At a Glance
- Tasks: Create engaging copy for social media and marketing campaigns that resonates with beauty lovers.
- Company: Join THG Beauty, a global leader in beauty and sports nutrition.
- Benefits: Enjoy 25 days annual leave, enhanced maternity/paternity pay, and up to 50% staff discount.
- Other info: Dynamic work environment with excellent career development opportunities and wellbeing support.
- Why this job: Be part of a creative team shaping the future of beauty through compelling storytelling.
- Qualifications: Experience in copywriting, strong social media skills, and a passion for beauty trends.
The predicted salary is between 30000 - 40000 € per year.
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
Life at THG Beauty
We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic. By combining our portfolio of owned brands inclusive of ESPA, Ameliorate and Christophe Robin, with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online. THG Beauty’s breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry’s digital strategic leader.
Why be a Mid-Weight Copywriter at THG Beauty?
Cult Beauty is looking for a creative Mid-Weight Copywriter to join the brand team. This role will play a key part in shaping engaging copy across multiple marketing channels while upholding the Cult Beauty tone of voice. The ideal candidate will have strong marketing copywriting experience, a passion for beauty, and a deep understanding of social content and emerging trends. They will be responsible for delivering compelling storytelling across campaigns, social platforms and Cult Beauty Edit launches, while supporting wider business copy requests.
As Mid-Weight Copywriter, you’ll:
- Own and write social-first copy across all social media channels
- Create engaging, on-brand content tailored to different platforms and audiences
- Contribute fresh creative ideas during content planning and campaign brainstorms
- Stay up to date with current social trends, cultural moments and beauty conversations
- Lead copywriting and storytelling for Cult Beauty Edit boxes across all marketing touchpoints
- Uphold and protect the Cult Beauty tone of voice across all written communications
- Support wider marketing initiatives with campaign and promotional copy where required
- Respond to ad-hoc copy briefs for affiliates, PR and trade requests
- Collaborate closely with social, creative, marketing and brand teams
- Ensure all copy is accurate, consistent and aligned with brand guidelines
What skills and experience do I need for this role?
- Proven experience in a copywriting or content role within marketing, editorial or brand environments
- Strong social-first writing skills with an understanding of platform-specific content
- Passion for beauty, skincare, makeup and industry trends
- Excellent storytelling and communication skills
- Strong understanding of tone of voice and brand guardianship
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Highly organised with strong attention to detail
- Creative thinker with a proactive and collaborative approach
What’s in it for me?
Career Development
- Access bespoke development programmes that have been designed and developed by our in-house L&D team.
- Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
Enhanced Leave
- 25 days annual leave plus bank holidays.
- Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
- Enhanced maternity and paternity pay, depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Unlock 2 days volunteer leave after 12-months.
Wellbeing Support
- Access face-to-face and virtual appointments with our in-house GP.
- Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
Other Perks
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Up to 50% staff discount on THG brands.
- Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability. THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community. Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
Mid-Weight Copywriter | Cult Beauty in London employer: THG
At THG Beauty, we pride ourselves on fostering a vibrant and inclusive work culture that champions creativity and innovation. As a Mid-Weight Copywriter at Cult Beauty, you'll enjoy exceptional career development opportunities through bespoke training programmes, generous leave policies including your birthday off, and a supportive environment that prioritises employee wellbeing. Join us in shaping the future of beauty while enjoying unique perks like substantial staff discounts and volunteer leave, all within a dynamic team that values your contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Mid-Weight Copywriter | Cult Beauty in London
✨Tip Number 1
Get your networking game on! Connect with people in the beauty industry on LinkedIn or at events. You never know who might have a lead on that perfect Mid-Weight Copywriter role at Cult Beauty.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, bring examples of your best copywriting work. Make sure it aligns with the Cult Beauty tone of voice to really impress them.
✨Tip Number 3
Stay on top of trends! Keep an eye on the latest beauty and social media trends. This will not only help you in interviews but also show that you're passionate about the industry and ready to contribute fresh ideas.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the THG Beauty team!
We think you need these skills to ace Mid-Weight Copywriter | Cult Beauty in London
Some tips for your application 🫡
Show Your Passion for Beauty:When you're writing your application, let your love for beauty shine through! Share your favourite products or trends and how they inspire your creativity. We want to see that you’re not just a copywriter, but a beauty enthusiast too!
Tailor Your Tone:Make sure your writing reflects the Cult Beauty tone of voice. Use engaging and on-brand language that resonates with our audience. This is your chance to show us how well you can adapt your style to fit our vibe!
Highlight Your Social Skills:Since this role involves social-first copy, don’t forget to mention your experience with different platforms. Share examples of how you've crafted content specifically for social media and how you stay updated on trends. We love a savvy social storyteller!
Keep It Clear and Concise:In your application, clarity is key! Make sure your writing is easy to read and straight to the point. We appreciate well-structured applications that showcase your ability to communicate effectively—just like you would in your copywriting!
How to prepare for a job interview at THG
✨Know Your Beauty Trends
Before the interview, dive deep into current beauty trends and popular products. Being able to discuss what's hot in the beauty world will show your passion and understanding of the industry, which is crucial for a Mid-Weight Copywriter role.
✨Master the Cult Beauty Tone
Familiarise yourself with Cult Beauty's tone of voice by reviewing their website and social media. Craft a few sample pieces that reflect their style, so you can demonstrate your ability to uphold their brand identity during the interview.
✨Prepare Engaging Storytelling Examples
Think of specific examples from your past work where you created compelling narratives or successful campaigns. Be ready to share these stories, as they’ll highlight your storytelling skills and how you can contribute to Cult Beauty's marketing efforts.
✨Showcase Your Social Media Savvy
Since the role involves writing social-first copy, be prepared to discuss your experience with different platforms. Bring examples of your work that illustrate your understanding of platform-specific content and how you’ve engaged audiences effectively.
