At a Glance
- Tasks: Lead innovative marketing campaigns for global conferences and content products.
- Company: Join Reuters Events, a leader in trusted journalism and impactful events.
- Benefits: Enjoy flexible work, competitive benefits, and career development opportunities.
- Other info: Be part of a diverse team committed to inclusion and social impact.
- Why this job: Make a real-world impact while growing your marketing skills in a dynamic environment.
- Qualifications: Experience in B2B marketing and campaign management is essential.
The predicted salary is between 40000 - 50000 £ per year.
Reuters Events is seeking a commercially minded and data-driven Marketing Manager to lead the planning and execution of marketing campaigns across a portfolio of global conferences and content products. Reporting to the Senior Marketing Lead, this role will be responsible for driving audience growth, lead generation, delegate acquisition, and engagement among senior executive communities.
The Marketing Manager will work cross-functionally with product, sales, partnerships, and operations teams to deliver high-impact, multi-channel campaigns that support business growth and strengthen Reuters Events' market presence.
About the Role
- Develop and execute integrated marketing campaigns for Reuters Events conferences, digital content, and related products.
- Drive delegate acquisition, audience growth, and lead generation through targeted go-to-market strategies.
- Identify and implement innovative ways to reach senior executive audiences across key industry sectors.
- Build and manage channel, media, and marketing partnerships to support event promotion and customer acquisition.
- Plan and deliver multi-channel campaigns across email, web, content, paid media, partnerships, and social channels.
- Monitor, analyse, and optimize campaign performance using tools such as Google Analytics and Salesforce.
- Track key marketing KPIs and provide regular reporting and insight to stakeholders.
- Collaborate closely with internal teams including sales, content, and event operations to ensure campaign alignment and commercial success.
- Support database growth, audience segmentation, and targeted outreach initiatives.
- Ensure strong brand positioning and consistent messaging across all marketing activity.
About You
- Proven ability to develop and execute B2B marketing campaigns and strategies, ideally within events, media, or professional services.
- Strong background in campaign planning, demand generation, and audience development.
- Experience delivering integrated marketing campaigns across multiple channels.
- Ability to use data and reporting to evaluate campaign performance and drive optimization.
- Familiarity with platforms such as Google Analytics, Salesforce and email marketing systems.
- Excellent project management and organizational skills, with the ability to manage multiple campaigns simultaneously.
- Strong communication and stakeholder management skills.
- Commercially aware, proactive, and comfortable working in a fast-paced environment.
Preferred Experience
- Experience marketing to senior executive or C-level audiences.
- Experience working with external partners, media partners, or agencies.
- Understanding of lead generation and customer acquisition strategies in a B2B environment.
What’s in it For You?
- Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role).
- Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities.
- Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges.
- Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, mental health days off, access to the Headspace app, retirement savings, tuition reimbursement, and resources for wellbeing.
- Culture: Globally recognized for inclusion and belonging, flexibility, work-life balance, and more.
- Social Impact: Make an impact in your community with our Social Impact Institute.
- Making a Real-World Impact: We help our customers pursue justice, truth, and transparency.
About Us
Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal, tax, accounting, compliance, government, and media.
We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments.
As a global business, we rely on the unique backgrounds, perspectives, and experiences of all employees to deliver on our business goals.
Marketing Manager - Reuters Events in London employer: Thomson Reuters
At Reuters Events, we pride ourselves on being an exceptional employer that champions a flexible hybrid work model, allowing our Marketing Manager to thrive in a supportive environment that prioritises work-life balance. With a strong focus on career development through our Grow My Way programme, employees are empowered to enhance their skills and advance their careers while contributing to meaningful projects that uphold justice and transparency globally. Our inclusive culture, competitive benefits, and commitment to social impact make Reuters Events a truly rewarding place to work.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager - Reuters Events in London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your marketing campaigns and achievements. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its recent projects. Tailor your answers to highlight how your experience aligns with their goals, especially in driving audience growth and lead generation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Marketing Manager - Reuters Events in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Marketing Manager role. Highlight your experience in B2B marketing campaigns and any specific achievements that align with the job description. We want to see how you can drive audience growth and lead generation!
Show Off Your Data Skills:Since this role is all about being data-driven, don’t forget to mention your experience with tools like Google Analytics and Salesforce. Share examples of how you've used data to optimise campaigns in the past. We love numbers that tell a story!
Be Creative and Innovative:We’re looking for someone who can think outside the box! In your application, share any innovative marketing strategies you've implemented before. Show us how you can reach senior executive audiences in unique ways that stand out from the crowd.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team at Reuters Events!
How to prepare for a job interview at Thomson Reuters
✨Know Your Campaigns
Before the interview, dive deep into Reuters Events' recent marketing campaigns. Understand their objectives, target audiences, and outcomes. This will not only show your genuine interest but also allow you to discuss how your experience aligns with their strategies.
✨Data-Driven Mindset
Since the role requires a data-driven approach, be prepared to discuss specific metrics from your past campaigns. Highlight how you've used tools like Google Analytics or Salesforce to optimise performance and drive results. Concrete examples will make your case stronger.
✨Cross-Functional Collaboration
This position involves working closely with various teams. Share experiences where you've successfully collaborated with sales, product, or operations teams. Emphasise your communication skills and how you ensure alignment across departments for campaign success.
✨Stay Current with Trends
Familiarise yourself with the latest trends in B2B marketing and audience engagement, especially within the events sector. Being able to discuss innovative strategies or tools during the interview will demonstrate your proactive nature and readiness to contribute fresh ideas.
