital marketing campaigns across various platforms.
- Company: Join Thought Collective, a creative agency with a passion for innovation.
- Benefits: Enjoy flexible hours, 32 days annual leave, and training opportunities.
- Other info: Collaborative environment with time for self-directed projects.
- Why this job: Make a real impact with your creativity and data-driven strategies.
- Qualifications: Experience in digital marketing and strong communication skills required.
The predicted salary is between 30000 - 40000 £ per year.
Thought Collective is a creative agency specialising in strategy, branding, marketing, web and app development. Since 1999 our team of strategists, designers, and developers have been creating brands, campaigns, websites, and apps that communicate effectively, create value, and delight customers. We work with a variety of clients across hospitality, food and beverage, consumer goods, tech start-ups and education. From up-and-coming brands to well-known names looking to strengthen their brand and digital presence, we mix creativity with strategy to help them stand out and connect with the right audience.
About you
You’re a creative and data-driven digital marketer with a passion for crafting impactful online campaigns. You have stellar organisational skills, a proactive attitude, enjoy problem-solving, and have a keen eye for analytics. If you're looking for a role where you can bring fresh ideas and make a real impact, we want to hear from you!
Responsibilities
- Develop, implement, and manage digital marketing campaigns across various platforms (Social media, email marketing, content marketing, etc.).
- Conduct market research to identify trends, customer needs, and opportunities for growth.
- Optimise website content for SEO and user experience.
- Manage and grow social media channels, creating engaging content and running paid ad campaigns.
- Work closely with designers to create visually engaging assets that enhance campaign effectiveness.
- Monitor and analyse key performance indicators (KPIs) to measure the effectiveness of campaigns and provide insights.
- Work with designers and developers to ensure cohesive branding and messaging across all digital touchpoints.
- Stay up to date with the latest industry trends, tools, and best practices.
- Contribute to brainstorming sessions, bringing innovative ideas to digital campaigns.
- Strong knowledge of social media advertising and email marketing.
- Experience running paid social on Meta, covering campaign management, budget control, audience building, retargeting, and pixel and conversion tracking.
- Up to date with industry trends, platform changes, and current growth and engagement metrics across all socials platforms.
- Confident with Klaviyo, from campaign sends through to flow building, segmentation, and list growth.
- Excellent content creation and copywriting skills, with a clear understanding of what styles work on each platform.
- Ability to analyse data and translate it into actionable strategies.
- Creative mindset with a problem-solving and results-driven approach.
- Account Management: ability to understand client needs and manage multiple client accounts.
- Comfortable auditing accounts and reporting on performance, and creating recommendations to further clients growth potential.
- Strong communication and teamwork skills.
- Comfortable with occasional out-of-hours work around events and campaign launches.
- Proven experience in digital marketing, preferably in an agency setting.
- Relevant bachelor's degree or equivalent education.
- Proficiency in tools such as Google Analytics, Google Ads, Meta Ads Manager, and SEO software.
- Basic SEO awareness and experience with a CMS such as Shopify.
- Familiarity with scheduling tools.
What you can expect
- Full-time or part-time position
- A creative and collaborative working environment
- Time allowance for self-directed projects
- 32 days annual leave
- CPD and training opportunities available
Digital Marketer in Belfast employer: Thought Collective
Thought Collective is an exceptional employer that fosters a creative and collaborative work environment, perfect for digital marketers eager to make a meaningful impact. With generous benefits such as 32 days of annual leave and opportunities for continuous professional development, employees are encouraged to grow and innovate. Located in a vibrant area, the agency works with diverse clients, providing a dynamic atmosphere where fresh ideas thrive and every team member's contribution is valued.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketer in Belfast
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Thought Collective and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Thought Collective are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Thought Collective on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Thought Collective. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketer in Belfast
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Thought Collective. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Thought Collective:Show us that you’ve done your homework! In your application, briefly mention what you admire about Thought Collective’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Thought Collective
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Thought Collective will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Thought Collective, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
