Engineering Lead

A BIT ABOUT THISTHAT: ThisThat is a data and intelligence company focused on proving and improving the power of influence. We help brands and agencies answer three simple questions: what happened, why it happened, and what to do next to grow. Born in social and built for influencer, ThisThat has set the gold standard for influencer marketing measurement. We make it simple and enjoyable to quantify the true impact of campaigns by capturing high‑quality insight from the communities who see your ads in real time. Everything is powered by technology that reshapes what best‑in‑class looks like. Our work uncovers the drivers of the funnel from awareness and consideration to action intent and advocacy, with clear levers to grow. We show brands how to lift influence with stronger creative, smarter targeting and distribution, and more relevant storytelling.

Role Summary: We are seeking an experienced and hands‑on Engineering Lead to lead a dynamic team of software engineers, data scientists, and machine learning specialists. This role offers the opportunity to work at the intersection of software development and data science, guiding and mentoring a cross‑functional team while promoting engineering best practices and setting standards. The ideal candidate will have a strong technical background with experience in software engineering, machine learning, and cloud platforms, as well as a passion for the high‑paced startup environment, autonomy and ownership, and building, developing, and scaling high‑performing teams. Experience in marketing/MarTech/AdTech and panels will set you apart.

Key Responsibilities:

• Technical Leadership & Best Practices: Set technical best practices, balance pace of delivery with quality, scalability, and productivity. Advocate and implement processes for writing high‑quality code and conducting thorough code reviews. Drive technical decision‑making, balancing the needs of the business with technical feasibility and performance. Set and own the engineering roadmap in collaboration with the CEO. Lead on embedding an AI‑first approach to development and user features.
• Hands‑on building: Build features and add value to our product, spending approximately 30‑40% of your time in the early months. Support the team in refinements, reviews, and unblocking work by taking direct action. Lead a diverse team of engineers (software + machine learning) and data scientists, ensuring team members are well‑supported in their growth and development. Provide mentorship, guidance, and feedback to team members to help them improve technically and professionally. Foster a culture of collaboration, ownership, trust, and continuous improvement within the team. Define and hire for future roles across your teams.
• Cross‑Functional Collaboration: Work closely with product owners, managers, insights, paid media teams, and the sales team to deliver on project goals and deadlines. Serve as the key point of contact between your team and other departments (e.g., Sales, Finance/Ops, People, Insight, Paid Media). Translate commercial goals into technical priorities, supporting revenue‑driving initiatives. Support the alignment of technical strategies with business goals and customer needs.
• Project & Delivery Management: Oversee the planning and execution of technical projects, ensuring timely delivery of high‑quality software and ML models. Enable your team to deliver projects through agile and kanban methodologies. Collaborate with the product team and leadership to prioritise and manage the team’s backlog. Identify and mitigate risks, removing obstacles to enable the team to meet deadlines and project goals.
• Technology & Architecture: Provide guidance on the tech stack, ensuring effective use of Node.js, React, Angular, Databases, GCP, and other relevant technologies. Contribute to the design and architecture of both software and machine learning solutions, ensuring scalability, maintainability, and performance. Continuously evaluate new tools, technologies, and processes to improve team efficiency and product quality. Set best practices for AI and agentic tooling and integrations.

Qualifications & Experience:

• Expertise in Typescript.
• Expertise with Node.js and React.js.
• Experience managing small engineering teams (currently 4 people).
• Experience with Python.
• Expertise with a cloud service provider like GCP.
• Experience in early‑stage, high‑growth startup environments.
• Experience growing lean engineering teams (from 4 to 10 engineers).
• Experience building AI (LLM)-integrated software.
• Previous founding (or first few hires) experience.
• Experience facilitating agile SCRUM methodology with sprints.
• Experience managing and growing data science and machine learning teams.
• Experience or interest in the creator economy.
• Background in B2B SaaS and/or enterprise software.
• Experience building MarTech, AdTech, panel or measurement products.
• Experience working with marketing science, campaign analytics, or panel data.

Key Skills & Attributes:

• Strong communication ability with engineers and commercial stakeholders.
• Ability to reliably manage complex cross‑team projects.
• Commercial understanding – engaging with commercial stakeholders and translating decisions into technical requirements and timeline estimates.
• Deep understanding of marketing measurement as both a data and a business problem.
• Passion for AI and agentic workflows.

Our Tech Stack:

• Typescript and Python.
• Node.js, Nest.js.
• React.js, Angular.
• GCP.

Why Join?

• You’ll be the technical architect of a company already defining a global category.
• Base Salary of £100,000 - £130,000.
• Share options to benefit from our success.
• Hybrid & flexible working (working from the office 3 x per week) – and dogs are welcome at our Shoreditch office!
• Access to our benefits package to support your health and happiness.
• Regular (optional) socials and charity away days.

Please read before applying: You need to understand that ThisThat is an early‑stage startup in its hyper‑growth period. We run a lean, fast, and agile operation while delivering stellar work. We take our work, but not ourselves, very seriously and often roll up our sleeves to go the extra mile and deliver. This role isn’t for everyone – we need individuals who thrive under pressure and take accountability. While you’ll be working with an incredibly talented team full of collaboration and learning opportunities, everyone has a lot of ownership and responsibility, and so will you. You could belong to a team whose values center on transparency, being all in, having customer obsession, acting as one team, and operating with scrappiness. This is your chance to do the best work of your career. Are you ready to be at the forefront of innovation, ride the rollercoaster of hyper‑growth, and shape an industry? Backed by Tier 1 VCs and 4x Unicorn founders, we need people who are ready to grow at our pace. With clients globally across EMEA, APAC, and the US, this role may involve client calls outside usual working hours. If you have a strong work ethic, are a driven self‑starter, and a fast learner looking for a challenge, this might just be your dream job, and we’d be keen to have a chat!

Diversity & Inclusion: ThisThat is committed to fostering a diverse, inclusive, and equitable workplace where all team members feel valued and empowered. We celebrate the unique perspectives and backgrounds of our employees and believe that diversity drives innovation and excellence. ThisThat is proud to be an equal opportunity employer. We welcome applicants of all races, national origins, genders, gender identities, sexual orientations, ages, abilities, veteran statuses, and other legally protected characteristics. If you need accommodations during the application process, please contact us.