ThisThat in London is seeking an ambitious Paid Media Director to own CPI strategy, drive automation, and scale our social survey campaigns across Meta, TikTok and Google. You will lead a small London-based team, set budgets, test hypotheses, and deliver measurable improvements in cost per interview while building scalable processes for client work with a hybrid working model.
The role demands hands-on execution, strategic leadership, and a relentless focus on efficiency, testing, and insight
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Head of Paid Media & CPI Strategy in London employer: ThisThat
ThisThat is an exceptional employer, offering a unique opportunity to lead the Social Surveys division in the vibrant Shoreditch area of London. With a clear path to VP, employees benefit from a supportive work culture that prioritises innovation, collaboration, and personal growth, alongside competitive salaries, share options, and a flexible hybrid working model. The company fosters diversity and inclusion, ensuring every team member feels valued while enjoying regular social events and a pet-friendly office environment.
