At a Glance
- Tasks: Create engaging content for TikTok, Instagram, Facebook, X, and YouTube.
- Company: Join THG Nutrition, a leader in health and wellness brands.
- Benefits: Enjoy competitive pay, flexible leave, and wellness support.
- Other info: Fast-paced environment with growth opportunities and access to industry-leading tools.
- Why this job: Shape how millions interact with brands and unleash your creativity.
- Qualifications: Degree in Marketing or related field; social media experience required.
The predicted salary is between 30000 - 40000 £ per year.
Plan and create engaging content across various platforms, including TikTok, Instagram, Facebook, X and YouTube. Conduct thorough market research to identify target audiences, industry trends, and competitor activities. Collaborate with marketing and content teams to integrate social media plans with overall marketing campaigns. Plan and schedule content across social media platforms, ensuring consistent brand messaging. Create engaging and shareable content, including text, images, and videos. Manage the day-to-day execution of social media campaigns, ensuring timely and accurate delivery. Create compelling and visually appealing content - from phone-shot content on shoots with our ambassadors, to editing Instagram Story templates promoting a new product, to briefing videographers on higher productions. Editing videos to optimise performance for each social media platform. Generate ideas that align with our brand's tone of voice and values. Collaborate with the influencer team to activate our ambassadors and drive engagement. Identify new opportunities to increase Myprotein's reach across social media, including spotting new influencers, publishers and channels to collaborate with. Monitor and analyse social media performance metrics and KPIs to improve content and engagement. Manage social media communities and respond to customer inquiries and feedback. Stay up-to-date with the latest social media trends, tools, and best practices to ensure that Myprotein is at the forefront of social media innovation.
Requirements:
- Degree in Marketing, Communications, or related field
- Proven work experience as a Social Media Executive or similar role
- Expertise in social media platforms, including TikTok, Instagram, Facebook, Twitter, and others
- Excellent communication and writing skills
- Proficiency in Adobe suite, including Photoshop and After Effects
- Strong analytical skills and ability to interpret data to inform decision-making
- Ability to work in a fast-paced, deadline-driven environment
- Experience using third party publishing and analytics tools is a plus
- A knowledge of the brand and passion for health, fitness, and nutrition - especially in weight lifting and hybrid training - is a plus
THG Nutrition is home to some of the world's most trusted and best-loved wellbeing and nutrition brands, including Myprotein, the world's largest online sports nutrition brand, alongside Myvegan, Myvitamins and MP Activewear. Our brands and people exist to break boundaries - to power and empower those who want more. We move fast, challenge convention, and back ourselves to win. These values shape how we work every day.
This is a unique opportunity to join one of the world's fastest-growing health and wellness businesses, working at the heart of Myprotein's digital community. As a Social Media Executive, you'll play a key role in shaping how millions of people interact with our brands every day. You'll be given the freedom to bring creative ideas to life, experiment with new formats, and collaborate with some of the most exciting influencers and ambassadors in the industry. With access to industry-leading tools, in-house creative teams, and world-class training, you'll be empowered to push boundaries, drive engagement, and make a real impact. If you're passionate about social media, fitness, and creating disruptive content, this is your chance to accelerate your career in a fast-paced, global business.
What's in it for me?
- Career Development: Access bespoke development programmes that have been designed and developed by our in-house L&D team. Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
- Enhanced Leave: 25 days annual leave plus bank holidays. Don't want to work on your birthday? We don't either! Enjoy your day off on us! Enhanced maternity and paternity pay, depending on length of service. Up to 10 days compassionate leave. Buy back up to 3 days each year. Unlock 2 days volunteer leave after 12-months.
- Wellbeing Support: Access face-to-face and virtual appointments with our in-house GP. Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa. State-of-the-art on-site gym. Access to our on-site physio.
- Other Perks: Save up to 12% on the cost of personal tech through our salary sacrifice scheme. Subsidised bus pass from Manchester City Centre to our ICON office. Up to 50% staff discount on THG brands. On-site staff shop.
Social Media Growth Strategist in Manchester employer: THG
At THG Nutrition, we pride ourselves on being a dynamic and innovative employer, offering a vibrant work culture that encourages creativity and collaboration. As a Social Media Growth Strategist, you'll have access to industry-leading tools and bespoke development programmes, empowering you to grow your career while making a meaningful impact in the health and wellness sector. With generous benefits including enhanced leave, wellbeing support, and a commitment to diversity and inclusion, THG is the perfect place for passionate individuals looking to thrive in a fast-paced environment.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Growth Strategist in Manchester
✨Tip Number 1
Get your social media game on point! Before you even think about applying, make sure your own profiles are looking sharp. Show off your creativity and engagement skills by posting content that reflects the brand's vibe. This way, when we check you out online, we can see you already living and breathing social media.
✨Tip Number 2
Networking is key! Connect with industry professionals on platforms like LinkedIn or even slide into DMs on Instagram. Engage with our content and share your thoughts on trends or campaigns. This not only gets you noticed but also shows us you're genuinely interested in what we do at Myprotein.
✨Tip Number 3
Prepare for the interview like it’s a big campaign launch! Research our brand, understand our tone of voice, and come armed with ideas on how to boost our social media presence. We love fresh perspectives, so don’t hold back on sharing your creative strategies during the chat!
✨Tip Number 4
Apply through our website for a smoother process! It’s the best way to ensure your application gets seen by the right people. Plus, you can showcase your passion for health and fitness right from the start. Let’s get you on board and making waves in the social media world!
We think you need these skills to ace Social Media Growth Strategist in Manchester
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your love for social media and fitness shine through! We want to see how your interests align with our brand's values and mission.
Tailor Your Content:Make sure to customise your application for the Social Media Growth Strategist role. Highlight your experience with platforms like TikTok and Instagram, and share examples of content you've created that really engaged audiences.
Be Data-Driven:We love numbers! If you have experience analysing social media metrics, mention it. Show us how you've used data to inform your strategies and improve engagement in past roles.
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at THG
✨Know Your Platforms
Make sure you’re well-versed in the latest trends and features of TikTok, Instagram, Facebook, X, and YouTube. Familiarise yourself with what type of content performs best on each platform, as this will show your potential employer that you understand their audience and can create engaging content tailored to each channel.
✨Showcase Your Creativity
Prepare a portfolio of your previous work that highlights your ability to create visually appealing and shareable content. Include examples of text, images, and videos that align with the brand's tone of voice. This will demonstrate your creative skills and how you can contribute to their social media strategy.
✨Research the Brand
Dive deep into Myprotein’s values, products, and current social media presence. Understanding their brand identity and target audience will help you tailor your responses during the interview and show that you’re genuinely interested in contributing to their mission.
✨Prepare for Data Discussions
Brush up on your analytical skills and be ready to discuss how you’ve used data to inform your social media strategies in the past. Be prepared to talk about specific metrics and KPIs you’ve monitored, and how you’ve adjusted your approach based on performance insights.