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- Tasks: Lead media strategy and optimise campaigns across various digital platforms.
- Company: Join ThirtyThree, an award-winning agency transforming employer branding and recruitment marketing.
- Benefits: Enjoy hybrid working, social events, discounts, and private medical insurance.
- Why this job: Shape campaign strategies and connect media with creative in a dynamic environment.
- Qualifications: Experience in digital campaign planning and optimisation across multiple platforms required.
- Other info: Diversity and inclusion are at our core; we value unique perspectives.
The predicted salary is between 28800 - 43200 £ per year.
We\’re looking for a confident, curious, and performance-driven Senior Digital Planner to join our team. This role is central to how we deliver media strategy, optimise campaign performance, and evolve our planning frameworks across paid media.
You\’ll lead planning across a wide range of paid media channels, including paid search, paid social, and programmatic, using the right mix of platforms to meet campaign goals. You\’ll turn briefs into actionable plans, evaluate performance data to guide optimisations, and collaborate with cross-functional teams to connect media with creative and client objectives.
This is a hands-on, strategic role for someone who can own campaign planning end-to-end, work in-platform, and help shape how we plan, test, present, and report in a transforming agency environment.
Benefits
- Hybrid and flexible working
- Regular social get-togethers
- Dog-friendly office
- Beauty and fitness discounts
- Restaurant and shopping discounts
- Private medical insurance
- Dental insurance
- Pension scheme
- Lead media strategy for campaigns across paid search, paid social, and programmatic platforms
- Build and evolve full-funnel media plans based on client objectives and audience insight
- Write and present campaign plans with clear rationale, budget phasing, and test recommendations
- Present media strategies and performance insights to clients, both in meetings and written reports
- Design, track, and evaluate A/B tests and optimisations across platform, format, and message
- Work directly in-platform to set up, monitor, and adjust campaign performance as needed
- Interpret campaign performance to shape next steps and feed into client reports
- Work with creative, content and strategy teams to connect media with messaging and user experience
- Support campaign build, QA, and trafficking where needed
- Actively contribute to the improvement of our media planning frameworks, processes and tools
- Stay current on media trends and platform innovations and bring that thinking to clients and team discussions
What we\’re looking for
- Proven experience planning and optimising campaigns across a mix of digital platforms (e.g. Google Ads, Meta, Linked In, programmatic DSPs, TikTok, Reddit or others)
- Strong understanding of digital media KPIs and how to use data to drive decision-making
- Comfortable presenting plans and results to clients and collaborating cross-functionally
- Experience writing media plans and reporting commentary
- Ability to independently lead planning from brief through to wrap-up
- Experience with campaign testing frameworks and performance innovation
- Comfortable working in-platform or overseeing builds in partnership with support roles
- Familiarity with employer branding, recruitment marketing, or talent audience behaviour is a plus
- Knowledge of Google Tag Manager, GA4, and ATS platforms a bonus
Why join us?
We\’re in an exciting phase of change. You\’ll help shape how we plan and deliver campaigns, raise the value of paid media, and strengthen the connection between media strategy, performance and creative. This is an opportunity to influence how we work as much as what we deliver.
We are an award-winning Employer Brand and Recruitment Marketing agency that brings together thinkers, writers, doers, and makers. Our team delivers innovative strategies, digital solutions, and multimedia campaigns that make a real impact across various sectors including Finance, Law, Retail, and Engineering.
Our Commitment to Diversity and Inclusion
At ThirtyThree, we are committed to creating a diverse and inclusive workplace. We believe that the best work emerges when talented individuals from all backgrounds and life experiences come together. Our team is dedicated to:
- Embracing different perspectives
- Supporting individual growth
- Creating a culture of mutual respect and collaboration
Interested in joining our team? We want to hear from you!
Senior Digital Planner employer: THIRTY THREE LTD
Contact Detail:
THIRTY THREE LTD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Planner
✨Tip Number 1
Familiarise yourself with the latest trends in digital media, especially around paid search and social platforms. This knowledge will not only help you in interviews but also demonstrate your proactive approach to staying current in a rapidly evolving field.
✨Tip Number 2
Network with professionals in the digital planning space. Attend industry events or webinars where you can meet people who work in similar roles. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on in detail. Be ready to explain your role, the strategies you implemented, and the results achieved. This will showcase your hands-on experience and ability to drive performance.
✨Tip Number 4
Demonstrate your understanding of data-driven decision-making by being prepared to discuss how you've used KPIs to optimise campaigns in the past. Highlighting your analytical skills will show that you're capable of leading media strategy effectively.
We think you need these skills to ace Senior Digital Planner
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital planning and campaign optimisation. Focus on specific platforms you've worked with, such as Google Ads or Meta, and quantify your achievements where possible.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and the company. Mention your experience with media strategy and how you can contribute to their goals. Be sure to express your enthusiasm for the opportunity.
Showcase Your Analytical Skills: In your application, emphasise your ability to interpret performance data and make data-driven decisions. Provide examples of how you've used analytics to optimise campaigns in the past.
Prepare for Interviews: If selected for an interview, be ready to discuss your previous campaigns in detail. Prepare to present your thought process behind media strategies and how you collaborate with cross-functional teams.
How to prepare for a job interview at THIRTY THREE LTD
✨Showcase Your Digital Expertise
Make sure to highlight your experience with various digital platforms like Google Ads, Meta, and programmatic DSPs. Be prepared to discuss specific campaigns you've worked on and the results achieved, as this will demonstrate your capability in planning and optimising campaigns.
✨Prepare for Data-Driven Discussions
Since the role requires a strong understanding of digital media KPIs, come ready to talk about how you've used data to drive decision-making in past campaigns. Bring examples of how you've interpreted performance data to guide optimisations and improve campaign outcomes.
✨Practice Your Presentation Skills
You'll need to present plans and results to clients, so practice articulating your ideas clearly and confidently. Consider preparing a mock presentation of a campaign plan, including rationale and budget phasing, to showcase your ability to communicate effectively.
✨Demonstrate Collaborative Spirit
This role involves working closely with cross-functional teams, so be ready to discuss how you've collaborated with creative, content, and strategy teams in the past. Highlight any experiences where you successfully connected media with messaging and user experience.
