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- Tasks: Lead LOOKFANTASTIC's global social and content strategy to elevate the brand's digital presence.
- Company: Join THG, a global ecommerce leader in beauty and sports nutrition.
- Benefits: Enjoy 25 days annual leave, enhanced maternity/paternity pay, and access to wellbeing support.
- Why this job: Shape the future of beauty content and drive innovation in social commerce.
- Qualifications: Proven experience in social media strategy and team leadership.
- Other info: Dynamic work environment with opportunities for career development and creativity.
The predicted salary is between 36000 - 60000 £ per year.
Overview
About THG. We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio includes leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty, forming our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we are powered by a team of over 2,500 people who work together, lead by example, and think BIG. With us, you\\\’ll go further, faster. What are you waiting for?
THG Beauty focuses on being the global digital partner of choice in the beauty industry, combining owned brands with a marketplace for over 1,300 third-party beauty brands through LOOKFANTASTIC, Cult Beauty, and Dermstore. THG Beauty engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it a digital strategic leader in the beauty market.
Role
Head of Social & Content you will:
Define and deliver LOOKFANTASTIC\\\’s global social and content strategy, positioning the brand as the most connected digital beauty destination. This role blends creative vision with commercial impact, driving cultural relevance, authority, and growth through social media, content ecosystems, and community.
Responsibilities
- Strategy & Vision
- Own the global social & content strategy, ensuring consistency of tone, aesthetic, and positioning across all touchpoints.
- Oversee LF\\\’s content ecosystem transformation, reimagining editorial, video, user-generated content, creator partnerships & potential 3rd party tech integration into a connected platform.
- Champion innovation in social commerce (TikTok Shop, Instagram Shop, emerging platforms) as growth drivers.
- Content Leadership
- Develop and manage the always-on content calendar, aligned to trading cycles, campaigns, and brand priorities.
- Partner with Creative Director to ensure content delivers on brand guidelines and elevates LF\\\’s elevated & consistent positioning across all touchpoints.
- Build formats across short-form video, live commerce, editorial features, and community content.
- Performance & Commercial Impact
- Establish and track KPIs across reach, engagement, community growth, EMV, and attributable sales.
- Translate insights into optimisation and innovation.
- Partner with Performance Marketing to ensure content drives full-funnel impact (awareness and conversion).
- Leadership & Team Development
- Build, inspire, and manage a high-performing social and content team.
- Foster collaboration with Brand, PR & Talent, Ecommerce, and Creative.
- Role model LF\\\’s values and embed a culture of agility and creativity.
What\\\’s in it for me?Career Development
- Access bespoke development programmes designed by our in-house L&D team.
- Continued development through our upskilling programme with an industry-leading training provider.
Enhanced Leave
- 25 days annual leave plus bank holidays.
- Dont want to work on your birthday? We don\\\’t either – enjoy your day off on us!
- Enhanced maternity and paternity pay, depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Unlock 2 days volunteer leave after 12 months.
Wellbeing Support
- Access face-to-face and virtual appointments with our in-house GP.
- Access our in-house CBT therapist.
- Access our 24/7 Employee Assistance Programme (EAP) provided by Bupa.
- State-of-the-art on-site gym.
- Access to our on-site physio.
Other Perks
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Subsidised bus pass from Manchester City Centre to our ICON office.
- Up to 50% staff discount on THG brands.
- On-site staff shop.
- Access to on-site barber.
- Refer a candidate and receive up to £1,000 when they pass probation.
- Anniversary gifts at 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process to enable you to perform at your best.
THG is committed to creating a diverse & inclusive environment and welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application within 14 days. If you haven\\\’t heard from us within that time frame or you have any questions about this or other THG applications, please contact our Talent team.
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Head of Social & Content - Lookfantastic employer: THG
Contact Detail:
THG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Social & Content - Lookfantastic
✨Tip Number 1
Get your networking game on! Connect with people in the beauty and e-commerce industry on LinkedIn. Join relevant groups, engage in discussions, and don’t be shy to reach out for informational chats. You never know who might have a lead on that perfect role!
✨Tip Number 2
Show off your social media skills! Create a personal brand on platforms like Instagram or TikTok that reflects your understanding of content strategy and community engagement. This is your chance to demonstrate your creativity and knowledge in action!
✨Tip Number 3
Prepare for interviews by researching THG and LOOKFANTASTIC thoroughly. Understand their brand voice, recent campaigns, and how they engage with their audience. Tailor your responses to show how you can elevate their social and content strategy.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our team at THG. Let’s make it happen!
We think you need these skills to ace Head of Social & Content - Lookfantastic
Some tips for your application 🫡
Show Your Creative Side: When applying for the Head of Social & Content role, let your creativity shine through in your written application. Use engaging language and showcase your unique ideas on how you would elevate LOOKFANTASTIC's social media presence.
Tailor Your Application: Make sure to customise your application to reflect the specific requirements of the job description. Highlight your experience with social commerce and content strategy, as these are key areas for us at LOOKFANTASTIC.
Be Data-Driven: We love numbers! Include any relevant metrics or KPIs from your previous roles that demonstrate your impact on social media and content performance. This will show us that you can drive commercial success through your strategies.
Keep It Professional Yet Personal: While we want to see your professional achievements, don’t forget to inject a bit of your personality into your application. We’re looking for someone who can connect with our audience, so let us get to know the real you!
How to prepare for a job interview at THG
✨Know Your Stuff
Before the interview, dive deep into Lookfantastic's brand identity and social media presence. Familiarise yourself with their tone, aesthetic, and recent campaigns. This will help you demonstrate your understanding of their current strategy and how you can elevate it.
✨Showcase Your Creativity
Prepare to discuss innovative ideas for social commerce and content strategies. Think about how you can leverage platforms like TikTok and Instagram to drive engagement. Bring examples of successful campaigns you've led or contributed to in the past.
✨Data-Driven Insights
Be ready to talk numbers! Understand key performance indicators (KPIs) relevant to social media and content marketing. Discuss how you've used data to optimise campaigns and drive growth, showing that you can blend creativity with commercial impact.
✨Team Leadership Approach
As a potential leader, think about how you would inspire and manage a high-performing team. Prepare examples of how you've fostered collaboration and creativity in previous roles, aligning with Lookfantastic's values of agility and innovation.
