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For Companies At a Glance
- Tasks: Lead branding, sales strategies, and content creation for Think.
- Company: Join Think, a respected player in the professional services marketing space.
- Benefits: Enjoy flexible part-time hours and a competitive salary.
- Why this job: Be part of a dynamic team shaping brand identity and driving growth.
- Qualifications: B2B marketing experience is essential; relationship marketing skills are a plus.
- Other info: This is a permanent role based in Bournemouth, not open to agencies.
The predicted salary is between 21000 - 24000 £ per year.
Key Roles and Responsibilities As a Marketing Manager with Think, you will take on accountability for the following areas: Branding: Maintaining and promoting the company’s brand and identity. Ensuring consistency of messaging with the company brand and ethos. Ensuring the Think brand is well positioned, recognized and respected in their marketplace. Sales and marketing: Own, develop and implement a marketing strategy which – as a minimum – includes relationship management and direct marketing. Support the company directors in delivering agreed activities. Maintain and update customer databases. Research and report on industry trends, media and competitor analysis. Undertake other administrative tasks relating to sales and marketing as required from time to time. Events: Identify and manage trade shows and exhibitions. Attend and assist with industry events – both in the UK and abroad. Work with suppliers and trade show organisers to ensure the smooth running of any Think participation. Identify opportunities for client events such as company seminars, client hospitality events etc and organising the same, including keeping abreast of potential locations and proposed attendance. Content: Owning and maintaining – and ensuring adherence to – company guidelines such as templates, style guide and tone of voice. Autonomously develop high quality marketing collateral, brochures, branded literature etc according to company guidelines for use both in print and online. Updating and maintaining content on the company website. Writing and promoting high quality content for online dissemination. Maintaining the company LinkedIn page and any other appropriate channels. Developing and maintaining the company’s set of case study information for use in bids, marketing and capability demonstration. Coordinating content development from technical staff in the form of blogs, case studies and white papers. Essential attributes and experience A background in B2B marketing is essential, with a strong preference for experience in marketing professional services. A broad range of generalist skills, rather than a narrow focus on any one aspect. Digtial marketing skills (social media, SEO, google analytics etc) are not a key aspect of our ongoing marketing strategy. Experience in relationship marketing a key advantage. Ability to autonomously identify, set, direct and plan marketing activity in line with company growth objectives. Ability to proactively plan ahead to ensure marketing activities are timely and not reactive. Ability to take a strategic view, using initiative to identify marketing needs. Ability to motivate technical/consulting staff to regularly contribute to marketing activities. Ability to coordinate input from a range of staff across all levels of the company and prioritise accordingly. Ability to produce high quality written content in all appropriate formats and media. Key Details Hours: Part time, 0.6FTE with flexible hours Location: Office based, Bournemouth Salary: £35,000-£40,000 FTE, pro rated Job Type: Permanent staff (we will not be considering agency workers or contract staff for this post)
Marketing Manager employer: Think Research
Contact Detail:
Think Research Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Familiarize yourself with the Think brand and its positioning in the marketplace. Understanding their ethos and messaging will help you align your approach during interviews and discussions.
✨Tip Number 2
Research recent industry trends and competitor strategies. Being able to discuss these insights during your conversations will demonstrate your proactive planning abilities and strategic thinking.
✨Tip Number 3
Prepare examples of how you've successfully managed marketing activities in the past, especially in a B2B context. Highlighting your experience in relationship marketing can set you apart from other candidates.
✨Tip Number 4
Showcase your ability to produce high-quality written content by bringing samples of your work to the interview. This could include brochures, case studies, or any relevant marketing collateral you've developed.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Marketing Manager position at Think. Understand the key responsibilities and required skills, especially in B2B marketing and relationship management.
Tailor Your CV: Customize your CV to highlight relevant experience in branding, sales and marketing strategies, and content development. Emphasize any previous roles where you successfully managed marketing activities or events.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of Think's brand and ethos. Discuss how your background aligns with their needs, particularly in maintaining brand consistency and developing high-quality marketing collateral.
Showcase Your Writing Skills: Since the role requires producing high-quality written content, include samples of your work or describe past projects where you created marketing materials, blogs, or case studies that demonstrate your writing ability.
How to prepare for a job interview at Think Research
✨Showcase Your B2B Marketing Experience
Make sure to highlight your background in B2B marketing during the interview. Share specific examples of how you've successfully managed marketing strategies in professional services, as this is a key requirement for the role.
✨Demonstrate Strategic Thinking
Prepare to discuss how you identify and plan marketing activities that align with company growth objectives. Be ready to provide examples of how you've proactively planned marketing initiatives rather than reacting to situations.
✨Highlight Your Content Creation Skills
Since the role involves developing high-quality marketing collateral, be prepared to showcase your writing skills. Bring samples of your work, such as brochures or online content, to demonstrate your ability to adhere to brand guidelines.
✨Discuss Relationship Management
Emphasize your experience in relationship marketing. Be ready to talk about how you've built and maintained relationships with clients and stakeholders, and how this has contributed to successful marketing outcomes.
