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For Companies At a Glance
- Tasks: Create engaging social media content that inspires travel and connects with audiences.
- Company: Join the iconic Thomas Cook, a leader in the travel industry since 1842.
- Benefits: Enjoy a dynamic work culture, medical care, life insurance, and generous annual leave.
- Why this job: Be part of a creative team shaping travel experiences for customers worldwide.
- Qualifications: 2+ years managing social channels, strong writing skills, and a passion for travel.
- Other info: Remote work opportunity with a focus on collaboration and innovation.
The predicted salary is between 30000 - 40000 £ per year.
As the world’s oldest travel brand, Thomas Cook has been shaping travel since 1842. In September 2020, Thomas Cook returned as an online travel agency and is now part of the Polish-based eSky Group. Together, we develop solutions that inspire people to explore the world.
We are looking for a passionate social media storyteller to join the Thomas Cook team. Someone who knows what makes audiences stop scrolling, keeps up with the latest trends, and loves turning ideas into content worth sharing.
What will your journey with us look like?
- Own the social calendar: Plan and manage the content schedule across all platforms, ensuring activity is delivered on time, aligned with marketing goals, and drives measurable results.
- Create content that connects: Produce high-quality content across formats, from copy and images to short-form video, while staying responsive to trends in a way that protects and elevates our brand.
- Collaborate across teams: Partner with our Content and Creative teams to align on strategy, ensure objectives are clear, and deliver campaigns that land.
- Know your audience: Stay close to what your followers love, what competitors are doing, and what’s buzzing in travel to keep our content sharp and on point.
What We’re Looking For
- Hands-on social experience: 2+ years of experience in managing social channels for consumer brands, with a strong portfolio of campaigns that delivered results. A background in the travel industry is a plus.
- Strong creative instincts: A creative thinker with an eye for quality - you know how to make content feel human and on-brand, not corporate and generic.
- Excellent communication skills: Strong writing, editing, and proofreading ability across a variety of formats and audiences.
- Data-informed mindset: Ability to track, analyze, and report on social performance, turning raw metrics into actionable insights to constantly optimize content and strategy.
- Organised & stakeholder-savvy: Confident in managing multiple projects in a fast-paced environment, with experience in setting expectations, gathering requirements, and obtaining approvals from stakeholders.
What can we offer if you decide to travel with us?
- Dynamic work culture in a global environment
- AXA medical care partnership.
- Life Insurance.
- Annual leave allowance + 8 days UK.
Social Media Specialist - fixed term contract, maternity cover (f/m/x) in London employer: Thomas Cook
Contact Detail:
Thomas Cook Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Specialist - fixed term contract, maternity cover (f/m/x) in London
✨Tip Number 1
Network like a pro! Reach out to people in the travel and social media industry on LinkedIn. Join relevant groups, engage in discussions, and don’t be shy to ask for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best social media campaigns. Use real metrics to showcase how your content drove engagement and results. This will make you stand out when you apply through our website.
✨Tip Number 3
Stay updated with trends! Follow travel influencers and brands on social media to see what’s working. Use this knowledge to tailor your approach and demonstrate your understanding of the industry during interviews.
✨Tip Number 4
Prepare for interviews by practising common questions and scenarios related to social media strategy. Be ready to discuss how you would handle specific challenges or campaigns. And remember, applying through our website gives you a direct line to us!
We think you need these skills to ace Social Media Specialist - fixed term contract, maternity cover (f/m/x) in London
Some tips for your application 🫡
Show Your Passion for Travel: When you're writing your application, let your love for travel shine through! Share personal experiences or stories that highlight why you’re excited about the role and how it connects to your passion for exploring the world.
Tailor Your Content Samples: Make sure to include examples of your best work that align with what we do at Thomas Cook. Whether it's social media posts, videos, or campaigns, show us how your creativity can inspire others to dream about their next holiday!
Be Data-Driven: Don’t forget to mention how you've used data to inform your content strategies in the past. We love seeing how you’ve turned metrics into actionable insights that have led to successful campaigns—this will really make your application stand out!
Keep It Professional Yet Personal: While we want to see your personality, remember to keep your application professional. Use a friendly tone, but ensure your writing is clear, concise, and free from errors. And hey, apply through our website to make sure your application gets to us directly!
How to prepare for a job interview at Thomas Cook
✨Know Your Stuff
Before the interview, dive deep into Thomas Cook's history and their current offerings. Familiarise yourself with their social media presence and recent campaigns. This will not only show your genuine interest but also help you tailor your answers to align with their brand values.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best social media campaigns. Include examples that demonstrate your ability to create engaging content and how you've used trends to your advantage. Be ready to discuss the thought process behind each piece and the results they achieved.
✨Be Data-Driven
Since the role requires a data-informed mindset, come prepared with examples of how you've tracked and analysed social media performance in the past. Discuss specific metrics you’ve improved and how those insights shaped your content strategy.
✨Collaborative Spirit
Thomas Cook values teamwork, so be ready to talk about your experience working with different teams. Share examples of how you’ve collaborated with content creators or marketing teams to deliver successful campaigns, highlighting your communication skills and stakeholder management.