At a Glance
- Tasks: Use data insights to optimise paid media campaigns and drive results.
- Company: Join a leading company with a focus on innovation and collaboration.
- Benefits: Enjoy competitive pay, wellness support, and discounts on brands.
- Other info: Dynamic team environment with opportunities for personal and professional growth.
- Why this job: Make an impact in digital marketing while developing your skills.
- Qualifications: Experience in paid media and a passion for data-driven strategies.
The predicted salary is between 30000 - 40000 € per year.
Responsibilities
- Use data‑driven insights to iterate and improve results day on day, week on week, and month on month.
- Support the global paid media strategy and ensure best practices are followed.
- Manage account structure, keyword research, keyword management, bidding, ad copywriting and testing, search content integration, related search strategies, and landing page testing to maximise results, drive volume, and hit targets.
- Collaborate with the in‑house design team on banner and ad creation.
- Constantly optimise campaigns to achieve agreed revenue and ROI targets.
- Work with SEO, CRM, UX, and CRO teams to align messaging.
- Deliver daily, weekly, and monthly performance reports with contextual insights and paid‑media forecasting.
- Manage daily paid‑campaign spend to ensure optimum performance.
- Conduct competitor research and analysis.
- Report and analyze the impact of paid‑media work.
- Manage Google video campaigns.
Paid Media Executive employer: THG
As a Paid Media Executive at our company, you will thrive in a dynamic and supportive work environment that prioritises employee well-being and growth. With access to comprehensive benefits such as enhanced parental leave, an on-site gym, and continuous professional development programmes, we foster a culture of collaboration and innovation. Located in a vibrant area, our team enjoys a strong sense of community and the unique advantage of working closely with creative professionals to drive impactful media strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past work in paid media. This will give potential employers a taste of what you can bring to the table and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own questions ready. Research the company’s paid media strategy and be ready to discuss how you can contribute to their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Paid Media Executive
Some tips for your application 🫡
Show Your Data-Driven Mindset:When you're writing your application, make sure to highlight your experience with data analysis. We love candidates who can use insights to improve results, so share specific examples of how you've done this in the past!
Tailor Your Application:Don’t just send a generic CV and cover letter. Take the time to tailor your application to our job description. Mention your skills in keyword management, ad copywriting, and campaign optimisation to show us you’re the perfect fit!
Collaboration is Key:We value teamwork here at StudySmarter, so be sure to mention any experiences where you’ve collaborated with design or other teams. This will show us that you can work well with others to create amazing campaigns.
Keep It Professional but Personal:While we want to see your professional side, don’t be afraid to let your personality shine through! A bit of authenticity can go a long way in making your application stand out. And remember, apply through our website for the best chance!
How to prepare for a job interview at THG
✨Know Your Numbers
As a Paid Media Executive, you'll be expected to work with data daily. Brush up on your metrics and be ready to discuss how you've used data-driven insights in past roles to improve campaign performance. Bring specific examples of how you’ve iterated on campaigns based on analytics.
✨Familiarise Yourself with Best Practices
Make sure you understand the best practices in paid media management. Be prepared to talk about account structure, keyword research, and ad copywriting. Showing that you’re up-to-date with industry standards will impress the interviewers.
✨Collaboration is Key
This role involves working closely with design, SEO, and other teams. Think of examples where you successfully collaborated with others to achieve a common goal. Highlight your communication skills and how you align messaging across different departments.
✨Prepare for Performance Reporting
You’ll need to deliver performance reports regularly, so be ready to discuss how you’ve reported on campaign performance in the past. Bring along any relevant reports or insights you've generated, and be prepared to explain your forecasting methods.
