At a Glance
- Tasks: Lead the growth of Zoflora, managing NPD projects and collaborating across teams.
- Company: Join STADA UK Thornton & Ross, a trusted partner in consumer healthcare with a vibrant culture.
- Benefits: Enjoy hybrid working, competitive salary, health benefits, and a supportive wellbeing programme.
- Why this job: Be part of a dynamic team shaping the future of home hygiene with innovative marketing strategies.
- Qualifications: Experience in brand management, NPD projects, and strong communication skills are essential.
- Other info: Open to diverse backgrounds; no pharmaceutical experience required.
The predicted salary is between 43200 - 72000 £ per year.
STADA UK Thornton & Ross is on an exciting growth journey with more than 700 employees being fully committed to our purpose of Caring for Peoples Health as a Trusted Partner. Together we are shaping the future of Thornton & Ross by living our values of Integrity, Entrepreneurship, Agility and One STADA. If you want to work in an open culture where your uniqueness is valued, join our Consumer Healthcare Marketing Team.
Join this dynamic team and be responsible for the growth of our leading home hygiene brand - Zoflora (it was the fastest growing UK cleaning brand in 2023!). You will have responsibility for leading NPD projects from end to end, working with the consumer insights department to create a strong sales story. You’ll need well developed stakeholder management skills as you’ll be collaborating cross functionally with the marketing strategy & pricing team, comms senior brand manager, the sales team and R&D team to ensure launches deliver commercial excellence. Monitoring fragrance trends in the marketplace, you’ll help to identify gaps in the range and create clear briefs with these in mind (fine fragrance experience would be beneficial).
This busy role will suit an existing Brand Manager or a high performing Assistant Brand Manager who is ready to take their next career step.
What We Are Looking For
- Experience of leading NPD projects to drive incremental brand growth from initial identification of market opportunity through to delivery of launches against timed milestones.
- A talented marketer, with exposure to the full marketing mix across both classical and digital activation: mass media; content marketing; and social media marketing.
- Experience in product marketing would be beneficial.
- Experience of trade marketing/selling to UK retailers (in conjunction with Key Account Sales teams).
- Commercially strong with knowledge of how to manage profitability through product mix.
- Ability to manage your own workload, adhering to project timelines and perform critical thinking to overcome the challenges of the transition project.
- Experience of partnering and effectively managing agencies.
- Strong commercial acumen with good numeracy and analytical skills.
- Excellent communication and influencing skills and able to build strong working relationships with stakeholders.
- Creative thinker with the ability to work on own initiative.
- Demonstrate a high degree of adaptability and resilience, making you a valuable leader in a dynamic environment.
How we care for you
At Thornton & Ross our purpose Caring for peoples health as a trusted partner motivates us every day. And what would be a better place than starting with our own employees. Which is why we give much in return:
- Competitive salary and annual bonus scheme.
- Salary Sacrifice Pension Scheme offering 8% employer contribution rates.
- Hybrid working - we spend three days of your choice in the office, with the remaining days working at home.
- 25 days of annual leave plus bank holidays with the potential to buy up to 5 additional days.
- Health benefits provided through our Vitality Private Medical Insurance.
- Free winter flu jab.
- Wellbeing support through our Employee Assistance Programme and KYAN Wellbeing - offering free coaching and counselling services for you and your family.
- Electric Car Scheme through Octopus Energy, plus free on-site EV charging.
- Cycle to Work Scheme.
- Enhanced Family Leave.
- Plus, many more employee benefits & celebration events.
STADA Group values and promotes its diverse culture, regardless of gender, age, social or ethnic origin, disabilities, religion, ideology, or sexual orientation. We use the strength of our uniqueness to develop creative ideas, expand our experience and increase innovative strength. Our focus is on equal opportunities, respectful cooperation, and the promotion of an inclusive working environment. We are looking forward to your application and welcome applications without a pharmaceutical background.
Brand Marketing Manager - Home Hygiene employer: Thornton Ross E
Contact Detail:
Thornton Ross E Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Marketing Manager - Home Hygiene
✨Tip Number 1
Familiarise yourself with the Zoflora brand and its recent marketing campaigns. Understanding what has made it the fastest growing cleaning brand in the UK will help you articulate how you can contribute to its continued success during interviews.
✨Tip Number 2
Network with professionals in the home hygiene and consumer healthcare sectors. Attend industry events or engage on platforms like LinkedIn to connect with current employees at STADA UK Thornton & Ross, which could give you valuable insights and potentially a referral.
✨Tip Number 3
Brush up on your knowledge of fragrance trends and product development processes. Being able to discuss current market gaps and how you would approach NPD projects will demonstrate your readiness for the role and your proactive thinking.
✨Tip Number 4
Prepare examples of your stakeholder management experiences. Since this role requires collaboration across various teams, showcasing your ability to build strong relationships and influence others will be crucial during the interview process.
We think you need these skills to ace Brand Marketing Manager - Home Hygiene
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management, particularly in leading NPD projects and working with cross-functional teams. Use specific examples that demonstrate your skills in stakeholder management and commercial acumen.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the home hygiene sector and how your background aligns with STADA's values of Integrity, Entrepreneurship, Agility, and One STADA. Mention your familiarity with fragrance trends and your ability to create strong sales stories.
Showcase Your Marketing Skills: Highlight your experience across the full marketing mix, including digital activation and trade marketing. Provide examples of successful campaigns you've led or contributed to, especially those that involved collaboration with sales teams or agencies.
Demonstrate Cultural Fit: STADA values uniqueness and an open culture. In your application, reflect on how you embody these values and how you can contribute to a diverse and inclusive working environment. Share any experiences that showcase your adaptability and resilience in dynamic settings.
How to prepare for a job interview at Thornton Ross E
✨Showcase Your NPD Experience
Be prepared to discuss your experience in leading New Product Development (NPD) projects. Highlight specific examples where you identified market opportunities and successfully launched products, as this is crucial for the Brand Marketing Manager role.
✨Demonstrate Your Marketing Mix Knowledge
Familiarise yourself with both classical and digital marketing strategies. Be ready to talk about how you've utilised mass media, content marketing, and social media in previous roles to drive brand growth.
✨Highlight Stakeholder Management Skills
Since the role involves collaborating with various teams, prepare to share examples of how you've effectively managed relationships with stakeholders. Discuss any challenges you faced and how you overcame them to ensure project success.
✨Emphasise Adaptability and Resilience
The company values adaptability in a dynamic environment. Share instances where you've had to pivot quickly or manage unexpected challenges, showcasing your ability to remain calm and effective under pressure.