At a Glance
- Tasks: Lead marketing campaigns for global conferences and drive audience engagement.
- Company: Join Reuters Events, a leader in media and professional services.
- Benefits: Enjoy flexible work, competitive benefits, and career development opportunities.
- Other info: Be part of a culture that values inclusion, flexibility, and social impact.
- Why this job: Make a real impact in a fast-paced environment while growing your marketing skills.
- Qualifications: Experience in B2B marketing and campaign management is essential.
The predicted salary is between 40000 - 50000 £ per year.
Reuters Events is seeking a commercially minded and data-driven Marketing Manager to lead the planning and execution of marketing campaigns across a portfolio of global conferences and content products. Reporting to the Senior Marketing Lead, this role will be responsible for driving audience growth, lead generation, delegate acquisition, and engagement among senior executive communities.
About The Role
- Develop and execute integrated marketing campaigns for Reuters Events conferences, digital content, and related products.
- Drive delegate acquisition, audience growth, and lead generation through targeted go-to-market strategies.
- Identify and implement innovative ways to reach senior executive audiences across key industry sectors.
- Build and manage channel, media, and marketing partnerships to support event promotion and customer acquisition.
- Plan and deliver multi-channel campaigns across email, web, content, paid media, partnerships, and social channels.
- Monitor, analyse, and optimise campaign performance using tools such as Google Analytics and Salesforce.
- Track key marketing KPIs and provide regular reporting and insight to stakeholders.
- Collaborate closely with internal teams including sales, content, and event operations to ensure campaign alignment and commercial success.
- Support database growth, audience segmentation, and targeted outreach initiatives.
- Ensure strong brand positioning and consistent messaging across all marketing activity.
About You
- Proven ability to develop and execute B2B marketing campaigns and strategies, ideally within events, media, or professional services.
- Strong background in campaign planning, demand generation, and audience development.
- Experience delivering integrated marketing campaigns across multiple channels.
- Ability to use data and reporting to evaluate campaign performance and drive optimisation.
- Familiarity with platforms such as Google Analytics, Salesforce and email marketing systems.
- Excellent project management and organisational skills, with the ability to manage multiple campaigns simultaneously.
- Strong communication and stakeholder management skills.
- Commercially aware, proactive, and comfortable working in a fast‑paced environment.
Preferred Experience
- Experience marketing to senior executive or C‑level audiences.
- Experience working with external partners, media partners, or agencies.
- Understanding of lead generation and customer acquisition strategies in a B2B environment.
What’s in it For You?
- Hybrid Work Model: Flexible hybrid working environment (2‑3 days a week in the office depending on the role) alongside seamless digital and physical connectivity.
- Flexibility & Work‑Life Balance: Flex My Way policies support personal and professional responsibilities, offering work from anywhere for up to 8 weeks per year.
- Career Development and Growth: Continuous learning and skill development programmes such as Grow My Way and a skills‑first approach to future‑proof your career.
- Industry Competitive Benefits: Comprehensive plans including flexible vacation, company‑wide mental health days, Headspace app access, retirement savings, tuition reimbursement, incentive programmes and resources for mental, physical and financial wellbeing.
- Culture: Global recognition for inclusion, belonging, flexibility and a values‑driven environment focused on customer obsession, winning, challenging thinking, fast action and collective strength.
- Social Impact: Two paid volunteer days off annually and opportunities to contribute to pro‑bono consulting projects and ESG initiatives.
- Real‑World Impact: Empowering clients to pursue justice, truth and transparency through trusted journalism and data‑driven insights.
Thomson Reuters is an Equal Employment Opportunity Employer. We are proud to be a drug‑free workplace and we commit to making reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.
Marketing Manager - Reuters Events employer: Thomson Reuters
Reuters Events is an exceptional employer that fosters a dynamic and inclusive work culture, offering a flexible hybrid work model and a strong emphasis on work-life balance. With a commitment to employee growth through continuous learning programmes and industry-competitive benefits, including mental health resources and volunteer opportunities, we empower our team to thrive both personally and professionally while making a real-world impact through trusted journalism and data-driven insights.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager - Reuters Events
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Tailor your answers to show how your experience aligns with their goals, especially in driving audience growth and lead generation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team.
We think you need these skills to ace Marketing Manager - Reuters Events
Some tips for your application 🫡
Show Your Marketing Skills:When you're writing your application, make sure to highlight your experience with B2B marketing campaigns. We want to see how you've driven audience growth and lead generation in the past, so don’t hold back on those success stories!
Be Data-Driven:Since we're all about data at StudySmarter, mention any tools you've used like Google Analytics or Salesforce. Show us how you've used data to optimise campaigns and drive results – it’s a big plus for us!
Tailor Your Application:Make your application stand out by tailoring it to the role. Use keywords from the job description and relate your experiences directly to what we’re looking for. This shows us you’ve done your homework and are genuinely interested!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Thomson Reuters
✨Know Your Campaigns
Before the interview, dive deep into the types of marketing campaigns Reuters Events has executed in the past. Familiarise yourself with their approach to audience growth and lead generation. This will not only show your genuine interest but also allow you to discuss how your experience aligns with their strategies.
✨Data-Driven Mindset
Since the role requires a strong focus on data, be prepared to discuss specific examples of how you've used analytics tools like Google Analytics or Salesforce to optimise campaigns. Bring along metrics or reports that highlight your successes, as this will demonstrate your ability to drive results through data.
✨Showcase Your Collaboration Skills
This position involves working closely with various teams. Think of examples where you've successfully collaborated with sales, content, or event operations. Highlighting your teamwork skills will reassure them that you can align marketing efforts with broader business goals.
✨Prepare Questions About Their Audience
Research the senior executive communities that Reuters Events targets. Prepare insightful questions about their audience engagement strategies and how they measure success. This shows that you're not just interested in the role, but also in understanding and contributing to their mission.
