Organic Growth Lead in Birmingham

Organic Growth Lead in Birmingham

Birmingham Freelance 36000 - 60000 ÂŁ / year (est.) Home office possible
Thinking Slimmer

At a Glance

  • Tasks: Lead organic growth strategies across multiple platforms to drive sign-ups and engagement.
  • Company: Join Slimpod, a trusted brand in sustainable weight loss with a strong reputation.
  • Benefits: Freelance role with competitive pay and performance bonuses, plus remote flexibility.
  • Other info: Immediate start preferred; excellent opportunity for growth and innovation.
  • Why this job: Make a real impact by leveraging your creativity and strategy in a dynamic environment.
  • Qualifications: Proven experience in organic acquisition channels and content strategy.

The predicted salary is between 36000 - 60000 ÂŁ per year.

About Slimpod

Slimpod is a clinically proven behaviour-change programme for sustainable weight loss, used by NHS clinicians and endorsed by leading obesity professors. We have 4,000+ Trustpilot reviews (rated Excellent), 15 years of operating history, and a Sunday Times bestselling founder — Sandra Roycroft-Davis, named Best Businesswoman in Health 2025. The brand has substantial built-in authority and a proven offer with high customer retention.

The role

Facebook economics broke for us, and SEO/AI changes wiped out most of our organic traffic. We’re hiring an Organic Growth Lead to translate our authority into organic acquisition at scale, across LinkedIn, TikTok, blog, podcast, ebook and newsletter. You decide where to lean in based on what actually moves sign-ups, not flat output across every channel. A VA handles publishing, scheduling and basic admin so you can focus on strategy, creative and the work that moves the number.

What you’ll own

  • Channel strategy across organic touchpoints (LinkedIn, TikTok, blog, podcast, ebook, newsletter)
  • Newsletter and email nurture turning organic touchpoints into programme sign-ups
  • Founder collaboration: turning Sandra’s ideas into content that converts (custom GPT tools trained on her voice are available)
  • Measurement of organic’s contribution, working with the agency’s head of analytics

What you don’t own: paid media, landing pages/CRO, and technical SEO/AI-search — those sit with an agency.

Who we’re looking for

  • You’ve built or grown an organic acquisition channel that drove measurable sign-ups, leads or revenue, not just engagement
  • Comfortable across multiple content platforms; willing to make calls on where to invest effort
  • You understand how content connects to the funnel: lead magnets, email nurture, conversion intent
  • You think in 30/60/90-day plans, not weekly content calendars

Who this isn’t for: single-platform specialists; anyone whose playbook is built on classic blog SEO; “post daily, hope for engagement” content managers; anyone uncomfortable being measured on sign-up contribution.

Compensation

ÂŁ3,000/month base (freelance, ~2 days/week equivalent, remote), plus milestone bonuses tied to total daily sign-ups (7-day rolling average): ÂŁ3,000 at 100/day (within 90 days), ÂŁ6,000 at 150/day (within 6 months), ÂŁ15,000 at 200/day (within 12 months). OTE ~ÂŁ60,000/year if we hit the trajectory together. Immediate start preferred.

How to apply

Please send three things: (1) 2–3 examples of organic content work that drove measurable sign-ups, leads or revenue (with the numbers); (2) a short take, max 1 page or 5-minute Loom, on how you’d approach the first 90 days for us; (3) a rewrite of this idea as a LinkedIn post in a founder voice: “You didn’t fail dieting. Dieting failed you.” Applications without all three will not be considered.

Organic Growth Lead in Birmingham employer: Thinking Slimmer

At Slimpod, we pride ourselves on being an innovative leader in the health and wellness sector, offering a supportive and dynamic work environment that fosters creativity and growth. As an Organic Growth Lead, you'll have the unique opportunity to shape our organic acquisition strategy while collaborating closely with our visionary founder, all from the comfort of your home in the UK. With competitive compensation and performance-based bonuses, we empower our team to make a meaningful impact in the lives of our customers, ensuring that your contributions are recognised and rewarded.
Thinking Slimmer

Contact Detail:

Thinking Slimmer Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Organic Growth Lead in Birmingham

✨Tip Number 1

Get your networking game on! Reach out to people in the industry, especially those who are already working at Slimpod or similar companies. A friendly chat can open doors and give you insights that might just set you apart from other candidates.

✨Tip Number 2

Show off your skills! When you get the chance to chat with potential employers, don’t just talk about what you’ve done—bring examples of your work that drove real results. Numbers speak louder than words, so be ready to share your success stories!

✨Tip Number 3

Be proactive! If you see an opportunity to contribute ideas or strategies that align with Slimpod’s goals, don’t hesitate to share them during your conversations. This shows you’re not just looking for a job; you’re eager to make an impact right from the start.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team and ready to take the next step in your career journey.

We think you need these skills to ace Organic Growth Lead in Birmingham

Organic Acquisition Strategy
Content Creation
Email Marketing
Social Media Management
Analytics Measurement
Lead Generation
Conversion Optimisation
Multi-Platform Content Strategy
Collaboration with Founders
Creative Thinking
Strategic Planning
Performance Tracking
Understanding of Customer Funnels
Adaptability to Market Changes

Some tips for your application 🫡

Show Off Your Best Work: When sharing your examples of organic content, make sure to highlight the ones that really drove sign-ups or leads. We want to see the numbers behind your success, so don’t hold back on the details!

Nail the 90-Day Plan: For your short take on the first 90 days, think strategically! We’re looking for a clear vision of how you’d tackle the role. Break it down into actionable steps and show us how you’d make an impact right from the start.

Channel Your Inner Founder: When rewriting the LinkedIn post, try to capture the founder's voice. Make it engaging and relatable, as if Sandra herself is speaking. This is your chance to showcase your creativity and understanding of our brand!

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of everything and ensure your application gets the attention it deserves. We can’t wait to see what you bring to the table!

How to prepare for a job interview at Thinking Slimmer

✨Showcase Your Organic Growth Success

Make sure to bring along specific examples of your previous work that led to measurable sign-ups or revenue. Slimpod is looking for someone who can demonstrate real results, so be ready to discuss the numbers behind your successes.

✨Craft a 90-Day Plan

Prepare a clear and actionable 90-day plan for how you would approach the role. This shows that you understand the importance of strategy and are ready to hit the ground running. Think about what channels you'd focus on first and how you'd measure success.

✨Understand the Brand Voice

Familiarise yourself with Slimpod's brand and its founder's voice. When rewriting the provided idea as a LinkedIn post, make sure it reflects the tone and style that resonates with their audience. This will demonstrate your ability to create content that converts.

✨Be Ready to Discuss Multi-Channel Strategies

Since the role involves various platforms like LinkedIn, TikTok, and newsletters, be prepared to discuss your experience across these channels. Highlight how you've made strategic decisions in the past and how you plan to leverage different platforms for organic growth.

Organic Growth Lead in Birmingham
Thinking Slimmer
Location: Birmingham

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