Strategic Sales Manager - Gyms (UK / EMEA)
Strategic Sales Manager - Gyms (UK / EMEA)

Strategic Sales Manager - Gyms (UK / EMEA)

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive growth in the gym sector across UK and EMEA, identifying new opportunities and expanding presence.
  • Company: Join Therabody, a leader in recovery and wellness solutions for gyms.
  • Benefits: Competitive salary, flexible working, and opportunities for professional development.
  • Why this job: Shape the future of fitness by leading strategic initiatives in a dynamic market.
  • Qualifications: Strong background in fitness sales with proven success in driving growth.
  • Other info: Work in a vibrant environment with a focus on innovation and impact.

The predicted salary is between 36000 - 60000 £ per year.

The Strategic Sales Manager – Gyms (UK / EMEA) is a growth-focused commercial role responsible for accelerating Therabody’s expansion across the gym and fitness operator sector throughout the UK and EMEA. This position is designed for a sales professional with a strong background in the fitness industry and proven experience driving growth across multiple markets, opening new opportunities, and scaling a gym vertical internationally.

The primary focus of the role is growing the gym channel across UK and EMEA—identifying new opportunities, expanding Therabody’s presence within existing and new gym groups, and defining the long-term commercial strategy for the vertical at a regional level. Success is measured by expansion, penetration, and incremental revenue growth rather than day-to-day relationship management.

As the commercial owner of the gym vertical for UK & EMEA, you will shape where and how Therabody wins in this space, leading strategic initiatives that drive scale and long-term value across multiple markets.

Key Responsibilities
  • Drive growth across the gym vertical throughout the UK and EMEA by identifying, developing, and converting new commercial opportunities.
  • Expand Therabody’s footprint within existing gym groups by opening new locations, markets, and commercial use cases across the region.
  • Lead the development and execution of the UK & EMEA gym vertical growth strategy, aligned with international business objectives.
  • Proactively target high-potential gym operators, chains, and emerging fitness concepts across EMEA to build pipeline and momentum.
  • Position Therabody as a premium recovery, performance, and wellness solution within gym environments across regional markets.
  • Lead senior-level commercial conversations with gym owners, operators, and decision-makers focused on expansion and scale.
  • Identify opportunities across product placement, staff education, member engagement, and commercial initiatives that drive regional growth.
  • Deliver high-impact presentations and product demonstrations tailored to gym operators and regional market needs.
  • Work cross-functionally with Marketing, Education, and Operations teams to support pilots, launches, and multi-market rollouts.
  • Maintain strong pipeline discipline, forecasting, and reporting, with clear visibility on UK & EMEA growth performance.
  • Stay ahead of fitness industry trends, competitive activity, and evolving gym business models across EMEA to inform strategy.
You Are a Great Fit If You Have
  • Strong background within the fitness or gym industry, with demonstrable experience driving commercial growth across UK and/or EMEA markets.
  • Proven success growing a gym or fitness vertical, including opening new accounts or expanding existing groups across multiple regions.
  • Experience in strategic sales, business development, or growth-focused commercial roles with international scope.
  • Commercially strategic, with the ability to identify opportunities and convert them into scalable regional partnerships.
  • Confident and credible communicator, comfortable leading senior-level commercial discussions across diverse markets.
  • Self-directed, proactive, and motivated by building momentum and measurable regional impact.
  • Strong presentation, negotiation, and pipeline management skills.
  • Passion for fitness, wellness, and performance, with a strong understanding of gym operations across markets.
  • Ability to work from the London office a minimum of two days per week.

Strategic Sales Manager - Gyms (UK / EMEA) employer: Therabody

Therabody is an exceptional employer that champions growth and innovation within the fitness industry, offering a dynamic work culture that fosters collaboration and creativity. Employees benefit from comprehensive professional development opportunities, a supportive environment, and the chance to make a significant impact in the rapidly evolving gym sector across the UK and EMEA. With a focus on wellness and performance, working at Therabody not only allows you to drive commercial success but also aligns with your passion for fitness, making it a truly rewarding place to build your career.
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Contact Detail:

Therabody Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Strategic Sales Manager - Gyms (UK / EMEA)

✨Tip Number 1

Network like a pro! Get out there and connect with gym owners, operators, and fitness influencers. Attend industry events, join online forums, and don’t be shy about reaching out on LinkedIn. The more people you know, the better your chances of landing that dream role.

✨Tip Number 2

Show off your expertise! Prepare a killer presentation or case study that highlights your past successes in driving growth within the fitness sector. Tailor it to the specific needs of the company you're applying to, and be ready to showcase how you can help them expand their gym vertical.

✨Tip Number 3

Stay ahead of the game! Keep up with the latest trends in the fitness industry and understand what gym operators are looking for. This knowledge will not only impress potential employers but also help you identify opportunities that others might miss.

✨Tip Number 4

Apply through our website! We’ve got loads of resources to help you prepare for interviews and connect with the right people. Plus, applying directly shows your enthusiasm and commitment to joining our team at Therabody.

We think you need these skills to ace Strategic Sales Manager - Gyms (UK / EMEA)

Commercial Growth Strategy
Sales Management
Business Development
Market Expansion
Partnership Development
Presentation Skills
Negotiation Skills
Pipeline Management
Fitness Industry Knowledge
Gym Operations Understanding
Cross-Functional Collaboration
Trend Analysis
Proactive Approach
Communication Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Strategic Sales Manager – Gyms. Highlight your experience in the fitness industry and any specific achievements that demonstrate your ability to drive growth across multiple markets.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the fitness sector and how your skills align with our goals at Therabody. Be sure to mention any relevant experience in expanding gym channels.

Showcase Your Achievements: When detailing your past roles, focus on quantifiable achievements. Did you open new accounts or expand existing ones? Share those numbers! We love seeing how you've made an impact in previous positions.

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!

How to prepare for a job interview at Therabody

✨Know Your Market

Before the interview, dive deep into the gym and fitness industry trends in the UK and EMEA. Understand what Therabody's competitors are doing and identify gaps in the market that you could help fill. This knowledge will not only impress your interviewers but also show that you're proactive and ready to drive growth.

✨Showcase Your Success Stories

Prepare specific examples of how you've successfully driven growth in previous roles. Highlight instances where you've opened new accounts or expanded existing ones. Use metrics to quantify your achievements, as this will demonstrate your ability to deliver measurable results in a commercial role.

✨Tailor Your Presentation Skills

Since you'll be leading high-impact presentations, practice delivering a mock presentation tailored to gym operators. Focus on how Therabody can enhance their offerings. This will not only showcase your presentation skills but also your understanding of the product and its value in a gym environment.

✨Engage in Strategic Conversations

Be prepared to discuss strategic initiatives and how you would approach building partnerships with gym operators. Think about potential challenges and how you would overcome them. This will demonstrate your strategic thinking and readiness to lead senior-level discussions.

Strategic Sales Manager - Gyms (UK / EMEA)
Therabody

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