At a Glance
- Tasks: Lead and scale the subscription business for a fast-growing global nutrition brand.
- Company: Join THG, a global ecommerce leader in beauty and sports nutrition.
- Benefits: Enjoy 25 days annual leave, enhanced pay, and wellbeing support.
- Other info: Diverse and inclusive workplace with excellent career development opportunities.
- Why this job: Make an impact by driving subscription growth and optimising customer experiences.
- Qualifications: Experience in managing subscriptions and strong analytical skills required.
The predicted salary is between 50000 - 60000 € per year.
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
The role:
We are seeking a commercially driven and data-focused Ecommerce Manager – Subscriptions to lead and scale the subscription business for a fast-growing global performance nutrition brand similar to Myprotein. This role will own the end-to-end subscription strategy, execution, and optimisation across web, mobile, and CRM touchpoints — with the goal of driving recurring revenue, improving customer lifetime value (LTV), and reducing churn. You will work cross-functionally with trading, marketing, CRM, product, tech, and customer service teams to deliver best-in-class subscription experiences.
As an Ecommerce Manager (Subscriptions) You'll:
- Subscription Strategy & Growth: Own the subscription P&L and recurring revenue targets; Develop and execute a roadmap to grow subscriber acquisition, retention, and LTV; Identify new subscription models (bundles, tiered plans, loyalty integrations, member exclusives); Optimise pricing, discount structures, and incentives.
- Trading & Commercial Performance: Manage weekly and monthly subscription performance reporting; Analyse churn, retention cohorts, AOV, and renewal rates; Identify trading opportunities to increase conversion to subscription at PDP and basket stages; Partner with category and merchandising teams to prioritise subscription-first SKUs.
- Onsite Optimisation: Own subscription UX across PDP, basket, checkout, and account areas; Develop A/B testing roadmap to improve subscription conversion and reduce cancellation; Work with UX and CRO teams to optimise subscriber journeys; Improve clarity of value proposition and subscription benefits messaging.
- Retention & CRM Collaboration: Partner with CRM to design lifecycle journeys (welcome, replenishment reminders, win-back); Develop churn-reduction strategies (pause options, swap products, flexible frequency); Implement segmentation strategies to personalise offers.
- Technical & Platform Management: Manage subscription platform performance and integrations; Work with product and development teams on feature enhancements; Ensure subscription functionality is scalable and optimised for global markets.
- Data & Insights: Build dashboards tracking subscriber growth, churn, retention, ARPU, and LTV; Use cohort analysis to identify retention levers; Conduct post-campaign analysis and recommend improvements.
What skills and experience do I need for this role?
- Experience owning or managing a subscription or recurring revenue P&L.
- Proven ability to grow subscriber acquisition, retention, and lifetime value (LTV).
- Experience developing subscription models (e.g. bundles, tiered plans, loyalty programmes).
- Strong commercial and trading analysis skills, including reporting on churn, retention, AOV, and renewal rates.
- Experience identifying conversion opportunities across the eCommerce funnel (PDP, basket, checkout).
- Knowledge of onsite optimisation and CRO, including running A/B testing programmes.
- Experience improving customer journeys and subscription UX.
- Collaboration with CRM teams to deliver lifecycle marketing (welcome, reminders, win-back campaigns).
- Experience designing churn reduction and retention strategies.
- Ability to work with product, engineering, and platform teams to manage subscription technology.
- Experience analysing subscriber data, cohorts, and performance dashboards.
- Strong data-driven decision making and post-campaign analysis.
What’s in it for me?
- Career Development: Access bespoke development programmes that have been designed and developed by our in-house L&D team; Develop your expertise through our upskilling programme that is delivered in partnership with an industry-leading training provider.
- Enhanced Leave: 25 days annual leave plus bank holidays; Enjoy your day off on your birthday; Enhanced maternity and paternity pay, depending on length of service; Up to 10 days compassionate leave; Buy back up to 3 days each year; Unlock 2 days volunteer leave after 12 months.
- Wellbeing Support: Access face-to-face and virtual appointments with our in-house GP; Access our 24/7 Employee Assistance Programme (EAP), which is provided by Bupa; State-of-the-art on-site gym; Access to our on-site physio.
- Other Perks: Save up to 12% on the cost of personal tech through our salary sacrifice scheme; Subsidised bus pass from Manchester City Centre to our ICON office; Up to 50% staff discount on THG brands; On-site staff shop; Access to on-site barber; Refer someone and get up to £1,000 when they pass their probation; Anniversary gifts when you hit 5 and 10 years of service.
We are an equal opportunities employer. We’re committed to creating a diverse and inclusive workplace that allows everyone to thrive, and strongly encourage all candidates from all backgrounds and identities to apply. Please email talent@thg.com if you require any additional support or need to make any adjustments to our recruitment process. You don’t need to disclose your disability or condition; you just need to let us know what support you need or changes you need to make. If you’re not sure, we can work with you to explore the available options. THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability. THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community. Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
Ecommerce Manager - THG Nutrition in Manchester employer: THG
At THG, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. Our commitment to employee growth is evident through bespoke development programmes and access to industry-leading training, while our comprehensive benefits package, including enhanced leave and wellbeing support, ensures a healthy work-life balance. Join us in Manchester and be part of a diverse team dedicated to driving success in the global ecommerce landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce Manager - THG Nutrition in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching THG and its brands. Understand their subscription models and think about how you can contribute to their growth. Show them you’re not just another candidate; you’re genuinely interested in their mission!
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Ecommerce Manager – Subscriptions. Highlight your data-driven approach and any successful strategies you've implemented in the past.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the THG team and ready to dive into the ecommerce world.
We think you need these skills to ace Ecommerce Manager - THG Nutrition in Manchester
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Ecommerce Manager role. Highlight your experience with subscription models and data analysis, as these are key to what we're looking for!
Showcase Your Achievements:Don’t just list your responsibilities; share specific achievements that demonstrate your ability to grow subscriber acquisition and retention. Numbers speak volumes, so include metrics where possible!
Be Clear and Concise:Keep your application clear and to the point. We appreciate straightforward communication, so avoid jargon and focus on how your skills align with our needs in ecommerce and subscriptions.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you're serious about joining our team!
How to prepare for a job interview at THG
✨Know Your Numbers
As an Ecommerce Manager, you'll need to be data-driven. Brush up on key metrics like churn rates, customer lifetime value (LTV), and average order value (AOV). Be ready to discuss how you've used these metrics in past roles to drive growth.
✨Showcase Your Strategy Skills
Prepare to talk about your experience with subscription models. Think of specific examples where you developed or optimised a subscription strategy. Highlight any innovative ideas you have for growing subscriber acquisition and retention.
✨Collaboration is Key
This role involves working cross-functionally, so be prepared to share examples of how you've successfully collaborated with teams like marketing, tech, and customer service. Emphasise your ability to communicate effectively and drive results through teamwork.
✨Be Ready for A/B Testing Talk
Onsite optimisation is crucial for this position. Familiarise yourself with A/B testing methodologies and be ready to discuss any tests you've run in the past. Share insights on what worked, what didn’t, and how you used those learnings to improve conversion rates.
