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- Tasks: Develop and execute influencer campaigns to boost Myprotein's brand awareness and loyalty.
- Company: Join THG, a global leader in beauty and sports nutrition with a vibrant team culture.
- Benefits: Enjoy 25 days annual leave, enhanced maternity/paternity pay, and access to wellness support.
- Why this job: Be part of a fast-paced environment and collaborate with top influencers in fitness and health.
- Qualifications: 1-2 years in influencer marketing, strong social media skills, and a passion for fitness.
- Other info: Dynamic career growth opportunities and a commitment to diversity and inclusion.
The predicted salary is between 30000 - 42000 ÂŁ per year.
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.
With us, you’ll go further, faster. What are you waiting for?
Influencer Executive – Myprotein UK
Reporting to: Influencer Manager
Location: THG HQ, Manchester (WA15 0AF) – Fully Office-Based
About THG Nutrition
Myprotein is THG’s largest and most established brand. You’ll find an unrivalled passion across the team, from product development and marketing to logistics and PR, all working together to deliver rapid global growth in a fast‑moving industry. Innovation, creativity, and collaboration are at the heart of everything we do, driving Myprotein to become the #1 sports nutrition brand in the world.
Why be an Influencer Executive at Myprotein?
As an Influencer Marketing Executive for Myprotein UK, you’ll play a key role in developing and executing influencer campaigns that build brand awareness, drive acquisition, and enhance loyalty across the UK market. You’ll work closely with a diverse range of fitness, health, and lifestyle influencers, from micro‑creators to elite athletes, to deliver impactful, performance‑led campaigns that align with our brand goals.
This is an exciting opportunity to work in a fast‑paced, global brand environment, collaborating cross‑functionally with social, content, PR, and campaign teams to deliver best‑in‑class influencer activations that inspire and engage our audience.
Responsibilities
- Identify, recruit, and manage influencer partnerships across fitness, sport, and lifestyle categories to drive awareness and sales for Myprotein.
- Support the Influencer Manager in developing and executing the UK influencer strategy, ensuring alignment with key campaign and commercial objectives.
- Manage influencer outreach, negotiation, briefing, and end‑to‑end relationship management, including product seeding and payment processing.
- Maintain and update the UK Influencer Database to ensure efficient tracking, communication, and performance monitoring.
- Contribute to creative campaign development, supporting the production of authentic, on‑brand content that resonates with our core consumer.
- Analyse and report on influencer performance using data tools such as Excel, Google Analytics, and internal reporting platforms, delivering actionable insights to improve future campaigns.
- Collaborate closely with cross‑functional teams (Social, Content, PR, Campaigns, and Digital) to ensure influencer activations are fully integrated within the wider marketing strategy.
- Support PR and brand event execution, including influencer attendance, coordination, and post‑event reporting.
What Skills and Experience Do I Need?
- 1‑2 years experience in influencer marketing (Advantageous if within the sports nutrition, health, or fitness industry)
- Understanding of how influencer content drives brand awareness, engagement, and commercial performance.
- Strong grasp of social media platforms (Instagram, TikTok, YouTube, etc.) and emerging influencer trends.
- Excellent communication, negotiation, and organisational skills.
- Confident working with data and reporting tools to measure performance and ROI.
- A proactive self‑starter with strong attention to detail and the ability to meet deadlines in a fast‑paced environment.
- Genuine passion for fitness, health, and social media, and an understanding of the Myprotein brand and community.
What’s in it for me?
Career Development
- Access bespoke development programmes that have been designed and developed by our in‑house L&D team.
- Develop your expertise through our upskilling programme that is delivered in partnership with an industry‑leading training provider.
Enhanced Leave
- 25 days annual leave plus bank holidays.
- Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
- Enhanced maternity and paternity pay, depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Unlock 2 days volunteer leave after 12‑months.
Wellbeing Support
- Access face‑to‑face and virtual appointments with our in‑house GP.
- Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
- State‑of‑the‑art on‑site gym.
- Access to our on‑site physio.
Other Perks
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Subsidised bus pass from Manchester City Centre to our ICON office.
- Up to 50% staff discount on THG brands.
- On‑site staff shop.
- Access to on‑site hair dresser.
- Know someone who would be perfect for THG? Refer them and get up to ÂŁ1000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
We are an equal opportunities employer.
We’re committed to creating a diverse and inclusive workplace that allows everyone to thrive, and strongly encourage all candidates from all backgrounds and identities to apply.
Please email talent@thg.com if you require any additional support or need to make any adjustments to our recruitment process. You don’t need to disclose your disability or condition, you just need to let us know what support you need or changes you need to make. If you’re not sure, we can work with you to explore the available options.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven\’t heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
Referrals increase your chances of interviewing at THG by 2x.
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Influencer Executive - Myprotein UK employer: THG
Contact Detail:
THG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Executive - Myprotein UK
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to slide into DMs of influencers or professionals you admire. You never know who might help you land that dream job!
✨Tip Number 2
Show off your passion for fitness and health! When you get the chance to chat with potential employers, let your enthusiasm shine through. Share your insights on current trends in influencer marketing and how you can contribute to Myprotein's mission.
✨Tip Number 3
Prepare for interviews by researching Myprotein and THG. Understand their brand values, recent campaigns, and what makes them tick. This will not only impress your interviewers but also help you tailor your answers to align with their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Myprotein. Let’s make it happen together!
We think you need these skills to ace Influencer Executive - Myprotein UK
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Influencer Executive role. Highlight your experience in influencer marketing, especially if it's in the sports nutrition or fitness industry. We want to see how your skills align with our goals at Myprotein!
Show Your Passion: Let your enthusiasm for fitness, health, and social media shine through in your application. We love candidates who are genuinely passionate about our brand and community, so don’t hold back on sharing why you’re excited about this opportunity!
Be Data Savvy: Since the role involves analysing influencer performance, it’s a good idea to mention any experience you have with data tools like Excel or Google Analytics. Show us that you can turn numbers into actionable insights to improve campaigns!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, it shows us you’re serious about joining the Myprotein team!
How to prepare for a job interview at THG
✨Know Your Influencers
Before the interview, do your homework on the influencers Myprotein collaborates with. Familiarise yourself with their content, engagement rates, and how they align with the brand's values. This will show your genuine interest and understanding of the role.
✨Showcase Your Data Skills
Since the role involves analysing influencer performance, be prepared to discuss your experience with data tools like Excel and Google Analytics. Bring examples of how you've used data to drive decisions in past campaigns, as this will highlight your analytical skills.
✨Be Ready to Discuss Trends
Stay updated on the latest trends in influencer marketing, especially within the fitness and nutrition sectors. Be ready to share your thoughts on emerging platforms and how they could benefit Myprotein's strategy. This demonstrates your proactive approach and passion for the industry.
✨Prepare Creative Ideas
Think of a few creative campaign ideas that could work for Myprotein. Whether it's a unique influencer partnership or a fresh content concept, having these ideas ready will showcase your creativity and enthusiasm for contributing to the team.
