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- Tasks: Create and pitch innovative digital PR campaigns that drive visibility and results.
- Company: Join a fast-growing, award-winning digital agency in Leeds with a collaborative culture.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Why this job: Make an impact with bold ideas and creative strategies in a dynamic environment.
- Qualifications: 3+ years in PR with strong media relations and digital marketing skills.
- Other info: Mentor junior team members and thrive in a fast-paced, collaborative setting.
The predicted salary is between 28800 - 48000 £ per year.
4 days ago Be among the first 25 applicants
This range is provided by ThePlaceToBe. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from ThePlaceToBe
Recruiting for the creative sector | PR, Social and Content Specialist | Supercharge your team | Supercharge your career
Digital PR Strategist
Leading Digital Agency
Leeds – Hybrid
A fantastic opportunity for a Digital PR Strategist to join a fast-growing, award-winning agency!
About the Agency…
This forward-thinking agency blends creativity with smart, data-led strategy to deliver campaigns that don’t just make headlines, but also drive visibility, growth, and measurable results. Partnering with ambitious brands across a variety of sectors, they have a reputation for producing standout digital PR campaigns that capture attention and spark conversation.
Teamwork is central to their approach. PR, SEO, content, and creative specialists work side by side to deliver campaigns that land impact across multiple channels. With a culture built on collaboration, innovation, and pace, this is an environment where bold ideas come to life and make a real difference.
About the Role…
As a Digital PR Strategist, you’ll be at the heart of your accounts responsible for developing, pitching, and delivering creative campaigns, alongside managing ongoing reactive PR. You’ll work closely with clients to understand their goals, set KPIs, and deliver activity that generates results across brand, SEO, and PR objectives.
You’ll oversee campaign ideation, press release creation, media outreach, and reporting, ensuring projects are delivered on time, on budget, and to the highest standard. A key element of the role will be guiding and mentoring junior team members, supporting them in media relations, outreach, and campaign delivery.
Success will come from your ability to spot newsworthy opportunities, craft stories that journalists want to cover, and deliver results that demonstrate clear ROI. You’ll also collaborate with SEO and creative colleagues to ensure campaigns go further than links, driving meaningful impact for clients.
About You…
To be considered for this Digital PR Strategist role, you’ll bring at least 3 years’ agency experience in PR, with a solid grounding in digital, SEO, and social. You’ll be confident managing multiple client accounts, setting KPIs, and reporting on performance.
Strong media relations skills are essential, along with the ability to sell in stories and secure high-quality coverage. You’ll have a strong instinct for news, a flair for creative ideas, and the commercial acumen to manage budgets and drive client profitability.
You’ll thrive in a fast-paced, collaborative environment, balancing multiple deadlines while maintaining attention to detail. Proactive and solutions-focused, you’ll be confident mentoring junior colleagues, contributing ideas, and pushing campaigns to deliver beyond client expectations.
This is one of many jobs here at ThePlaceToBe so if you\’re interested in having a chat about your next career move, get in touch!
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Marketing
Industries
- Marketing Services
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Digital PR Strategist employer: ThePlaceToBe
Contact Detail:
ThePlaceToBe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR Strategist
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best work in digital PR. Include case studies, successful campaigns, and any media coverage you've secured. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how your experience aligns with their goals. Tailor your answers to show how you can contribute to their success as a Digital PR Strategist.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you. Plus, it’s a great way to ensure your application gets seen by the right people. Let’s get you that job!
We think you need these skills to ace Digital PR Strategist
Some tips for your application 🫡
Show Your Creative Side: As a Digital PR Strategist, creativity is key! Make sure your application reflects your innovative ideas and unique approach to PR. Share examples of campaigns you've worked on that showcase your flair for storytelling.
Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor your application to highlight your experience in digital PR, SEO, and social media. We want to see how your skills align with our agency's goals and the specific role.
Highlight Your Results: We love numbers! When discussing your past experiences, focus on the results you achieved. Use metrics to demonstrate how your campaigns drove visibility and growth for clients—this will really catch our eye!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you're keen to join our team!
How to prepare for a job interview at ThePlaceToBe
✨Know Your Stuff
Before the interview, dive deep into the agency's recent campaigns and their approach to digital PR. Familiarise yourself with their clients and the sectors they operate in. This will not only show your genuine interest but also help you tailor your answers to align with their values and goals.
✨Showcase Your Creativity
Prepare a few examples of past campaigns you've worked on that highlight your creative flair and strategic thinking. Be ready to discuss how you identified newsworthy opportunities and crafted compelling stories that secured media coverage. This is your chance to shine!
✨Demonstrate Team Spirit
Since teamwork is central to their approach, be prepared to discuss how you've collaborated with others in previous roles. Share specific instances where you mentored junior colleagues or worked alongside SEO and content teams to deliver successful campaigns. This will illustrate your ability to thrive in a collaborative environment.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions that show your enthusiasm for the role. Inquire about their future campaigns, how they measure success, or what challenges they foresee in the industry. This demonstrates your proactive mindset and genuine interest in contributing to their team.
