Paid Media Strategist

Paid Media Strategist

Bradford Full-Time 38000 - 52000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead digital media campaigns across Paid Search, Paid Social, and Digital Display channels.
  • Company: Join a top UK digital marketing agency working with exciting household brands.
  • Benefits: Competitive salary, supportive team environment, and opportunities for career growth.
  • Why this job: Make an impact on high-profile campaigns while developing your strategic skills in a dynamic setting.
  • Qualifications: Experience in Paid Media roles, strong PPC/Paid Social planning skills, and budget management expertise required.
  • Other info: This role requires 3 days in the Leeds office; informal discussions welcome!

The predicted salary is between 38000 - 52000 £ per year.

Salary - £38,000 to £52,000

Leeds City Centre

Are you a Paid Search Specialist? Want to work for one of the UK's leading digital marketing agencies?

About the company...

Our client is on the hunt for a Senior Paid Media Strategist to come on board and join their growing team within their Leeds office. This agency specialises in all things digital marketing covering channels such as SEO, PPC, Paid Social, Display and PR. Clients wise, this agency works with a string of exciting household named brands across retail, e-commerce and leisure.

About the role...

As a Senior Paid Media Strategist, you’ll take lead upon digital media campaigns across Paid Search, Paid Social and Digital Display channels. You’ll work closely with a selection of the agency’s key clients, helping them plan out their paid media strategy to ensure they reach the best return on their investment. As this is a management role, you’ll have the support of an executive who will assist in the activation of these campaigns so you can focus more upon the strategic elements. You’ll be expected to take lead upon client facing meetings ensuring that the key contact is updated on campaign progress.

About you...

To be considered for this Senior Paid Media Strategist role, you’ll need to have had experience working a pure Paid Media focused role in the past with a strong background within planning PPC or Paid Social strategy. We’re looking for someone who is confident in managing junior members of the team and has the ability to account manage key clients. A strong budget management skillset is also really important as you’ll need to be able to plan strategically to ensure KPI’s are achieved. This role requires 3 days in the office which is based in Leeds City Centre.

This is one of many roles here at ThePlaceToBe so if you’re interested in having an informal discussion about taking the next step in your career, don’t hesitate to reach out!

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Contact Detail:

ThePlaceToBe Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Paid Media Strategist

✨Tip Number 1

Familiarise yourself with the latest trends in paid media, especially in PPC and Paid Social. Being able to discuss recent developments or case studies during your interview can demonstrate your passion and expertise in the field.

✨Tip Number 2

Prepare to showcase your experience in managing budgets effectively. Think of specific examples where you successfully maximised ROI for clients, as this will be crucial in demonstrating your strategic planning skills.

✨Tip Number 3

Brush up on your client management skills. Be ready to discuss how you've handled client relationships in the past, particularly in terms of communication and reporting on campaign progress.

✨Tip Number 4

Network with professionals in the digital marketing space, especially those who work in agencies. Engaging with industry peers can provide insights into the role and may even lead to referrals or recommendations.

We think you need these skills to ace Paid Media Strategist

Paid Media Strategy
PPC Management
Paid Social Advertising
Digital Display Advertising
Budget Management
Client Account Management
Campaign Planning
Analytical Skills
Performance Tracking
Team Leadership
Communication Skills
Problem-Solving Skills
Data-Driven Decision Making
SEO Knowledge
Adaptability

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in paid media, particularly in PPC and Paid Social strategy. Use specific examples of campaigns you've managed and the results achieved to demonstrate your expertise.

Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your relevant experience and how it aligns with the responsibilities of a Senior Paid Media Strategist. Be sure to showcase your management skills and ability to work with clients.

Showcase Your Achievements: When detailing your past roles, focus on quantifiable achievements. Include metrics such as ROI, budget management, and successful campaign outcomes to illustrate your effectiveness in previous positions.

Prepare for Interviews: If you get called for an interview, be ready to discuss your strategic approach to paid media campaigns. Prepare examples of how you've managed teams and communicated with clients, as these are key aspects of the role.

How to prepare for a job interview at ThePlaceToBe

✨Showcase Your Paid Media Expertise

Make sure to highlight your experience in PPC and Paid Social strategy during the interview. Be prepared to discuss specific campaigns you've managed, the results achieved, and how you approached budget management.

✨Demonstrate Leadership Skills

As this role involves managing junior team members, be ready to share examples of how you've successfully led a team or mentored others in previous positions. This will show your potential employer that you're capable of taking on a management role.

✨Prepare for Client-Facing Scenarios

Since you'll be leading client meetings, practice how you would communicate campaign progress and strategies to clients. Think about how to explain complex concepts in a simple way, as this will be crucial in building strong client relationships.

✨Research the Agency's Clients

Familiarise yourself with the agency's key clients and their industries. Understanding their business challenges and how your skills can help them achieve their goals will demonstrate your genuine interest in the role and the agency.

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