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For Companies At a Glance
- Tasks: Manage ad budgets and optimise paid media campaigns for maximum ROI.
- Company: Join a leading insurance and financial services company focused on innovation.
- Benefits: Enjoy remote work, competitive salary, and opportunities for professional growth.
- Why this job: Be part of a dynamic team driving impactful digital marketing initiatives.
- Qualifications: Experience in PPC and paid social media management is essential.
- Other info: This is a fully remote position open to UK applicants.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the Senior Paid Media Executive role at Thinkways Software Technologies Pvt. Ltd.
5 days ago Be among the first 25 applicants
Join to apply for the Senior Paid Media Executive role at Thinkways Software Technologies Pvt. Ltd.
About Us
A leading player in the insurance and financial services sector, committed to innovation and excellence. Our Group Marketing team plays a pivotal role in driving brand awareness and digital performance across multiple channels.
Location: Remote
About Us
A leading player in the insurance and financial services sector, committed to innovation and excellence. Our Group Marketing team plays a pivotal role in driving brand awareness and digital performance across multiple channels.
We are currently seeking a highly skilled and motivated Senior Paid Media Executive to join our dynamic team. This is a fully remote position, open to applicants based in the UK.
Role
The Senior Paid Media Executive will manage ad budgets, analyse campaign performance, and implement strategies to maximise return on investment (ROI). This role requires a strategic thinker with a strong background in paid media and excellent analytical skills. Highly driven with quick decision-making and good communication skills are essential.
Key Responsibilities
- Plan, implement, and manage paid media campaigns across search and social platforms.
- Optimise campaigns using data-driven insights to improve KPIs such as CTR, CPA, and conversion rate.
- Conduct regular performance analysis and provide detailed reporting to the Paid Media Manager and key business stakeholders.
- Collaborate with designers, content creators, and other marketing professionals to align campaign creative with strategic goals.
- Conduct A/B testing on ad formats, messaging, and targeting to enhance campaign effectiveness.
- Keep up to date with emerging paid media trends, tools, and best practices.
Candidate Requirements
- Demonstrable experience in PPC and paid social media campaign management.
- Proficiency with platforms including Google Ads, Microsoft Ads, and Meta Ads.
- Strong analytical skills and experience using performance metrics to inform strategy.
- Excellent written and verbal communication skills.
- Highly organised, with the ability to manage multiple campaigns and meet deadlines.
- A proactive approach and a willingness to innovate and adapt.
Why Join?
- Remote-first working culture
- Competitive salary and benefits
- Opportunities for professional growth and development
- Supportive and collaborative team environment
- Involvement in meaningful, high-impact digital marketing initiatives
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Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing, Public Relations, and Writing/Editing
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Industries
Online Audio and Video Media
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Senior Paid Media Executive employer: Thinkways Software Technologies Pvt. Ltd.
Contact Detail:
Thinkways Software Technologies Pvt. Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Media Executive
✨Tip Number 1
Familiarise yourself with the latest trends in paid media, especially in PPC and social media. This will not only help you during interviews but also demonstrate your commitment to staying updated in a fast-paced industry.
✨Tip Number 2
Network with professionals in the digital marketing space, particularly those who work with Google Ads, Microsoft Ads, and Meta Ads. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past, focusing on your analytical approach and the results achieved. Being able to share concrete examples will showcase your expertise and strategic thinking.
✨Tip Number 4
Demonstrate your collaborative skills by preparing to discuss how you've worked with designers and content creators in previous roles. Highlighting your ability to align creative strategies with business goals will set you apart.
We think you need these skills to ace Senior Paid Media Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in PPC and paid social media campaign management. Include specific metrics that demonstrate your success, such as improved CTR or reduced CPA.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic thinking and analytical skills. Mention your familiarity with platforms like Google Ads and Meta Ads, and how you can contribute to the company's goals.
Showcase Relevant Experience: In your application, emphasise any previous roles where you managed ad budgets and optimised campaigns. Use examples that illustrate your ability to analyse performance and make data-driven decisions.
Highlight Communication Skills: Since excellent communication is key for this role, provide examples of how you've collaborated with teams in the past. This could include working with designers or content creators to align campaign strategies.
How to prepare for a job interview at Thinkways Software Technologies Pvt. Ltd.
✨Showcase Your Analytical Skills
As a Senior Paid Media Executive, you'll need to demonstrate your strong analytical skills. Be prepared to discuss specific examples of how you've used data to optimise campaigns and improve KPIs like CTR and CPA in your previous roles.
✨Familiarise Yourself with Relevant Tools
Make sure you are well-versed in platforms such as Google Ads, Microsoft Ads, and Meta Ads. During the interview, mention any certifications or training you've completed, and be ready to discuss how you've leveraged these tools in past campaigns.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving abilities. Think about challenges you've faced in managing ad budgets or optimising campaigns, and prepare to explain your thought process and the outcomes of your decisions.
✨Demonstrate Your Collaborative Spirit
Collaboration is key in this role. Be ready to share examples of how you've worked with designers, content creators, and other marketing professionals to align campaign strategies. Highlight your communication skills and how they contributed to successful projects.
