At a Glance
- Tasks: Lead global social and content strategy, driving innovation in social commerce.
- Company: Join THG, a dynamic global ecommerce group in beauty and nutrition.
- Benefits: Enjoy 25 days leave, flexible working, and bespoke development programmes.
- Other info: Be part of a creative culture with excellent career growth opportunities.
- Why this job: Shape the future of content and social media in a fast-paced environment.
- Qualifications: Proven experience in social media strategy and team leadership.
The predicted salary is between 43200 - 72000 £ per year.
Strategy & Vision
Own the global social & content strategy, ensuring consistency of tone, aesthetic, and positioning across all touchpoints. Oversee LF's content ecosystem transformation, reimagining editorial, video, user-generated content, creator partnerships & potential 3rd party tech integration into a connected platform. Champion innovation in social commerce (TikTok Shop, Instagram Shop, emerging platforms) as growth drivers.
Content Leadership
Develop and manage the always-on content calendar, aligned to trading cycles, campaigns, and brand priorities. Partner with Creative Director to ensure content delivers on brand guidelines and elevates LF's elevated & consistent positioning across all touchpoints. Build formats across short-form video, live commerce, editorial features, and community content.
Performance & Commercial Impact
Establish and track KPIs across reach, engagement, community growth, EMV, and attributable sales. Translate insights into optimisation and innovation. Partner with Performance Marketing to ensure content drives full-funnel impact (awareness conversion).
Leadership & Team Development
Build, inspire, and manage a high-performing social and content team. Foster collaboration with Brand, PR & Talent, Ecommerce, and Creative. Role model LF's values and embed a culture of agility and creativity.
Benefits
- Company & Career Development: Access bespoke development programmes that have been designed and developed by our in-house L&D team. Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
- Leave & Flexibility: 25 days annual leave plus bank holidays. Enhanced maternity and paternity pay, depending on length of service. Up to 10 days compassionate leave. Buy back up to 3 days each year. Unlock 2 days volunteer leave after 12-months.
- Wellbeing: Access face-to-face and virtual appointments with our in-house GP. Access our in-house CBT therapist. Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa. State-of-the-art on-site gym. Access to our on-site physio.
- Perks: Save up to 12% on the cost of personal tech through our salary sacrifice scheme. Subsidised bus pass from Manchester City Centre to our ICON office. Up to 50% staff discount on THG brands. On-site staff shop. Access to on-site barber. Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
Head of Social & Content - LOOKFANTASTIC in City of Westminster employer: THG
At THG, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration. As the Head of Social & Content for LOOKFANTASTIC, you will lead a dynamic team in a role that not only drives innovation in social commerce but also provides ample opportunities for personal and professional growth through bespoke development programmes. With generous benefits including flexible leave options, wellness support, and a commitment to employee wellbeing, working at our Manchester office means being part of a forward-thinking company that values its people and encourages them to think BIG.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Social & Content - LOOKFANTASTIC in City of Westminster
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for THG and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like THG are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with THG on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at THG. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Social & Content - LOOKFANTASTIC in City of Westminster
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit THG. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of THG:Show us that you’ve done your homework! In your application, briefly mention what you admire about THG’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at THG
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at THG will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At THG, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
